Elections and a more optimistic outlook will result in a successful year for advertising.

Inflation, advertising, AI, and elections will all be significant in 2024. During The Year Ahead 2024, which was held in London last week, Ian Whittaker, media analyst and founder of Liberty Sky Advisors, and Kelly Beaver, CEO of Ipsos UK and Ireland, discussed a number of these trends.wholesome marketing Speaking to delegates who were invited only to the Waldorf Hilton, Whittaker declared that 2024 would be "relatively benign" and that 2023 had been "generally better than expected. " As per Whittaker, the stock markets and tech companies' reduction in adspend was likely influenced by the rising interest rates in the past few years."We are probably going to be in an environment of historically low interest rates, but not where we were with the same level of cheap money," he said, adding that the days of interest rates close to 0% "are gone."Although "stickier than we thought," inflation over the previous 18 months had nevertheless enabled businesses to quickly implement price increases equivalent to nearly a decade's worth, and this trend is expected to continue. He did predict that advertising would "be healthy this year" and that adspend would "continue to come through" provided corporate profitability held steady.More precisely, Whittaker predicted that the subscription VOD market would be "flatlining" in all major markets because it was "hard to see further penetration" and that the tech giants, which he dubbed "the Magnificent Seven" and included Meta and Google, would not have quite as good a year in 2024.Conversely, he anticipated strong performance from retail and broadcast media. Whittaker concluded, saying, "I believe that 2024 will be a good year overall. It will be fairly harmless, and the advertising space will perform admirably. 

Shah Rukh Khan and UltraTech Cement launch a new campaign.

Star of Bollywood Shah Rukh Khan has teamed up with UltraTech Cement for a brand-new campaign. The campaign tells individual people's stories about their goals and aspirations as well as how infrastructure is facilitating their advancement.The company claimed that the "Banega Toh Badhega India" campaign embodies the idea that infrastructure is supporting India's aspirations. "Our new campaign is an expression of our guiding principles, which provide us with daily inspiration. The company stated, "We at UltraTech see ourselves as enablers of people's progress and nation's development.""Shah Rukh Khan, also known as SRK, is a brilliant representation of India's ascent and ambitions. His path has been one of raising the bar and resetting boundaries. Thus, we think he is a good fit to embody UltraTech's philosophy," the business continued.Khan is featured in the Build and It Will Grow (Banega Toh Badhega) advertising campaign by UltraTech Cement, which debuted on January 15, 2023. The initial commercial features the Aſoka star alongside laborers, students, and the Indian Army engaging in various tasks made possible by infrastructure.Shah Rukh Khan (SRK) is the newest Bollywood celebrity to support cement advertising in India. Khan is featured in the Build and It Will Grow (Banega Toh Badhega) advertising campaign by UltraTech Cement, which debuted on January 15, 2023. In the first commercial, the Indian Army, laborers, and the Aōoka star are depicted engaging in various activities made possible by infrastructure.According to UltraTech Cement, "SRK is a shining example of India's rise and aspirations." His path has been one of raising the bar and setting new boundaries for himself. For this reason, we think he is a good fit to embody UltraTech's philosophy.  

To promote transparency and exchange brand experts, the CCPA guidelines

vignesh Shivan, the spouse of Tamil filmmaker and actress Nayanthara, has released the first review of Merry Christmas, escalating anticipation for the movie.The rules will cover all forms of advertising, regardless of form, format, or medium, and will be applicable to all coaching centers, both physical and online.Thirteen coaching institutes received notices from the body for their deceptive advertisements, and nine of them were penalized.The guidelines, according to Nisha Sampath, founder of Bright Angles Consulting, encourage responsible brand building, which will ultimately help the sector."Coaching institutes hold great power and influence and operate as a parallel economy within the education sector. This industry speaks with parents and students who are lower on the social scale but still want to move up the ladder more and more. Additionally, they are becoming more prevalent in smaller towns. Therefore, it's critical that these new customers are not duped, she continued.However, how will these guidelines benefit both consumers and the education sector? "These guidelines will help reduce the miscommunication of schemes and false claims by defaulters," says Amit Relan, co-founder and CEO of mFilterIt. In order to safeguard their brand integrity and prioritize authenticity, advertisers will need to prioritize transparency and accuracy, which will promote an equitable educational environment.He goes on to say that when advertising their coaching institutes, advertisers should be open and honest about their intentions. The strict guidelines will require coaching centers to verify their claims, reveal student outcomes, and refrain from using misleading practices.As a remedy, Goyal believes that since they bear equal responsibility, advertising agencies ought to conduct due diligence before taking on a client. "There is no place for morally or ethically sound guidelines when everything is business." The industry associations only publicly identify and shame defaulters on their website, which is essentially of no consequence. To shout that the advertisement was deceptive, they had to print and announce it in bold in the newspaper, he added.  

Maxkleens Sankranti advertisement expresses gratitude to housekeepers

When a joyful and celebratory season approaches, we frequently want to make the most of the occasion by keeping our homes tidy and prepared for the holidays. Every holiday season, our house helpers—the everyday heroes who keep so many houses tidy and lovely—scrub, dust, and disinfect our homes down to the last detail. Maxkleen Safai has created a campaign in honor of these unsung heroes to show appreciation for them throughout this holiday season.A promotion by Wipro Consumer Care's floor cleaning products Maxkleen was launched in Hyderabad with the goal of giving everyday house helpers' homes a thorough cleaning in preparation for Sankranti, the festival of lights. Sankranti, also known as Makara Sankranti in Andhra Pradesh and Telangana, is a national holiday celebrated by making elaborate sweets, deep cleaning, and home décor. It is also known as the festival of harvest. People set bonfires with unwanted and old objects during this time, signifying the letting go of the old to make room for the new.Maxkleen collaborated on the "Safai campaign" with a cleaning services team and the non-governmental organization Ashray Akruti, which aims to better the lives of underprivileged groups in society and those with disabilities. With the assistance of Maxkleen and the cleaning services team, Ashray Akruti reached out to the house helpers, determined what cleaning needs they had, and used the ground-breaking Maxkleen product to leave their houses smelling wonderful and with large smiles on their faces. As they stepped into their clean, fresh, and aromatic houses, we observed their faces filled with tears, excitement, and deep appreciation. With the recent debut of its ground-breaking product, Maxkleen Power Squeeze, the company started the "Safai campaign."With Maxkleen Power Squeeze, an industry first, "one squeeze" of the product—also known as "one pichuk"—is sufficient to clean a floor with one bucket of water.For our "everyday heroes," this project offered a joyful fresh start, enabling them to celebrate Sankranti with their loved ones. "We wanted to create a positive impact in the lives of these 'unsung heroes' who not only make our lives more comfortable but whose contributions are often overlooked," said Ushasis Saha, GM of Business Development at Wipro Consumer Care and Lighting. We wanted to spread the same happiness that they do every day to their families on Sankranti by making this modest gift. Maxkleen Power Squeeze's unique "pichuk" design makes floor cleaning simple, inexpensive, and convenient. This made it possible for us to swiftly and conveniently clean a number of houses, leaving a trail of smiles and fragrant, shining floors in our wake.  

Dasos releases a TVC with Naga Chaitanya in it.

The latest Television Commercial (TVC) from Dasos Cabinets, an interiors firm that specializes in kitchen cabinets, wardrobes, and TV units, features actor Naga Chaitanya. Created by PAD, the campaign's central idea is 'It's Your Right to Know,' which questions accepted beliefs and behaviors in the fixed furniture industry."Taking on the market's most common problems, PAD has created an engaging story for Dasos Cabinets that emphasizes how consumers frequently overlook and grow accustomed to the subtleties of furniture design, quality, and other factors, frequently responding with the phrase "You know na bro." With Dasos Cabinets, "It's Your Right to Know," and the idea that "You know na bro" no longer applies when thinking about Kitchen Cabinets, Wardrobes, and TV units, the firm said in a press release. The TVC starring Naga Chaitanya establishes a strong communication approach."I am thrilled to unveil the 'It's Your Right to Know' campaign for Dasos Cabinets, which reflects our unwavering commitment to providing transparency, quality, and customization in the fixed furniture industry," said Manoj Kashyap, Director of Dasos Cabinets, in remarks marking the campaign's launch. Naga Chaitanya was the ideal choice to deliver our message because of his captivating demeanor and dedication to perfection. His affiliation with Dasos Cabinets enhances our reputation and highlights our commitment to providing clients with the information and confidence they need to make wise furniture decisions. ""When crafting the narrative for Dasos Cabinets' TVC, we wanted to address the common issues customers face in the fixed furniture and challenge the status quo," stated Vivek Reddy, co-founder and creative director of PAD. The idea of 'It's Your Right to Know' has become a potent message, imploring people to never sacrifice quality. We choose this theme in order to make Dasos Cabinets stand out as a company that respects the needs and rights of its consumers, as well as to connect with their experiences and offer a new viewpoint to this sector."  

Neetu Kapoor and Ranbir Kapoor team together for Lays

Lay's has unveiled a witty and relatable campaign, "Isey Kehte Hain Pyaar". The advertisement, which stars Neetu Kapoor and brand ambassador Ranbir Kapoor, depicts a comical conflict between flavor and devotion as Lay's enticing taste tests the tenacity of enduring relationships.The ad creatively explores the lighthearted conflict that arises as the mother-son team competes to win the ultimate prize—a bag of Lay's chips. No one voluntarily gives up their Lay's due to the irresistible attraction of the brand's distinctive flavor, which tests even the strongest relationships.In a competition for their favorite Lay's, Ranbir Kapoor pairs up with his real-life mother, Neetu Kapoor. In the first scene of the movie, Ranbir plays the ideal son, helping Neetu with housework all day long. Nevertheless, as Neetu looks for her missing Lay's—a pack that was first given to Ranbir—the lighthearted narrative unfolds. The story takes a hilarious turn when Ranbir, who had up until then been a loyal kid, smiles cheekily and removes the hidden Lay's pack from behind the sofa cushions. He proudly celebrates the enduring passion for Lay's as he closes the mischievous prank with a satisfied bite. This endearing mischief establishes the tone for a slew of delightful movies that are still to come.Saumya Rathor, Category Lead - Potato Chips, PepsiCo India, exuded excitement at the campaign's debut, saying, "We all know that love doesn't always conquer all, especially when there's a bag of Lay's involved." Everybody has been there: looking down a bag of Lay's and debating whether to share or enjoy a delectable moment of alone. Our newest commercial, which features the masterful portrayal of this behavior by Ranbir Kapoor and Neetu Kapoor, highlights how love for Lay's can even test the strongest bonds. This movie is just the start of an epic food fight between them that promises suspense, humor, and surprising turns. Get ready. In this thrilling series, you'll be on the edge of your seat as love, loyalty, and a bag of Lay's await the ultimate test. Thus, remain .The campaign was a pleasure to work on. The film does a fantastic job of capturing the lighthearted moments between love and Lay's. The enjoyable exchanges between Lay's, myself, and Ranbir are only the beginning of an exciting series. The endearing Neetu Kapoor said, "While Ranbir took the first win, there's more excitement ahead—let's consider it 1-0 for now but stay tuned for what's next." PepsiCo India, Director Vivek Kakkad, and Leo Burnett worked closely together to create the advertisement. Lay's 'Isey Kehte Hain Pyaar' campaign will engross consumers in a pleasant world with a 360-degree strategy that will incorporate many elements and a full rollout across multiple platforms, including digital, television, print, and social media.  

Vibrants Comedy festival Full Golmal is presented by Bangla Cinema.

December brought the year to a glittering close with Christmas and New Year celebrations. Seasonal advertisements were also a result of the celebrations. Between December 16 and December 31, there were a few thoughtful commercials from brands that made us feel festive and cheery. These five advertisements feature five distinct brands that stand out from the crowd. The sequence in which they have been listed is alphabetical.A whole generation's worth of Bollywood nostalgia was stoked by Shah Rukh Khan and Amitabh Bachchan's references to two of their classic films, Baazigar and Don for Everest Pav Bhaji Masala. R. Balki directed the movie. The company capitalized on the equation that the two shared by bringing together two of Bollywood's most recognisable actors. The humorous ad highlights their sassy conversation.The underlying message of the redBus Christmas advertisement is that Christmas is for everyone. Homecoming is a yearly project by redBus as part of #EveryonesChristmas. It depicts a grandfather demonstrating to his melancholy granddaughter how Christmas unites India's diverse ethnicities.Swiggy's Christmas commercial was a fantastic parody of The Office. Santa Claus gives a brief introduction to "The art of delivery joy" to the wide-eyed Swiggy staff, who both confuse and amuse him. We laughed a little at the advertisement's playful allusion to Zomato, Swiggy's main rival.Kennedy & Wieden India made us smile with this brilliant commercial for the brand Whistle, which is for cosmetic dentistry. The concept originated from the observation that people who are self-conscious about their teeth find it difficult to engage in conversation. The main character is a young man who, fearing that someone would notice his teeth, tries to avoid conversing in public at all costs. One intriguing detail of the advertisement is that the "Morchang," a little instrument that is ironically played with teeth, was used to produce the background tune.The Zomato Christmas advertisement made me feel warm and fuzzy. The commercial pays tribute to the company's delivery executives, who are resolved not to allow a belated Santa Claus ruin the holiday spirit.  

Zomato releases touching commercials in honor of Indias harvest festival.

Zomato, an Indian food ordering and delivery company, has released a series of advertisement films honoring Pongal, Sankranti, Makar Sankranti/Uttarayana, and Lohri, paying homage to the diverse fabric of India's harvest festivals. Zomato's most recent advertisements aptly capture the essence of festivals, which herald a bountiful harvest and the beginning of good times.Zomato's commercial films encapsulate the essence of these harvest celebrations by highlighting the value of customs, ties to family, and the changing face of culture. In addition to highlighting the relationship between a grandma and her teenage granddaughter who returns home to celebrate Pongal with her family, the commercial masterfully captures the love and bond shared between the generations.Their endearing bond is depicted in the movie with a peculiar twist—they push each other to do new things. Perhaps for the first time, the granddaughter enjoys a traditional Pongal dish and other festival customs, while her grandma also welcomes the unfamiliar. She tries a few Gen-Z fads taught by her granddaughter, finally enjoying a bite of a food she hasn't tried at the end. The film gently emphasizes how technology blends in with long-standing customs. The grandma finds a variety of Pongal meals on Zomato and learns about the platform's importance in bridging generations and conserving culture.In a different story, Zomato's Lohri film depicts the festive celebration of the festival in a Punjabi home, which is especially meaningful because they are welcoming a new family member. The story centers on a 7-year-old child who naively records the holiday preparations in the family. When he finds his younger brother Tingu beside a Zomato delivery partner who has brought unique Lohri treats to the home, his excitement levels rise. As Tingu, the family's pet dog, celebrates his first Lohri in the home, the plot surprise is revealed.  

On an IndiGo flight, a co-passenger describes what happened before the man slapped the pilot.

New Delhi: On Monday, a man traveling on an IndiGo flight from Delhi to Goa, during which a passenger attacked the captain following an hours-long delay, provided a first-hand account of the incident. Sanal Vij said he "doesn't support violence" on his X account, but IndiGo took advantage of him and "hide all their mismanagement and mistakes in lieu of what the passenger did". According to him, there were "multiple delays" on flight 6E2175, which was supposed to take off at 7:40 AM, but instead it took off at 5:35 PM.I feel obligated to share my first-hand account of the incident as a fellow passenger. It's important to make clear that I oppose violence before I continue. I want to talk about what I went through and clarify what happened," he wrote.   After a five-hour delay owing to inclement weather, boarding began at 12:20 PM with about 186 passengers, including small children, elderly people, and infants. Despite completing boarding by 12:40 PM (approx), the flight doors remained open till 2:50 PM, with ground staff attributing the delay to ATC (air traffic control) not clearing the flight because of the congestion," Mr Vij said.

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High Court Rules That Refusing To Complete Marriage and Refusing Physical Intimacy Is Mental Cruelty

Jabalpur, Madhya Pradesh: The Madhya Pradesh High Court has ruled that refusing to consummate a marriage and denying physical intimacy constitute mental cruelty and are grounds for divorce.   On January 3, a man was granted a divorce by a division bench consisting of Justices Sheel Nagu and Vinay Saraf. The man's wife had refused to consummate their marriage and had not allowed him to have any physical intimacy since their 2006 wedding. In its ruling, the high court stated that "the non-consummation of marriage and denial of physical intimacy amounts to mental cruelty."He married her in July 2006, according to the man's appeal. But because she felt coerced into the marriage, his wife refused to live with him and consummate their union. The woman allegedly told the man that she was in love with someone else and requested the man to unite them. The man said he left for the US for work the same month, and in September, the woman went to live with her family and never returned. In 2011, the man filed an application before a family court in Bhopal seeking divorce. In 2014, the family court rejected the plea.

SPiCE India Gaming Event, Goa 2024

SPiCE India Gaming Event, Goa 2024 is happening from 27 - 29 Feb, 2024 at GOA MARRIOTT RESORT & SPA, INDIA. SPiCE India is going to happen from February 27 to 29, 2024, the renowned SPiCE India will have its Fifth Edition at the Goa Marriott Resort & Spa in India. This event promises to bring together key players in the gaming business from the Indian subcontinent and beyond. The event will center on important topics that are hot topics in the local gaming business. including the Indian government's present position on regulations. In the event that the market is regulated, what might occur? How long is it anticipated that legalization will take? We are excited to exchange and talk about the potential and problems facing the sector, as well as the lessons we have learned from other nations.   We have designed our agenda with the most recent demands of the industry in mind. As they address important themes to keep you informed, local and worldwide professionals offer the most recent insights that can help you position and grow your business. AGENDA PREVIEW FOR 2024   DAY 1-27 FEBRUARY 2024 12:30–17:15 Affiliate Day of the SPiCE India Conference 17:30 SP'iCE' Breaker Pre-Event Party Day 2: 09.00 – 17:00 SPiCE India Conference & Expo - February 28, 2024 19:30 The SPiCE After Party and the SPiCE India Eventus Awards DAY 3:-February 29, 2024 09:00–17:00 SPiCE India Conference & Expo 17:30 Networking Refreshments   19:00 - Above $150 USD Purchase-in Poker Competition

ICE Gaming event London 2024

ICE Gaming event London 2024 is happening from 6 to 8 Feb, 2024 at DEVON DALBOCK, DOLAN BEUTHIN, LONDON. The gaming industry meets at ICE to conduct business. The premier international gaming and gambling event catering to the whole sector. ICE London, which takes place from February 6–8, 2024, over three days at the ExCeL London, is the ultimate platform for generating income through cutting-edge solutions, technology, insightful analysis, and unparalleled networking possibilities.    It's reasonable to claim that ICE offers something for everyone, as it brings together solution providers and gaming professionals from all major verticals. The major industries represented on the ICE show floor in 2024 are listed below!   It is best fit for people from Betting, Casino, Bingo, Lottery, Mobile, Online, Payment Solutions, Social, Esports etc.   More details are available on their official website here- https://www.icegaming.com/ice-london-2024   ICE London caters to all gaming types, all degrees of seniority, and all aspirations.   ICE London caters specifically to the gaming sector and features everything from technology to hospitality. Engrossed in the community that we have established over the course of the last two decades, it's reasonable to claim that the program has something to offer everyone.   When it comes to facilitating excellent connections before, during, and after the event, ICE London is your go-to partner.   The full list of Exhibitors is available here - https://www.icegaming.com/exhibitor-list  

AFFILIATE SUMMIT WEST 2024

Bringing the Partnership Universe into Balance   The largest affiliate marketing event in the world, Affiliate Summit West 2024, will bring together 6,500 affiliates, advertisers, e-commerce vendors, networks, and tech suppliers in Las Vegas. Affiliate marketing originated at ASW; in fact, 76% of affiliates say that ASW is their favorite conference. I'll see you over there.    We prioritize you whether you run a cashback website, buy media, publish content, or something else entirely. We won't charge you a dime to attend, in contrast to our rivals, and you'll have access to every session, meet-up, and party.  To acquire your free pass , complete out our affiliate application form. However, act soon since free passes are limited and go fast.    Thousands of partners of all kinds can be found at ASW, including bloggers, coupon and cashback websites, publishers of mass media, and creative tech partners. There are countless ways for partnerships to reach a wider audience, and ASW provides the resources and connections you need to grow your alliances.      You've come to the perfect location if you need to get leads, optimize your traffic, or diversify your alliances. The world's largest affiliate marketing conference, ASW offers an abundance of networking opportunities, including the storied Meet Market. Over 10,000 meetings were held at #ASW23, and attendees connected with 63,462 people in total.   The event is happening from January 15 - 17, 2024 at Caesars Forum Las Vegas.   This is the official website for more details - https://www.affiliatesummit.com/west

How to Revolutionize Your Company Using Facebook Advertising.

Facebook provides advertisers with a range of ad formats to select from when promoting content on the network. Depending on the target demographics and campaign goals, choosing the appropriate ad format can assist increase engagement and conversions. An overview of the primary Facebook ad formats that will be accessible to marketers in 2024 is given in this article. Popular choices including carousels, collections, slideshows, narratives, and more are covered. Facebook has a large user base and precise targeting capabilities, so having a high-level grasp of the formats can assist guide efficient ad tactics.Facebook Ads Content Guidelines Facebook has tight guidelines that all ads, regardless of format, have to abide by. These rules are essential for legal and successful Facebook advertisements. The primary goals of the standards are to stop misleading, improper, or damaging advertising experiences. Important prerequisites consist of: Advertisements are not allowed to make unfounded claims or to be deceptive. Advertisements have to be appropriate for the audience's age and geography. Images, videos, and other content must have the appropriate rights to be utilized. Political advertisements, regulated sectors, and product rules need to be adhered to. Certain restrictions forbid statements about one's bad self-perception, vulgarity, nudity, and COVID-19 disinformation. Ads concerning cryptocurrencies, dating, gaming, alcohol, and other topics are likewise subject to restrictions.  

Malaysias crude palm oil production decreased 13.3% month over month to 1.55 million tonnes in December.

Production of crude palm oil in Malaysia plummeted 13.3% on month to 1.55 mln tn in December, according to preliminary figures from the Malaysian Palm Oil Board. December saw a 5.1% decrease in palm oil exports to 1.33 million tons. The report indicated that shipments of biodiesel decreased by 0.7% month to 17,834 tn. Biofuel is also made from palm oil. In December, the nation's total palm oil reserves dropped 4.6% month over month to 2.29 million tons. India is the biggest user of edible oils, whereas Malaysia is the second-largest producer of crude palm oil worldwide. As of January 3, farmers in Andhra Pradesh have planted rabi crops across 856,000 ha, a 27% decrease from 1.18 million ha a year earlier, according to state data.The area under bengal gram was down 29% on year at 238,000 ha from 337,000 ha last year, the statistics indicated. There were 444,000 acres of pulses, a 29% decrease from the previous year. The main rabi crops farmed in the state include tobacco, peanuts, black gram, bengal gram, and maize. According to the data, Andhra Pradesh usually receives 15.9 mm of rain throughout the winter, but so far this year there has been no rainfall in the state. As of January 3, farmers in Andhra Pradesh had planted 166,000 hectares of rice, compared to 278,000 hectares the year before. For the current agricultural season, 820,000 hectares is the intended area. Jowar's acreage was risen at 57,000 hectares from 39,000 ha a year ago, data revealed.  

Thoughts for Sobering: In 2024, have no regrets about your alcohol advertisements.

Okay, so that's the end of another year. We've all consumed as many holiday delights as we could manage, taken down the decorations, and made a commitment to work out tomorrow. Many people have a health kick at the beginning of the year, and Dry January—giving up alcohol for the month of January—has become somewhat of a tradition in recent years. This year, with the popularity of low- or no-alcohol alternatives, it will be simpler than ever to stick to. However, did you know that this kind of product may soon be subject to new regulations? Continue reading to learn how, in 2024, the low- or no-alcohol culture is evolving.Prior starting that, though, let's take a moment to review Dry January and what NOT to say if you sell alcohol-related products (i.e., anything with an ABV of more than 0.5%). First off, don't imply in your advertisements that participating in Dry January is pointless and that individuals would be better off getting wasted than trying. Second, avoid suggesting or saying that drinking alcohol is simple and staying sober is difficult. Lastly, keep in mind that there are several limitations on what you may and cannot say about your product, even if it is low in calories, low in ABV, or has any other feature that might appeal to the "health conscious."The ASA maintained an email advertisement for a 4% hard seltzer drink in 2022. It said, "Forget Dry January... Is January's dry spell getting a bit stale? Nothing prevents you from having a drink without making you feel worse! Our beverages are the ideal option for a little libation without feeling too guilty because they only have 57 calories, 0g of sugar, and 4% ABV. The ASA concluded that the advertisement's overall message was that people should drink alcohol to get over their boredom or tedium during Dry January, even though the advertiser claimed the headline "is dry January becoming a little dry?" was a play on words and that it made unapproved nutritional claims for an alcoholic beverage.Let's move on to Section 18 and alcohol substitutes. The new regulations that CAP is bringing later this year will subject alcohol substitutes to Section 18. For some context, there wasn't much of a market for low- or no-alcohol beverages when the alcohol regulations were initially established. Since British society was generally acclimatized to alcohol use until the last few decades, most advertising regulations, such rule 18.9, which prohibits products with a relatively high ABV from emphasizing the ABV excessively, were aimed at stifling careless statements. Naturally, a lot has changed, even in the past few years, and there have been few or no alcoholic items that have flourished in  

Netflix withdrew Nayantharas Annapoorani after receiving criticism for hurting Hindu sentiments

Not even a few weeks after its digital launch, Nayanthara's latest Tamil film Annapoorani has been taken down from Netflix. This is in response to In the Nilesh Krishnaa-directed film Annapoorani, an aspirant chef from an orthodox Brahmin household is prevented from enrolling in a cooking school by her father, a temple priest, on the grounds that she will need to prepare meat in order to pass the course. The title character decides to forge her own route to the top of the culinary industry after challenging this way of thinking. After receiving mediocre reviews upon its December 1 release, the movie made its Netflix debut on December 29.a police report alleging that the performers, directors, and streaming service offended Hindus' religious feelings. Nayanthara's recently released movie "Annapoorani" was taken down by Netflix as complaints that it offended "Hindu sentiments" became more vocal. The creator of the Hindu IT cell, Ramesh Solanki, filed a formal complaint against the movie.    

Bollywood welcomes the New Year in style, from Kareena-Saif to Bhumi Pednekar

Bollywood stars are ringing in the New Year with unmatched style and elegance as we embrace 2024 with open arms. The holidays are a time for celebration, but they also give our favorite celebrities a platform to show off their excellent sense of style. See how some of the biggest names in the business, like Bhumi Pednekar and Kareena Kapoor, rang in the New Year in classic B-town fashion.Kareena Kapoor shared a peek into their New Year's party with her husband Saif Ali Khan and their gorgeous children Taimur and Jeh. The picture of elegance, Kareena, posted a mirror photo with Saif fiddling with his bow tie. Kareena looked stunning in a black and golden velvet salwar suit, while Saif looked dapper in a traditional white tuxedo. In a different picture, Jeh looked stunning in a cable knit sweater and pants, while toddler Taimur showed off his sense of taste in a grey blazer-pant pair, channeling his dad's dapper appearance.