According to US think tank Brookings, India has eradicated extreme poverty.

In a recent report, the American think tank Brookings Institution praised India for having eradicated extreme poverty, a major development in the country's socioeconomic landscape. The report, authored by economists Surjit Bhalla and Karan Bhasin, credits the success to the Indian government's aggressive redistribution-focused policy initiatives over the previous ten years that have promoted inclusive growth. According to the study's statistics, household consumption has increased while the headcount poverty ratio has significantly decreased. The data challenged the World Bank's earlier estimates, suggesting that there are fewer poor people in India.The study indicates that a key element behind this achievement is the combination of robust economic expansion and a notable decline in income inequality. From 12.2% in 2011–12 to just 2% in 2022–2023 at the purchase power parity $1.9 level, the "headcount poverty ratio" fell precipitously.The authors argued that the government's steadfast commitment to redistribution is the reason behind the higher growth in consumption in rural areas. According to the study, publicly funded programs like the national drive to build toilets and the push for universal access to electricity, modern cooking fuel, and piped water have been crucial. The report highlights the impact of these policies by pointing out that rural access to piped water has increased dramatically from 16.8% in August 2019 to an astounding 74.7% at this time. The authors stress that India's transition from extreme poverty to a lower poverty line signals both the need for the country to advance to a higher poverty line and positive implications for global poverty rates. The publication of the study coincides with the recessions of Japan and the UK, two of the largest economies in the world. The United Kingdom has officially entered a recession after revealing a 0.3 percent contraction in the fourth quarter of 2023. Japan, which was once expected to have the greatest economy in the world, has also been having difficulty recovering from the Covid pandemic  

A US man has won the lottery twice in six months, this time for ₹ 90 lakh.

After winning a whooping $110,000 (about Rs 91,13098) Fantasy 5 Double Play lottery jackpot for the second time in six months, a fortunate man from Wayne County, Michigan, is rejoicing. The winning ticket for the drawing on February 11th was bought by the 59-year-old winner, who opted to stay anonymous, at a BP gas station located on West 9 Mile Road in Southfield. It's interesting to note that he has previously experienced lottery luck. Using the same set of numbers (02-06-11-20-23), he had previously won the exact same jackpot amount in the Fantasy 5 Double Play drawing on August 31, 2023."After winning $110,000 back in August, I switched up my Fantasy 5 numbers," said the player. "I went to the store with my tickets to double-check and replay them. After scanning the tickets and giving one back to me, the clerk exclaimed, "I think you won big!" "There is no way, I can't be that lucky," I reasoned. As I checked the winning numbers, I saw that I had won once more! It was unbelievable to me. It is truly a blessing to win!" As he considered how to spend his windfall, the winner expressed his happiness at this amazing turn of events. He paid off debt with the first prize, and now he looks forward to enjoying this second win.  

Jackky Bhagnani and Rakul Preet Singh, recent brides, visit the Golden Temple

Jackky Bhagnani and Rakul Preet Singh are newlyweds; please don't bother them. They're in Punjab visiting Rakul's parents and having a great time. You might wonder how we know. Rakul has posted photos to Instagram Stories from their trip. Along with her parents, the actress visited the Golden Temple in Amritsar. Rakul and Jackky can be seen grinning at the camera in the picture. Keep an eye out for the stunning temple in the distance. Rakul chose a yellow suit for their outing. Jackky matched her outfit with a red kurta and white pants. "Blessed" is what Rakul wrote alongside the picture. She also shared an emoji of a red heart and folded hands. On February 21, the couple wed in a picturesque beach ceremony in Goa.On Instagram, Rakul Preet Singh has been posting pictures from her dream wedding. She posted a number of images from their haldi ceremony on Thursday. The actress captioned the photo, "Love and laughter."

Supreme Court: Marriage Proposal "Not Reaching Desired End" Is Not Cheating

After speaking with the woman's family, the man who had aborted the wedding was found not guilty of cheating, according to the Supreme Court's recent ruling. Judges Sudhanshu Dhulia and Prasanna B. Varale stated, "There can be multiple reasons for initiating a marriage proposal and then the proposal not reaching the desired end," in the course of dismissing a case against Raju Krishna Shedbalkar. A 2021 Karnataka High Court ruling finding Raju Krishna Shedbalkar guilty of cheating under Section 417, which carries a maximum one-year jail sentence, a fine, or both, was challenged in the Supreme Court."This court has repeatedly stated that the intention to cheat or deceive must exist from the start in order for there to be a case of cheating. This is evident in the informant's complaint, by no stretch of the imagination," the Supreme Court declared.A complaint was filed by a woman who claimed that Raju Krishna Shedbalkar had cheated her by not marrying her, leading to the registration of a case against her, his brothers, sister, and mother.  

An ice cream vendor in Chandni Chowk, Delhi, was stabbed several times.

According to police, a 25-year-old ice cream vendor was stabbed several times today close to Chandni Chowk in north Delhi. According to the police, at Kotwali police station, they received a PCR call about the incident at Nai Sarak at 1:25 in the morning. "After a team was sent, they learned that the man had been taken to LNJP Hospital with multiple stab wounds to his thigh, hip, and back. Due to extreme intoxication, the victim was unfit to make a statement, according to a senior police officer.The officer went on to say that teams had been assembled to look into the incident and that CCTV footage was being examined in an attempt to identify the two-wheeler attackers. "After more investigation, it was discovered that the victim and another ice cream vendor got into a fight two or three days ago. The angle of enmity is being confirmed. Following the recording of the injured party's statement, legal action will be taken," the officer declared. 

"AAAI Young Lotus Contest 2024 Ogilvys Shagun Agarwal and Chaitali Mane win

"The AAAI Young Lotus Contest, 2024 winners have been declared by the Advertising Agencies Association of India (AAAI). O&M's Shagun Agarwal and Chaitali Mane make up the winning team. Among the more than forty entries that were received from gifted young professionals throughout India, their exceptional inventiveness and creative approach stood out. Under the direction of Rohit Ohri, Global Partner at FCB and Director at AAAI, the AAAI Young Lotus Contest 2024 sought to develop up-and-coming talent in the advertising sector. Ohri stressed, ""Young minds can use the AAAI Young Lotus Contest as a platform to use their creativity to improve the world."" The participants' eagerness to address one of the pressing concerns of our day, the need for clean air, this year has been inspiring. With the topic ""BREATH OF CHANGE: INNOVATING FOR CLEAN AIR IN INDIA,"" competitors had to come up with ideas for coordinated campaigns that supported environmental sustainability and cleaner air. With their winning contribution, which showcased creativity and a deep comprehension of the concept, Shagun Agarwal and Chaitali Mane will get the chance to represent India at the Young Lotus Workshop during Adfest 2024. Renowned creative minds Kartikeya Tiwari, NCD, FCB KINNECT, Moumita Pal, Creative Head, ENORMOUS, and Romit Nair, NCD, FCB ULKA, served on the contest jury. Adfest in Pattaya, Thailand's Young Lotus Workshop provides a venue for up-and-coming talent to interact with industry professionals, share ideas, and develop their abilities on a worldwide scale. The victorious team will travel to Thailand to take part in Adfest 2024 from March 21–23 and the Young Lotus Workshop from March 19–21. Under the direction of Rohit Ohri, Global Partner at FCB and Director at AAAI, the AAAI Young Lotus Contest 2024 sought to develop up-and-coming talent in the advertising sector. Ohri stressed, ""Young minds can use the AAAI Young Lotus Contest as a platform to use their creativity to improve the world."" The participants' eagerness to address one of the most pressing concerns of our day, the need for clean air, this year has been heartening. With the topic ""BREATH OF CHANGE: INNOVATING FOR CLEAN AIR IN INDIA,"" competitors had to come up with ideas for coordinated campaigns that supported environmental sustainability and cleaner air. Thanks to their winning entry, Shagun Agarwal and Chaitali Mane will have the chance to represent India at the Young Lotus Workshop during Adfest 2024. Renowned creative minds Kartikeya Tiwari, NCD, FCB KINNECT, Moumita Pal, Creative Head, ENORMOUS, and Romit Nair, NCD, FCB ULKA, served on the contest jury."

Google suspends Geminis picture tool in response to criticism

Recently, Google's Gemini faced criticism due to its incapacity to produce photos of Caucasian people."We introduced the ability to produce photographs of people three weeks ago as part of a new image production function for the Gemini conversational app, formerly known as Bard. Clearly, this functionality fell short of expectations. A few of the pictures that are produced are untrue or even offensive. We apologize that the tool didn't function properly and appreciate the input from users, Senior Vice President Prabhakar Raghavan stated in a blog post.Recently, there has been a lot of indignation and ridicule on social media due to photographs created by Geminis. Google was even accused by some users of being "woke" at the expense of accuracy or truth. Images showing Black and Asian Nazi troopers as well as a picture of four Swedish women—none of whom were white—were among those that drew criticism. Additionally, some users have reported that the program, no matter what they enter, would not produce any photographs of white people at all.The founder engineer of corporate search firm Glean, Debarghya Das, wrote on X, "It's embarrassingly hard to get Google Gemini to acknowledge that white people exist." The post included several photos produced by Gemini.Not only did Gemini commit a racial faux pas, but it also failed to consider cultural context. For example, a different X user said that when they looked for a picture of a "Bitcoiner eating a steak," they ended up with a picture of a Hindu woman consuming beef. "I assume Google is attempting to show cultural sensitivity with this? He went on, "Btw, Hindus can definitely be Bitcoiners, but they probably wouldn't be eating a steak because cows are revered."On Thursday, Google, a division of Alphabet (GOOGL), temporarily disabled a few image-generating functionalities of its Gemini suite of artificial intelligence (AI) services. The suspension follows user disclosure this week of several historically incorrect photos produced by the service.Four days priorGoogle has made the decision to temporarily halt the creation of person images using its Gemini image generator. The decision was made in reaction to complaints that the program inaccurately depicted people's races in historical settings, which sparked discussion about how technology shapes people's perceptions of diversity and history.Billionaire Elon Musk brought attention to the topic by calling the AI tool "woke" and "racist." The complexity of striking a balance between historical truth and inclusion proved to be too much for the technology to handle.

Zee creates an advisory council in the midst of "market rumors" to protect investor confidence.

To protect the interests of its shareholders, Zee Entertainment Enterprises established a three-person independent advisory group.The committee is led by Dr. Satish Chandra, a former Allahabad High Court judge, and consists of two independent directors.This development has occurred in response to reports of corporate governance violations at the corporation and the ensuing investigations by pertinent agencies. An "accounting hole" of Rs 2,000 crore was mentioned in media reports earlier this week about the company's financials.According to a ZEE representative, the goal of the action is to stop the "widespread circulation of misinformation, market rumors, and speculation. "The business has categorically denied the allegations, claiming that the reports in question are "incorrect and false."The reports also reveal a third party's vested interests. ZEE is a company led by an experienced Board and has upheld the highest standards of governance. The spokeswoman stated, "The Company has continuously extended complete cooperation to all concerned authorities and has transparently provided all requested information."According to the business, it has also asked SEBI to investigate "market rumors that lead to misinformation and consequently erosion of investor wealth."

Women should not be afraid to ask for help they cannot accomplish everything on their own.

At the 'Ideas of India' Summit 3.0 organized by ABP Network, Nandini Harinath, the Deputy Director of ISRO, along with other female leaders, shared insights on how women overcome the obstacles encountered in today's workforce.Women achievers were the main topic of discussion at a crucial session at the ABP Network-organized Ideas of India Summit 3.0. "Being raised by parents who were both technocrats and mathematicians, I was raised with education as my first priority from an early age. "My father's exceptional ability to elucidate the mechanics of commonplace events fostered a profound curiosity and admiration for the world I lived in," stated Nandini Harinath, Deputy Director, Spacecraft Operations Area, ISRO Telemetry Tracking and Command Network, ISRO. She shared her personal journey from being a junior engineer at ISRO to spearheading space missions like Chandrayaan and Mangalyaan.-2Leading female intellectuals and achievers in STEM fields gathered on the first day of ABP Network's premier event, the "Ideas of India" Summit 3.0, to discuss the theme "Women in STEM: Working in the Trenches, Reaching for the Stars," illuminating how women overcome all obstacles encountered in the contemporary workforce and their path to success.In addition, Nandini Harinath discussed the value of personal wellbeing, cooperation, and family support. "Managing a profession in space travel while juggling the needs of a family has frequently felt like traversing an obstacle course. That being said, I really do think that teamwork is powerful. During my trip, I have discovered how crucial it is to ask for help from folks in my immediate vicinity. Nothing worthwhile is accomplished in solitude, and asking for help from my family and the community has been essential when I've needed it, the woman continued.Nandini Harinath's commitment to ISRO and her knowledge in space science make her an invaluable asset. "With the emergence of private players in the sector, the possibilities are endless," she said, elucidating the future of India's space exploration ambitions. India should lead the way in space exploration, in my opinion, both for the benefit of science and because of the potential influence it will have on the development of our society in the future.Dr. Nigar Shaji, Project Director, Aditya L-1 Mission, ISRO, spoke about her experience and the advancement of women scientists at the organization. "Since school, I have believed in pursuing the uncommon path," Shaji remarked. I was encouraged by my parents, especially my father who is an agricultural specialist after earning a degree in math. There is no glass ceiling at ISRO; passion is encouraged. Maintaining a healthy balance between job, family, and personal life is crucial for women. Regarding the space business, the Aditya mission is essential to comprehending space weather and the sun, which protects Earth. Our goal should be to lead the space industry globally. Women in STEM fields need to be more visible, and inclusive and engaging teaching is needed from the ground up."Prof. (Dr.) Annapurni Subramaniam, FASc., FNASc., Director, Indian Institute of Astrophysics, elaborated on the critical role women in STEM play in shattering the glass ceiling and propelling India's growth, saying, "It is important to be happy with yourself, as a woman we have multiple roles to play and one cannot bend to all requirements, there has to be a distinction." As a result, women's health is not discussed much. Establishing a structure at home is crucial, wherein family support can be solicited and conventional roles can be challenged. This year marks the 125th anniversary of the Indian Institute of Astrophysics observatory in Kodaikanal, which has been collecting data on the Sun. In Ladakh, at a height of 2,500 meters, we have an observatory open at night.Ideas and ideators came together to celebrate the nation's people and diversity during the ABP Network's "Ideas of India" Summit 3.0, which focused on "The People's Agenda." Policymakers, cultural ambassadors, industry experts, celebrities, business executives, economists, and other notable figures were in attendance at the two-day summit to discuss the core principles of liberty, justice, equality, and diversity that shape India's politics, society, and culture. The best minds from many industries participated in thoughtful discussions on a range of subjects, offering insights into the country's future and its transition to becoming Viksit Bharat.

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One hack every entrepreneur needs for superhuman productivity (without burning out)

"Finding balance can seem like an unattainable ideal in the fast-paced world of entrepreneurship, where success frequently feels like a tightrope walk between ambition and tiredness. But what if I told you there was a trick, a single tactic, that might raise your productivity to levels you never would have imagined? Working professionals' and leaders' suggested hacks: As per the results of a recent poll administered to our distinguished business experts, entrepreneurs, and leaders from many industries, there is a wide range of viewpoints regarding the ultimate key to success. Some argue that having a thorough grasp of stocks and investments is essential, stating that financial literacy is crucial for this generation. Some highlight the significance of resilience—the persistent mindset of never giving up—as the characteristic that distinguishes prosperous businesspeople. Additionally Then there are those who advocate for empathy, seeing sincere relationships with employees, clients, and prospective clients as the cornerstone of success and productivity. A recent Assocham India study found that 42% of entrepreneurs exhibit signs of burnout and 75% of entrepreneurs struggle with work-life balance. But do not worry, fellow con artists! At the Gaurav Bhagat Academy, we're experts at helping people and companies reach their full potential and get ready for a better future filled with opportunities for meaningful impact, all while adhering to the 10X mentality. These realizations highlight a fundamental reality: reaching superhuman productivity cannot be accomplished with a one-size-fits-all approach. Rather, the focus should be on comprehending and incorporating the principles that most strongly connect with your entrepreneurial experience. The Game-Changing GB Hack That Completely Changes Everything: Many ""get rich quick"" schemes entice would-be business owners, but as an experienced trainer, sales coach, consultant, and entrepreneur, I offer an alternative route to ""superhuman productivity"": the skill of effective delegation. Put an end to one-size-fits-all tactics and embrace the power of team empowerment. Imagine yourself overwhelmed with work, balancing multiple responsibilities, and longing for the illusive work-life balance. Imagine now that you are carefully delegating while making use of your team's special talents. All of a sudden, work gets done quickly, untapped abilities surface, and a synergy forms—teamwork becomes your ideal job. I have personally seen this magic in a variety of sectors. When the appropriate person is paired with the proper assignment, it not only gets done well, it gets done better than expected. While you concentrate on your strategic vision, picture your tech wizard optimizing processes, your customer service ninja surpassing client expectations, or your marketing genius creating an enthralling campaign. This is about realizing potential, not just assigning labor to others. Within your team, delegation promotes personal development, ownership, and trust. As they succeed, your company prospers, starting a positive feedback loop. Recall that while a juggler's performance could be impressive, a well-run team deserves a standing ovation! "

Alongside each other on the red carpet are Aamir Khan and Kiran Rao.

Tuesday night was a busy one for Bollywood stars because Laapataa Ladies was screened in Mumbai. The film Laapataa Ladies, which is co-produced by Aamir Khan and directed by Kiran Rao, is scheduled to hit theaters on March 1. Last night in Mumbai, a special screening of the film was held in advance of its release. Last night, Aamir Khan and Kiran Rao were spotted together in order on the red carpet. In a yellow saree, Kiran Rao looked stunning as usual, and Aamir Khan completed the look with a black ensemble. Sunny Deol, Kajol, Karan Johar, Ira, the daughter of Aamir Khan, and her spouse Nupur Shikhare were also present.After 15 years of marriage to filmmaker Kiran Rao, Aamir Khan filed for divorce in July 2021. They are regularly pictured together and they are still co-parenting their son Azad. Ira is the younger of Aamir Khan's two children with his ex-wife Reena Dutta.Aamir Khan's most recent film appearance was in Laal Singh Chaddha. In Revathy's Salaam Venky, which starred Kajol in the title role, the actor also made a brief cameo appearance. In addition, he is producing the movie Champions. Aamir Khan made this statement about his upcoming acting project at a Mumbai event last year. I haven't made the decision to work on a movie yet. Right now, I want to spend time with my family. Since that's what I want to do at the moment, I feel good about it. Of course, I'll work on a movie when I'm emotionally prepared."

Todays ruling by the Allahabad High Court permits Hindus to offer prayers in the Gyanvapi Cellar

The Varanasi district court's decision to permit Hindu prayers in the Gyanvapi mosque's cellar was challenged in a petition that was dismissed by the Allahabad High Court today. On January 31, the district court in Varanasi made a ruling allowing a priest to lead prayers in the Gyanvapi mosque's southern cellar. Shailendra Kumar Pathak petitioned for the order to be granted, claiming that his maternal grandfather Somnath Vyas had offered prayers up until December 1993. Since he was a hereditary pujari, Mr. Pathak had asked to be permitted to return to the tahkhana and continue performing pooja. Within the mosque's basement are four 'tehkhanas' (cellars), one of which is still owned by the Vyas family.Following the release of an Archaeological Survey of India (ASI) report on the mosque complex, the Varanasi district court issued an order. According to the ASI survey, which the same court ordered in relation to a related case, the mosque was built over the ruins of a Hindu temple during Aurangzeb's reign. The petitioner's account was disputed by the mosque committee. The committee stated that since there were no idols in the cellar, prayers could not be said there until 1993.Within hours of the Supreme Court declining to hear the committee's appeal against the Varanasi district court order and requesting that it go to the high court, the committee went to the high court on February 

Woman Who Served With ISIS in Syria Loses Appeal Against UK Citizenship Revocation

On Friday, a British-born woman who joined the Islamic State while still a schoolgirl in Syria was unsuccessful in her most recent attempt to have her British citizenship revoked. In 2019, not long after Shamima Begum was discovered in a Syrian detention camp, the British government revoked her citizenship on the grounds of national security. Begum, who is now 24 years old, claimed the ruling was illegal, citing, among other things, British officials' improper consideration of the possibility that she was a victim of human trafficking. However, a lower court dismissed this claim in February 2023.After receiving an appeal in October, the Court of Appeal in London denied her request on Friday. 

Man Mixes Noodles With His Bare Hands, the Internet Says

Whether it's a formal wedding, a small get-together, or a birthday party, food is always a crucial component. Delicious food elevates any celebration and makes it even more memorable. While food enthusiasts prioritize taste, cleanliness is just as vital. A man can be seen making noodles at a counter in what looks to be a formal occasion in a recent video that has gone viral on Instagram. But he chooses to use a spoon and his bare hands rather than a ladle. You did indeed read that right. His hands, covered in noodles, are seen repeatedly mixing the dish in a wok full of noodles. In the comments section after watching the video, some people voiced concerns about hygiene."Aaj se barat ka khana khana band," a user commented. [I'm going to stop eating at weddings going forward.]"Mai meri bhains ko aise hi chaara deta hu" was said by another. "I feed my buffalo like this." "Bhaiya ak plate jo hatho ke uper laga hai...dena mughe kachre me dalna hai," was written in a comment. [Brother, please hand me a plate full of the noodles you're holding. I must dispose of it in the trash.] The sentiment on social media was "Main nhi khaungi [I will not eat]". Some said it was "yuckkkk."  Someone uttered, "Set me free to yahi milega." [You can only get this here for no cost.] "Rehne de Bhai tu maat bana chow mein [Never mind, brother, don't make noodles]," said another. A video demonstrating unsanitary eating habits has previously gone viral on Instagram. A video tour of a commercial bakery that was unsettling and revealed questionable practices was previously publicized. In the video, an employee can be seen shoving eggs into a bucket and then pouring the questionable concoction into a machine. Remarkably, the bakery uses food coloring essence to mimic the taste of chocolate instead of cocoa powder. 

Digidarts drives the digital mandate for HomeSharp

"The performance marketing firm Digidarts has teamed with HomeSharp, a luxury real estate site based in Mumbai. With the help of creative marketing funnels and data-driven, strategic targeting, Digidarts is poised to increase HomeSharp's visibility to the right kind of customers. The founder of HomeSharp, Yazad R. Irani, comments on the collaboration: ""Our collaboration with Digidarts is based on a shared dedication to accuracy and quality."" Our mission to not only meet but exceed the expectations of Mumbai's discerning homebuyers is closely aligned with Digidarts' skill in engaging with a discerning consumer base, as we set out to reinvent the luxury real estate sector. This partnership represents our common goal of smoothly converting the ambitious ambitions of Mumbai's elite into concrete realities, going beyond simple strategic alignment. As a team, we're not just creating relationships; we're creating heirlooms."" Digidarts creator Siddhartha Vanvani expresses his excitement, saying, "We are thrilled to work with HomeSharp. Yazad has developed a ground-breaking strategy that might fundamentally alter India's luxury real estate market. Our objective is to establish HomeSharp as a leader in the luxury real estate space by streamlining the user acquisition process and using BullsEye tactics to break into the real estate sector. By fusing cutting-edge technology with knowledge of luxury real estate and real estate development, HomeSharp's smart home-buying approach seeks to make the transaction enjoyable and unforgettable. With the goal of better achieving their goal of offering luxury houses to a wider range of consumers, HomeSharp has teamed up with 360° performance marketing agency Digidarts to strengthen their brand recognition and data-driven marketing techniques. With their renowned BullsEye performance marketing solutions, Digidarts spearheads HomeSharp's digital marketing initiatives and promotes the idea that every person should have an easy time buying their ideal house."

Amazon miniTV awards listening and digital customer support mandate to GOZOOP HAWK

"As part of the mandate, the team will be in charge of exploiting online interactions to drive stronger consumer insights and increase customer happiness. The listening and digital response management responsibilities for Amazon miniTV have been awarded to GOZOOP HAWK, a customer care and online reputation management agency under the GOZOOP Group. GOZOOP HAWK's primary duties under the mandate will be to manage digital customer support, keep an eye on online brand chatter, measure sentiments, magnify positive stories, provide prompt resolutions, and derive actionable business insights for the brand by comprehending and tracking meaningful web conversations to satisfy customers. A vast collection of well-liked web series, films, and reality shows in a variety of genres, including romance, comedy, slice-of-life, and thrillers, are available on Amazon miniTV. The content is dubbed into English. ORM is a crucial part of reputation management and brand promotion, according to Aruna Daryanani, Director and Business Head of Amazon miniTV. We may further bolster our brand visibility with the appropriate plan, brainstorming, and innovative thinking. Our collaboration with GOZOOP HAWK excites us, and we look forward to leveraging their knowledge to keep improving the consumer experience. Hawkk has consistently proven to be able to provide some of the most unusual listening and online customer support solutions, according to Premkumar Iyer, President of GOZOOP HAWK. The collaboration works because of this tendency to push boundaries and Amazon miniTV's disruptive strategy in the dynamic OTT market. We have previously completed some excellent work, such as turning the entire response management strategy around for Amazon miniTV's recent debut of K-dramas translating to Korean, leading to a change in outreach. We want to continue working with them on such unusual projects in the future. "

Social Beat bags Sukoon’s digital mandate

"Mumbai: Sukoon, the top chain of mental health hospitals in India, has awarded the digital marketing mandate to Social Beat, a digital marketing agency renowned for its creative approaches and exceptional outcomes. The mandate, which was acquired during a multi-agency pitch, will entail managing, planning, and strategizing the brand's digital initiatives overall. All digital marketing efforts will be handled by Social Beat, with an emphasis on high-quality lead generation and hospital admission in Sukoon. Using a variety of digital platforms, the agency will reimagine the brand's digital experience and strive toward digital performance goals. ""With our expertise, our primary focus will be on artfully communicating the brand's offerings and their benefits to a diverse and nuanced audience by leveraging our entire gamut of digital solutions,"" stated Vikas Chawla, co-founder of Social Beat. fulfill the objectives of increasing admission to Sukoon facilities and generating excellent leads. We are thrilled and eager to contribute to Sukoon's main aims and business objectives as well as establish the brand as one that consumers will remember easily. ""We are confident that Social Beat, with their expertise and capabilities in digital marketing and social media campaigns, will help us optimally spread our message and reach out to a wider audience across the country,"" stated Kanishk Gupta, co-founder and chief operating officer of Sukoon. We firmly think that our partnership with Social Beat would enable us to expand, establish new standards in the field of mental health treatment, and spread awareness of our brand's values throughout India."

At Jackky Bhagnani and Rakul Preet Singhs sangeet, Shilpa Shetty and Raj Kundra dance.

The celebrations for Rakul Preet Singh and Jackky Bhagnani's marriage have started. On Tuesday in Goa, the couple threw a sangeet night for the guests. Shilpa Shetty and husband Raj Kundra can be seen lighting the stage on fire with their dance moves to the song Mundian To Bach Ke in a widely shared video from the event. In the video, Shilpa and Raj are seen twinnning in black. It was earlier reported by Pinkvilla that Raj and Shilpa would be performing at Rakul and Jackky's wedding. It also stated that Jackky's father Vashu Bhagnani and Raj Kundra have a long-standing friendship, and Jackky is close friends with Shilpa.Additionally, Shilpa Shetty posted a video to her Instagram story wherein she flaunts her OOTN. In the video, she can be heard saying, "Ready to Rock 'N' Roll." According to a Pinkvilla report, Riteish Deshmukh and Bhumi Pednekar hosted the sangeet ceremony. The report also stated that a number of Bollywood songs were performed, including Pehle Bhi Main from Animal and Tumse Milke Dil Ka Hai Jo Haal from the same movie, both featuring Shah Rukh Khan. It was reported that the festivities went on until four in the morning. Just so you know, Jackky Bhagnani and Rakul Preet Singh will wed in Goa today in front of their loved ones and friends. Rakul was seen last Thursday night arriving at Jackky Bhagnani's house in Mumbai, wearing all black, before taking off for Goa. Rakul is seen in the video walking with her family and relatives to Jackky's house. Jackky had lights strung throughout his home. Just so you know, The couple prayed at Mumbai's Siddhivinayak temple on Saturday afternoon. Wearing a pink salwar suit was Rakul Preet Singh's outfit. Jackky was dressed in a green kurta, while she wore few accessories. He wore black pants with it. They also struck a pose for the photographers.