Asia News & Trends
The future of marketing Why the next ten years will be defined by AI, CTV, and the creator economy
The future of marketing is expected to be shaped by three major forces—Artificial Intelligence (AI), Connected TV (CTV), and the Creator Economy. Industry experts believe these trends will change how brands connect with customers over the next decade. Companies are moving away from traditional advertising and investing in smarter, more personalized, and data-driven marketing strategies. AI is helping businesses create content, analyze customer behavior, automate campaigns, and improve customer service. At the same time, Connected TV (CTV) is becoming a preferred platform for digital advertising as more people watch streaming services instead of traditional television. The creator economy is also growing rapidly, with brands working closely with influencers and content creators to build trust and reach highly engaged audiences. Artificial Intelligence is becoming the backbone of modern marketing. Businesses are using AI to write ad copy, generate images and videos, recommend products, predict customer preferences, and provide instant support through chatbots. AI can also study huge amounts of customer data in real time, helping marketers make better decisions and deliver personalized experiences. Experts believe that AI will not replace marketers but will help them work faster, reduce repetitive tasks, and focus more on creativity and strategy. As AI technology continues to improve, companies that adopt it effectively are expected to gain a strong competitive advantage. Connected TV (CTV) is another major trend changing the advertising industry. More consumers are choosing streaming platforms over cable or satellite television, creating new opportunities for advertisers. Unlike traditional TV commercials, CTV advertisements can be targeted based on viewer interests, location, and viewing habits. This allows brands to reach the right audience more accurately while measuring campaign performance more effectively. Industry reports predict that digital video advertising, including CTV, will continue to grow rapidly as advertisers shift their budgets toward streaming platforms. The creator economy is also becoming one of the strongest pillars of modern marketing. Consumers increasingly trust recommendations from creators, influencers, and online communities more than traditional advertisements. Brands are partnering with creators to produce authentic content that feels natural and engaging. At the same time, AI is changing how creators work by helping them produce content more efficiently, although authenticity remains an important factor for maintaining audience trust. Experts believe the future of marketing will combine AI-powered tools, the growing popularity of Connected TV, and trusted creator partnerships to deliver more personalized, engaging, and measurable customer experiences over the next decade.
Published 21 Jul 2026 09:43 PM
The sixth season of Shark Tank India challenges entrepreneurs to look above startup jargon.
Shark Tank India has launched a new campaign called #DontBeATota as registrations for Season 6 open. The campaign encourages aspiring entrepreneurs to focus on understanding their business instead of simply using popular startup terms and buzzwords. The campaign features a humorous parrot named Tota, who confidently uses business words like valuation, burn rate, and EBITDA without understanding what they really mean. Through this character, the campaign delivers a simple message that memorizing startup jargon does not make someone a successful entrepreneur. Building a business requires practical knowledge, problem-solving skills, and consistent hard work. Speaking about the campaign, Aman Gupta, co-founder of boAt and one of the Sharks, said that if repeating startup buzzwords alone could build a business, everyone would invest in parrots. He explained that real entrepreneurs succeed by solving customer problems, understanding their business deeply, and showing resilience during challenges. The #DontBeATota campaign aims to inspire genuine entrepreneurs to concentrate on strong business fundamentals rather than sounding impressive with technical language. At the same time, registrations for Shark Tank India Season 6 are now open on Sony LIV, inviting founders with innovative business ideas from across India to apply.
Published 20 Jul 2026 06:40 PM
Beyond Google The Impact of AI Assistants on Brand Discovery
A major discussion in the marketing and technology industry today highlights how AI assistants such as ChatGPT, Google Gemini, Claude, and Perplexity are changing the way people discover brands online. Instead of typing keywords into Google and visiting many different websites, consumers are increasingly asking AI assistants direct questions and receiving complete answers with product recommendations. This means the traditional search journey is changing, as AI tools now act as the first point of contact between customers and brands. Experts believe this shift is forcing businesses to rethink their digital marketing strategies and create content that AI systems can easily understand, trust, and recommend.The growing influence of AI assistants is also changing how companies measure online visibility. Rather than focusing only on search engine rankings, brands are now trying to improve their presence in AI-generated responses by publishing accurate information, earning positive reviews, and building credibility across trusted websites. Marketing experts say that businesses with reliable and well-structured content are more likely to be recommended by AI assistants. As AI-powered discovery becomes more common, companies are expected to invest more in AI-ready content, digital trust, and customer experience to remain competitive in the evolving online marketplace.This strategy is supported by the most recent developments in the AI ecosystem. Google's greater integration of AI into Search, Anthropic's ongoing investment in enterprise AI, and OpenAI's development of ChatGPT into a more comprehensive work platform all point to the same future. Developing stronger AI models is no longer the race. It aims to become the interface through which individuals find, evaluate, collaborate, and make decisions. Marketing adapts to changes in the interface. Brands fought for consumers' attention for twenty years. They then engaged in traffic competition. Competition for confidence will define the next ten years. That's a different goal.A brand's homepage is no longer always the first thing people see of it. The AI-generated response that a customer sees prior to clicking a single link is becoming more and more common. Visibility is no longer sufficient on its own. Brands need to be able to be recommended. While working with businesses on AI visibility, one realization has become more apparent. Uncertainty was represented by each click. Because they still wanted more information before making a choice, people clicked. AI modifies that formula. AI is progressively assisting customers in becoming self-assured enough to stop seeking, rather than assisting them in finding information. For this reason, the next competitive advantage in marketing might be confidence rather than substance.
Published 17 Jul 2026 05:37 PM
images of Ranjit Singh, a seasoned businessman, is named Chief Operating Officer of Smarten.
Smarten Power Systems has appointed Ranjit Singh as its new Chief Operating Officer (COO), effective 1 August 2026, as the company strengthens its leadership team to support its next phase of growth. The appointment was approved by the company's Board of Directors during its meeting held on 14 July 2026. Before this promotion, Singh served as Consultant – Vice President, Operations at Smarten, where he played a key role in improving manufacturing processes, increasing operational efficiency, and supporting several strategic initiatives. In his new position, he will oversee the company's end-to-end operations, including manufacturing, supply chain management, quality systems, and strategic execution. His leadership is expected to help Smarten expand its business in both India and international markets. Ranjit Singh brings more than 52 years of experience in manufacturing, engineering, product development, power electronics, telecom power, and renewable energy. One of his notable achievements at Smarten was leading the successful transition of the company's in-house battery manufacturing facility at Baddi, Himachal Pradesh, following its IPO. He established systems and processes that enabled stable in-house battery production and prepared the company for future manufacturing expansion. Speaking on his appointment, Singh said he is honoured to take on the new responsibility and will focus on strengthening manufacturing excellence, improving supply chain agility, enhancing quality systems, and building a culture of continuous improvement. Smarten's management believes his extensive industry experience will help the company meet the rising demand for power backup and renewable energy solutions while supporting long-term, sustainable growth.
Published 16 Jul 2026 05:30 PM
Harjeet Grewal: Who Is He? The explanation of the new chairman of the National Minorities Commission
The Central Government has appointed Harjit (Harjeet) Singh Grewal as the new Chairperson of the National Commission for Minorities (NCM). His appointment fills the top post in the Commission, which had been vacant since the completion of former chairman Iqbal Singh Lalpura's tenure. Grewal will serve a three-year term from the date he assumes office, or until further orders. Along with him, Munawari Begum has been appointed as Vice-Chairperson and Glenn E. Souza Ticlo as a Member of the Commission. Harjeet Grewal is a senior Bharatiya Janata Party (BJP) leader from Punjab and a long-time party organiser. He joined the BJP in the 1980s after working with the Rashtriya Swayamsevak Sangh (RSS). Over the years, he has held several important organisational positions, including roles in the BJP Kisan Morcha and the party's national executive. He became well known during the 2020–21 farmers' protest as one of the BJP's prominent Sikh leaders. The National Commission for Minorities (NCM) is a statutory body established under the National Commission for Minorities Act, 1992. Its main responsibility is to safeguard the rights and interests of India's notified minority communities, monitor the implementation of constitutional and legal safeguards, investigate complaints, and advise the Central Government on minority welfare policies. Grewal's appointment is considered significant because it restores full leadership to the Commission after a prolonged vacancy. It also marks the third time a Sikh leader has headed the National Commission for Minorities, reflecting the government's effort to strengthen the functioning of the statutory body responsible for protecting minority rights in India.
Published 20 Jul 2026 06:58 PM
MHA requests input from stakeholders and suggests a CEO and more CEO positions for I4C.
The Ministry of Home Affairs (MHA) has invited comments from stakeholders on a proposal to create new senior leadership positions in the Indian Cyber Crime Coordination Centre (I4C). The proposal includes one Chief Executive Officer (CEO) post and three Additional Chief Executive Officer (Additional CEO) posts to strengthen India's cybercrime prevention and response system. According to the draft recruitment rules, the CEO post will be at Pay Matrix Level-15 (equivalent to Additional Secretary rank), while the three Additional CEO posts will be at Pay Matrix Level-14 (Senior Administrative Grade). These positions will function under the Cyber and Information Security (CIS) Division of the MHA and are expected to improve strategic planning, coordination, and administration within I4C. The MHA has asked all stakeholders to submit their suggestions and comments by August 14, 2026. After reviewing the feedback, the ministry will finalize the recruitment rules. The appointments will be made on a deputation basis under the Non-Central Staffing Scheme and will not come under the jurisdiction of the Union Public Service Commission (UPSC). Instead, the appointments will be approved by the Appointments Committee of the Cabinet (ACC) based on recommendations from a Search-cum-Selection Committee headed by the Union Home Secretary. The proposed eligibility criteria require candidates to have a bachelor's degree along with significant experience in areas such as cyber security, cybercrime investigation, cyber forensics, information and communication technology (ICT), or internal security. The move is intended to strengthen I4C's leadership structure and enhance India's capacity to tackle the growing threat of cybercrime through better coordination and expert management.
Published 16 Jul 2026 06:00 PM
Indias New Ambassador to North Korea is Sanjeev Jain.
The Government of India has appointed Sanjeev Jain as the country's next Ambassador to the North Korea. The appointment was announced by the Ministry of External Affairs on 7 July 2026. Jain is expected to assume his new diplomatic responsibilities in Pyongyang shortly.Sanjeev Jain is a 2008-batch officer of the Indian Foreign Service (IFS). Before this appointment, he was serving as India's Ambassador to the Cabo Verde. During his diplomatic career, he has handled several important international assignments, giving him extensive experience in foreign policy, bilateral relations, and multilateral diplomacy.His appointment comes at an important time for India's engagement with North Korea. Although India maintains limited diplomatic and economic relations with Pyongyang because of international sanctions and security concerns, New Delhi has continued to keep diplomatic communication channels open through its embassy in the North Korean capital.India's embassy in Pyongyang resumed normal diplomatic activities after a prolonged disruption caused by the COVID-19 pandemic and travel restrictions. The appointment of a new ambassador reflects India's intention to maintain a regular diplomatic presence while carefully balancing its broader strategic interests in the Korean Peninsula.The Ministry of External Affairs stated that Sanjeev Jain will take up the assignment shortly. His role will include managing India's diplomatic relations with North Korea, monitoring regional developments, assisting Indian interests, and representing India on political and humanitarian issues wherever required.India continues to support peace, stability, and the denuclearisation of the Korean Peninsula while maintaining stronger economic and strategic partnerships with South Korea. The appointment of Sanjeev Jain underscores India's commitment to sustaining diplomatic engagement with all countries in the region despite complex geopolitical challenges.
Published 07 Jul 2026 05:24 PM
Vikram Misri, Foreign Secretary, Receives a One Year Extension
The Central Government has approved a one-year extension for Vikram Misri as India's Foreign Secretary, allowing him to continue in office until July 14, 2027. The decision was cleared by the Appointments Committee of the Cabinet (ACC) under the provisions of Fundamental Rule 56(d), which permits extensions for select senior government officials in the national interest. Vikram Misri, a 1989-batch Indian Foreign Service (IFS) officer, assumed charge as Foreign Secretary in July 2024. During his tenure, he has overseen India's diplomatic engagements on several critical global issues, including relations with neighboring countries, strategic partnerships with major powers, and India's participation in multilateral forums. His extension reflects the government's confidence in his leadership and diplomatic experience. Before becoming Foreign Secretary, Misri served as Deputy National Security Adviser and held ambassadorial assignments in China, Spain, and Myanmar. He is particularly recognized for his expertise on China and played a significant role in managing diplomatic engagement following the India-China border tensions after the Galwan Valley clashes. His long diplomatic career has earned him a reputation as one of India's most experienced foreign policy experts. One of the unique aspects of Misri's career is that he has served as Private Secretary to three Prime Ministers—I. K. Gujral, Manmohan Singh, and Narendra Modi. This rare distinction highlights the trust successive governments have placed in his administrative and diplomatic capabilities. The extension comes at a time when India is navigating an increasingly complex international environment marked by geopolitical competition, regional security concerns, and expanding global partnerships. Maintaining continuity in the leadership of the Ministry of External Affairs is expected to help sustain ongoing diplomatic initiatives and negotiations across multiple regions.
Published 03 Jul 2026 05:21 PM
Kartik Aaryan visits the Mahakaleshwar Temple in Ujjain with his parents after winning his first national award.
Bollywood actor Kartik Aaryan visited the sacred Mahakaleshwar Temple with his parents after winning his first National Film Award. The actor offered prayers and participated in the temple's Shayan Aarti, seeking the blessings of Lord Shiva. His visit came just days after he received the Best Actor award at the 72nd National Film Awards for his performance in Chandu Champion. Photos and videos from the temple visit quickly spread across social media, showing Kartik dressed in a simple pink shirt, praying with folded hands alongside his parents. He also shared a picture from the temple on Instagram with the caption, "Jai Mahakal." Fans praised the actor for celebrating his achievement with gratitude and spirituality rather than with a lavish celebration. Kartik won the National Award for portraying India's first Paralympic gold medallist, Murlikant Petkar, in the biographical sports drama Chandu Champion. His performance received widespread appreciation from critics and audiences, making the award a major milestone in his acting career. The Mahakaleshwar Temple, one of the twelve sacred Jyotirlingas dedicated to Lord Shiva, is considered one of India's most important pilgrimage sites. By visiting the temple with his parents after this career-defining achievement, Kartik expressed his gratitude and sought divine blessings for the future. His simple and heartfelt gesture has been warmly appreciated by fans across the country.
Published 21 Jul 2026 09:48 PM
In a passionate letter, Ram Gopal Varma states that Yami Gautams career has more impressed him than her National Award win for Article 370 The struggles, perseverance, risks.
Filmmaker Ram Gopal Varma shared a heartfelt message congratulating Yami Gautam after she won the Best Actress award at the 72nd National Film Awards for her performance in Article 370. While celebrating her achievement, Varma said he was even more impressed by her journey to success than the award itself. In his note, Varma praised Yami’s years of hard work, perseverance, and willingness to take risks in choosing meaningful roles. He said that success is not only about winning awards but also about the dedication, patience, and determination that lead to such achievements. According to him, Yami’s career reflects consistent effort and strong belief in her craft, making her journey truly inspiring. Yami Gautam also expressed her gratitude after receiving the National Award. She described the honour as the result of her 14-year journey in the film industry and said that Article 370 has a special place in her heart. She thanked her family, team, and supporters for standing by her throughout her career and dedicated the achievement to everyone who continues to believe in their dreams.
Published 20 Jul 2026 06:45 PM
Never Heard About It Growing Up Sana Saeed, Little Anjali of Kuch Kuch Hota Hai, Makes A Startling Admission
Actress Sana Saeed, who became famous as little Anjali in Kuch Kuch Hota Hai, has shared a deeply personal story about her childhood and the health challenges she quietly faced for many years. In a recent social media post and video, Sana revealed that she struggled with bulimia, a serious eating disorder, from a young age. She admitted that while growing up, she had never heard of the condition and did not understand why she felt anxious about food. Because she had no knowledge of eating disorders, she believed there was "something wrong" with her instead of recognizing that she needed help. Sana said that the lack of awareness made it difficult for her to identify her condition, and she spent years dealing with the problem in silence before finally understanding what she was going through. Recalling those difficult years, Sana explained that she often worried about eating in front of others and feared people would judge her. She said that reading The Bulimia Help Method became a turning point in her recovery because it helped her understand that her struggles had a name and that she was not alone. Even after discovering the condition, she found it extremely difficult to accept that she had bulimia because of the shame and stigma attached to eating disorders. Sana's statement, "I never heard about it growing up. I wish I'd heard about it, so I would have gone straight to the problem," highlights the importance of mental health education and awareness from an early age. She hopes that by sharing her experience, others facing similar challenges will recognize the signs sooner and seek professional support without fear or embarrassment. The actress also shared an encouraging update about her life, saying that she has now fully recovered and feels happier and healthier than ever before. She emphasized that recovery is possible with the right guidance and support. Sana encouraged anyone struggling with an eating disorder or any mental health issue to speak to someone they trust and seek qualified professional help. Her honest confession has received appreciation from fans and mental health advocates, who praised her courage for speaking openly about a topic that is often misunderstood. Many people believe that her story will help spread awareness about eating disorders and encourage more open conversations about mental health, body image, and emotional well-being.
Published 17 Jul 2026 05:41 PM
A New Chapter Unfolds as Alia Bhatt enters the world of Tumbbad 2, according to Sohum Shah.
Alia Bhatt has officially joined the cast of Tumbbad 2, one of the most anticipated sequels in Indian cinema. The announcement was made today by actor-producer Sohum Shah, who welcomed Alia to the film with a social media post saying, "A new chapter unfolds. Welcome to #Tumbbad2." The news has generated significant excitement among fans, who have been eagerly waiting for updates on the sequel since the original Tumbbad became a cult classic. According to reports from multiple entertainment websites, Alia Bhatt will play a pivotal role in expanding the mysterious world of Tumbbad. While the makers have not revealed details about her character, reports suggest that her role will be crucial to the film's biggest twists and will further explore the dark mythology surrounding Hastar. Her addition is expected to bring a fresh dimension to the horror-fantasy franchise. Entertainment portals have also highlighted that Tumbbad 2 marks Alia Bhatt's first full-fledged venture into the horror genre. In her statement, the actress expressed excitement about joining a film universe that has fascinated audiences for years. She said that Tumbbad stayed with her long after watching it and that becoming part of its sequel is both exciting and creatively fulfilling. The sequel will reunite Sohum Shah with acclaimed actor Nawazuddin Siddiqui and is being directed by Adesh Prasad. Produced by Sohum Shah Films in association with Pen Studios, the film aims to build upon the mythology established in the original movie while introducing new characters and expanding its supernatural world. Industry experts believe that Alia Bhatt's casting significantly raises the profile of Tumbbad 2. The original film earned widespread appreciation for its unique storytelling, stunning cinematography, and blend of folklore and horror, eventually becoming a cult favorite. With Alia joining the franchise, expectations for the sequel have increased, and many believe it could become one of the biggest Indian horror films upon release.
Published 14 Jul 2026 05:55 PM
Axis Bank is Religares pick of the month for March, 10% upside seen at TP of ₹1,185; should you buy?
Domestic brokerage firm Religare Broking has picked Axis Bank as its stock pick of the month for March 2024 with a potential upside seen around 10 per cent. Shares of Axis Bank were on an uptrend and gained around three per cent today as Nifty 50 hit a fresh lifetime high of 22,353.30 on strong macroeconomic indicators.On Friday, March 1, shares of Axis Bank opened at ₹1,074.05 and gained 2.5 per cent to hit an intra day high of ₹1,101.60 against its 52-week high of ₹1,151.50 apiece on the BSE. Shares of Axis Bank settled 2.20 per cent higher at ₹1,099.35 apiece on the BSE. At a current market price (CMP) of ₹1,085, Religare sees a potential upside of 10 per cent on Axis Bank stock at a target price of ₹1,185 from an initiation range of ₹1,080-1,085 and a stop loss of ₹1,030. Religare Broking highlights that in its report that Axis Bank has remained one among the top performer among the private banking majors and we expect the outperformance to continue. ‘’The stock has been in a primary uptrend from last more than eight months, forming series of Higher Highs and lows with gradual rise in volumes. It has formed an elevated base around the 20 weekly EMA which also coincides with rising support trend line,'' said Religare Broking. Following the price action and uptick in volumes indicates the stock to resume its prevailing trend and inch higher to surpass its previous swing high, according to the brokerage. The stock gained marginally (around three per cent) in the previous series with reduction of eight per cent open interest (OI). 98 per cent of the open positions rolled which is same with respect to previously. ‘’OI of 82k contracts as against 89k previously. Decent cash based buying also seen in last three days of February series. With fresh cash accumulation and shorts being trapped, it may witness good short covering,'' said Religare Broking. The bank's net interest income (NII) in the third quarter at ₹12,532, crore, which rose by nine per cent - almost in line with the market estimate of ₹12,555 crore. NII is the difference between interest earned by a bank through loans and interest it pays to depositors. Meanwhile, the net interest margin (NIM) stood at 4.01 percent for the quarter ended on December 31, 2023. Net Interest Margin refers to the difference between the interest income earned and the interest disbursed by a bank in relation to its interest-generating assets such as cash.
Published 01 Mar 2024 09:35 PM
Potential for any re-rating delayed for Paytm, says UBS; still sees 25% upside in the stock – heres why
Shares of One 97 Communications (Paytm) have witnessed an almost 50 percent drop just in February as investor sentiment turned negative amid the RBI and Paytm Payments Bank Ltd (PPBL) saga.In a recent note, brokerage house UBS said it believes that any potential for a re-rating of Paytm based on profitability improvement has been delayed. It has retained a 'neutral' call on the stock and reduced its target price to ₹510 (from ₹650 earlier). The new target indicates an over 25 percent potential upside. "Paytm's share price has derated significantly post RBI regulatory action and the stock is trading at 1.5x EV to one-year forward consensus sales, nearly an 80 percent discount to its Indian internet peers. Our ₹510 price target implies a 2.4x EV to FY25E sales, which is still a 70 percent discount to Indian internet peers. We believe this is justified as Paytm's growth profile is now much weaker at an 8 percent expected revenue CAGR over FY24-26E, versus Indian peers at a much higher 27 percent. Additionally, Paytm's re-rating potential based on its profitability improvement is now also pushed out and the company's margin profile is much weaker than peers. Furthermore, the loss of investor confidence based on the regulatory action is unlikely to change in a hurry. We believe only sustained execution in the coming quarters can re-build investor confidence which would drive a re-rating," explained the brokerage. The RBI on January 31 directed PPBL to stop accepting deposits or top-ups in customer accounts, wallets, FASTags, and other instruments after February 29, citing large-scale non-compliance with regulations and supervisory concerns. In the latest update, the Reserve Bank of India clarified that non-Paytm Payments Bank Limited (PPBL) linked merchants (85 percent of the total) can continue to function as normal and gave a 15-day extension till 15th March for most PPBL-linked activities. RBI also informed that @paytm UPI handles can be migrated to banks after approval from NPCI. This implies key linkages between Paytm and PPBL will be transferred to other banks via Paytm and also clears the way for Paytm to function as third-party app provider (TPAP), similar to its competitors PhonePe and Google Pay, once NPCI provides approval for the same. Following RBI's latest update, the anticipated negative impacts on Paytm have been alleviated to a considerable extent. Paytm is poised to retain a significant portion of its customer and merchant base pending certain approvals from the National Payments Corporation of India (NPCI). However, UBS anticipates a churn of 15-20 percent in merchants, customers, and devices in Q4 compared to Q3 levels, accompanied by a steep decline of around 60 percent quarter-on-quarter in loan origination. Additionally, it foresees a challenging FY25 with a projected 2 percent revenue decline, attributed to the loss in the wallet business and gradual normalisation in payments and loan origination activities. To regain lost customers, Paytm is expected to escalate its marketing expenditure, leading to heightened EBITDA losses in FY25, consequently prompting adjustments in its EPS estimates.
Published 01 Mar 2024 09:35 PM
Stock market selloff: Nifty forms Bearish Engulfing; 21,850 next?
Nifty on Wednesday could not sustain early gains and saw heavy selling, as it closed below the psychological mark of 22,000 for the time since February 15. The index formed a Bearish Engulfing pattern on the daily chart, which has a negative connotation. The silver lining was the index somehow managed to settle above its 21-day EMA on a closing basis. If the index stays below 22,000 level, chances are it may revisit 19,850-800 level, analysts said.“The index dropped below the 22,000 mark, indicating a growing weakness. Nevertheless, it managed to close just above the 21EMA on the daily timeframe. Observing the daily chart, the index has been navigating within a rising channel. A decline below 21,950 could potentially trigger a correction towards 21,800 in the near term,” said Rupak De, Senior Technical Analyst at LKP Securities. For the day, the 50-pack index closed at 21,951.15, down 247.20 points or 1.11 per cent. A sustained Nifty trade above 21,950 might spur a recovery in the index towards 22,100, De added. With the Bearish Engulfing candle, Nifty has given up all the gains of the previous week, said Chandan Taparia of Motilal Oswal Securities. This analyst believes that were the index say below 22000, weakness could be seen towards 21,850, followed by 21,700 levels. Resistances are seen at 22,150 and 22,222 levels, he said.atin Gedia – Technical Research Analyst at Sharekhan said that the index has reached its 20-day moving average of 21,944. He said the broad range of 21,800-22,300 still has not been breached. "The daily as well as hourly momentum indicators have a negative crossover, which is a sell signal. But prices are still in a range and, hence, a decisive breach below 21,875 i.e. the previous swing low is required to validate the change of trend. The Index is around the crucial support zone 21,900, which is likely to act as a make-or-break level from short term perspective," Gedia said.
Published 01 Mar 2024 09:34 PM
IIT Kanpur’s 1974 batch pledges Rs 10.11 crore
"The Class of 1974 of the Indian Institute of Technology Kanpur (IIT Kanpur) has committed Rs 10.11 crore to fund a range of institute initiatives. The promise is made as part of the batch's Golden Jubilee Reunion, which will take place from February 23 to February 25, 2024, and will bring together over 80 graduates and their families. ""IIT Kanpur takes great pride in its alumni, and time and time again, our alumni have come together for supporting the growth of their alma mater through various means,"" stated Prof. S Ganesh, Director of IIT Kanpur, in response to the Class of 1974's kind pledge. The Class of 1974's commitment to support greatness at the institute by aiding in its development aligns with a shared goal He continued, ""The 'Batch Legacy Fund' will be used to enhance possibilities for both faculty and students. ""We, the proud alumni of the Class of 1974, are honored to unite and contribute to our cherished alma mater, IIT Kanpur,"" he stated, thanking his classmates for this endeavor and his alma mater, batch coordinator Yogesh Khosla. Our combined support is a testament to our great pride in the organization and our common goal of seeing it succeed moving forward. I would want to sincerely thank everyone of my classmates for their kind cooperation in this project. The Class of 1974's 50th reunion was a happy event full with memories, laughter, and introspection that will live on in the archives of IIT Kanpur, an institution thinkinh said. IIT Kanpur stated that the ""Class of 1974 Batch Legacy Fund"" will undoubtedly advance learning within its community and expressed its sincere gratitude to the Class of 1974 for their outstanding contribution and steadfast dedication. The researchers from the Indian Institute of Technology Madras (IIT Madras) will present their findings to the students during an open house. The purpose of the event is to give students a forum to interact with professionals and well-known businesspeople. March 2 and March 3 of 2024 will be dedicated to the open house. Shaastra will host IITM for Everyone. A statement on the social media account read, ""IIT Madras is open to all for the first time in 15 years."" "
Published 28 Feb 2024 05:34 PM
Why Rahul Gandhi confronted the PM about the paper leak
today news that Why Rahul Gandhi took the paper leak fight to PM’s doorstep Why Rahul Gandhi took the paper leak fight to PM’s doorstep The Indian Express Why Rahul Gandhi took the paper leak fight to PM’s doorstep Today India's Rahul, Priyanka Gandhi protest outside Modi's house Reuters India's Rahul, Priyanka Gandhi protest outside Modi's house Today Rahul Gandhi asks PM Modi to apologise to students over protest crackdown The Economic Times Rahul Gandhi asks PM Modi to apologise to students over protest crackdown Today On July 21, 2026, Congress leader and Leader of the Opposition Rahul Gandhi led a protest towards Prime Minister Narendra Modi's residence in New Delhi over the ongoing examination paper leak issue and the police action against student protesters. The Congress said the Prime Minister should directly answer students' concerns instead of remaining silent on the issue. During the protest, Rahul Gandhi and several other opposition leaders were detained by the police. Rahul Gandhi took the paper leak issue to the Prime Minister's doorstep because he argued that the controversy is not just about one examination but about the future of millions of students and job seekers across the country. He accused the central government of failing to stop repeated exam paper leaks and demanded accountability from the highest level of government. According to Congress, the Prime Minister should take responsibility for ensuring a fair and transparent examination system. The protest also came after clashes between police and student demonstrators demanding action against paper leaks and reforms in the examination system. Rahul Gandhi criticized the police action on students and asked Prime Minister Modi to apologize for the handling of the protests. Congress leaders said they would continue raising the issue both inside and outside Parliament until their demands are addressed. The government has maintained that steps are being taken to strengthen the examination system and investigate paper leak cases. However, the opposition argues that stronger action and greater accountability are needed to restore students' confidence in competitive examinations. The issue has become a major political debate, with both the government and the opposition presenting different views on how the problem should be handled.
Published 21 Jul 2026 09:57 PM
AAP must leave its headquarters by June 15th, per a Supreme Court order.
The Aam Aadmi Party of Arvind Kejriwal will have to leave its headquarters, which are located on a plot of land designated for the High Court. The good news is that you still have until June 15 to act. The Supreme Court gave the party a long deadline because of the upcoming Lok Sabha elections, emphasizing that this is an encroachment case. The party may now submit an application for alternative land to the Land and Development Office of the Center.The bench, which included Chief Justice D Y Chandrachud and Justices J B Pardiwala and Manoj Misra, stated, "We would request the L&DO to process the application and communicate its decision within a period of four weeks." The bench continued, "AAP has no legal right to remain on the land." The Delhi High Court was granted land in February to expand its operations and build more courtrooms for the Rouse Avenue location. The court had noticed that the AAP was intruding on this land. When considering a case involving the nation's judicial system, the highest court took notice of the issue.The state government promised at a meeting on February 15 that the plot would be removed in two months if a substitute plot was provided, in response to a court order. However, the situation remained unchanged. According to India's Chief Justice, DY Chandrachud, nobody has the authority to impose law on others. "It is absurd for any political party to sit on it. Every intrusion will be eliminated... The land should be given to the High Court so that it can be utilized by the general public and citizens, Justice Chandrachud stated.
Published 04 Mar 2024 05:31 PM
Article 21: The Constitutions Soul, with Citizens Liberty Supreme
According to the Supreme Court, Article 21 is the essence of the Constitution because it protects citizens' rights to liberty, which are so valuable that a person would lose them if the high court takes too long to decide cases pertaining to it. Amol Vithal Vahile, a prime accused in the murder of a corporator in Maharashtra, was granted bail by the Bombay High Court on January 29 following prodding from the top court, according to a bench of Justices B R Gavai and Sandeep Mehta.In a recent ruling, the bench stated that it is evident that prior to this court's order being issued on January 29, 2024, the high court had dismissed the bail application on one or more grounds rather than considering it on its merits.It goes without saying that Article 21 of the Indian Constitution is its core because it upholds the fundamental right to liberty for all citizens. It stated, "Depriving the party of their precious right guaranteed under Article 21 of the Constitution of India would mean not reaching a quick decision and brushing off the issue on one or the other basis pertaining to a citizen's liberty." The bench stated that it has encountered numerous cases from the Bombay High Court in which the applications for bail and anticipatory bail were not resolved promptly. The bench mentioned one instance where the application for anticipatory bail was pending for over four years. "We have also encountered many cases where the judges find an excuse to reroute the case on unrelated grounds rather than rendering a decision based on the merits of the case. As a result, we ask the chief justice of the Bombay High Court to communicate our request to all judges who have criminal jurisdiction so that the issue of bail and anticipatory bail can be decided as soon as possible," the bench stated.It requested that the Supreme Court's Registrar (Judicial) forward this directive to the High Court's Registrar (Judicial), who will present it to the Bombay High Court's chief justice. The bench stated on January 29 that, despite the fact that Vahile had been detained for more than seven years, on March 30, 2023, the high court had ordered him to appear before the trial court for regular bail.
Published 02 Mar 2024 06:02 PM
SEA urges Centre to not extend ban on export of de-oiled ricebran
The Solvent Extractors’ Association of India (SEA) has asked the Indian Government to not extend the ban on the export of de-oiled rice bran beyond March 31.In a letter to Piyush Goyal, Union Minister of Commerce and Industry, Consumer Affairs, Food and Public Distribution; and Parshottam Rupala, Union Minister of Fisheries, Animal Husbandry and Dairying; the President of SEA, Ajay Jhunjhunwala, said the total export of de-oiled rice bran constitutes only around 6 per cent of the production. The restriction has adversely affected processors and exporters along with paddy farmers, hindering them from realising better returns on their produce, he said. The government banned the export of de-oiled rice bran in a notification dated July 28, 2023, effective until November 30, 2023. This was further extended till March 31, 2024 in a notification dated December 8, 2023. Stating that processing of ricebran has picked up with the commencement of new season in November, he said availability of de-oiled ricebran has improved. This is evident from the reduction of price from ₹18,000 a tonne on July 28 2023 (the date of issuing notification) to ₹12,500 a tonne at present. Mentioning that the industry benefits from the export of de-oiled rice bran, he said easy clearance of meal leads to sustained processing, leading to better capacity utilisation, continuous oil availability, increased employment, and significant value addition along with valuable foreign exchange. India, which has successfully developed export market for de-oiled rice bran over the last 30 years, primarily serves Vietnam, Thailand, Bangladesh and other Asian countries. “An abrupt change in export policy has given opportunity to our competing countries like Sri Lanka, Bangladesh to capture Vietnam market for de-oiled ricebran and the market will be lost in no time,” he said. Eastern States, including West Bengal, are a significant producer of de-oiled ricebran. Since the cattle feed industry remains underdeveloped in this part of the country, there is limited demand for de-oiled ricebran in eastern India, he said. “The exorbitant local freight charges to move de-oiled ricebran from eastern India to south or west India makes export the principal means of disposal for de-oiled ricebran in the region. Since export is banned, ricebran processors in Eastern India are facing the prospect of shutting down their operations, adversely impacting the rice milling industry and reducing ricebran oil production,” Jhunjhunwala said. Though export restriction on de-oiled ricebran was imposed in July 2023 to ease milk prices, there is almost no reduction in milk prices across the country since this ban, he said. This is because the cost component of de-oiled ricebran in milk price is very nominal. “We are still of the view that continuing this ban will not support reduction in milk prices but will continue to negatively impact the ricebran processors and de-oiled ricebran exporters,” he said, and requested the government not to extend the ban beyond March 31.
Published 01 Mar 2024 09:45 PM
What your scalp might be trying to tell you about why your dandruff keeps returning
Dandruff is one of the most common scalp problems, affecting millions of people worldwide. While many assume it is simply caused by a dry scalp, experts say recurring dandruff often points to a more complex issue. If white flakes continue to return even after using anti-dandruff shampoos, your scalp may be signaling an imbalance that needs more than a temporary fix. Factors such as excess oil production, fungal overgrowth, stress, weather changes, and even diet can contribute to persistent dandruff. One of the primary causes of recurring dandruff is the overgrowth of a naturally occurring yeast called Malassezia. This fungus lives on everyone's scalp but can multiply rapidly when excess oil is present. As it feeds on scalp oils, it produces by-products that irritate the skin, leading to itching, redness, and flaking. Individuals with oily scalps are particularly prone to this cycle, which explains why dandruff often returns soon after treatment is stopped. Your scalp can also reflect your overall health. Dermatologists note that persistent dandruff may indicate conditions such as seborrheic dermatitis, psoriasis, eczema, or sensitivity to certain hair-care products. If dandruff is accompanied by severe itching, inflammation, yellowish flakes, or patches of redness, it is advisable to seek medical advice rather than relying solely on over-the-counter shampoos. Treating the underlying condition is often the key to achieving long-term relief.Lifestyle habits play a significant role as well. High stress levels can weaken the body's natural defenses, making the scalp more susceptible to irritation and fungal growth. Poor sleep, an unhealthy diet lacking essential nutrients such as zinc and B vitamins, and inadequate hydration may also worsen scalp health. Experts recommend maintaining a balanced diet rich in fruits, vegetables, lean proteins, and healthy fats to support healthy skin and scalp function.
Published 06 Jul 2026 05:07 PM
A Significant Return for Marc Jacobs Beauty
Luxury makeup brand Marc Jacobs Beauty has officially returned in 2026 after being discontinued in 2021, marking one of the most talked-about beauty industry comebacks of the year. The brand relaunched with an entirely new collection of makeup products, including lipsticks, blush sticks, bronzers, eyeliners, mascaras, eyeshadows, and highlighters. The comeback is being led in partnership with Coty Inc., with products launching online and through Sephora stores.Beauty enthusiasts and industry experts have responded positively to the relaunch. The new collection features playful heart, star, and daisy-inspired packaging while maintaining the bold, high-performance formulas that made the original brand popular. Several products, particularly the Heart On Lipstick, Drawn This Way Eyeliner, and Born Star Eyeshadow, have generated strong demand and early sell-outs.Industry analysts view the return as a strategic move in the premium beauty market, where consumers are increasingly seeking distinctive brands with strong creative identities. Marc Jacobs himself recently described the relaunch as a modern reinvention rather than a revival of the old line, emphasizing individuality and self-expression as the brand's core philosophy.
Published 04 Jun 2026 06:02 PM
The days of microbladed eyebrows are over but are they reversible
Our eyebrows have seen more changes than any other feature. Brows have seen it all, from the thin, pencil-style brows of the year 2000 to the fuller, laminated look of today. But one thing hasn't changed: if you get your eyebrows correct, half of your appearance is taken care of.Microbladed eyebrows were commonplace for a very long period. Because the fad promised bigger, more natural-looking brows with less daily work, celebrities, influencers, and regular people loved it. For many, it provided a long-term solution for uneven or sparse eyebrows. But beauty trends change quickly, and what was once considered contemporary and attractive is now beginning to feel antiquated. Many people are starting to reconsider their previous microblading decisions as softer, more natural brows become more popular.In essence, microblading is a cosmetic tattooing method in which pigment is manually applied to the skin's surface to simulate eyebrow hair. According to Dr. Ruby Sachdev, an aesthetician and consultant at Gleneagles Hospital in Bengaluru, it became well-liked by those who want larger eyebrows without using makeup every day.
Published 03 Jun 2026 09:52 PM
Benefits of Sattu Indias first protein beverage
These days, a growing number of individuals are including tasty and nourishing "superfoods" from all over the world in their diets. Imagine those colorful matcha lattes, creamy avocado toasts, delicious chia pudding, quinoa salads, and cool kale smoothies. They are healthy in addition to being aesthetically pleasing. Just a gentle reminder: Is it really necessary to spend a lot of money to maintain your health?No, I believe! Sattu is an ancient superfood from India that is tasty, affordable, and very potent. This adaptable component, which is made from roasted gram flour, has been loved and consumed for more than 3,000 years, particularly in Bihar, Jharkhand, and Uttar Pradesh. Chana sattu, once cherished by diligent farmers for a rapid energy boost, is now widely accepted as a wholesome and organic supplement to contemporary meals nationwide. Let's examine the advantages of sattu powder, how it outperforms the most well-liked protein-rich foods, and why it should be at the top of your diet list before you hurry to try another foreign health craze.A traditional Indian flour produced from roasted barley or chickpeas is called sattu powder. In India, it is a native source of protein. It is a well-liked superfood with several health advantages due to its high protein content. Sattu, sometimes referred to as the "desi protein shake," is high in minerals, fiber, and plant-based protein. It is a popular dish in India that is becoming more and more well-known abroad.
Published 08 May 2026 06:04 PM
Ek bihari sab pe bhari Virat Kohli gives Vaibhav Sooryavanshi particular recognition
Virat Kohli's heartfelt praise for young Bihar cricketer Vaibhav Sooryavanshi has become one of the most talked-about moments after the IPL 2026 season. Following Royal Challengers Bengaluru's title-winning campaign, Kohli met the 15-year-old sensation and shared words of encouragement that quickly went viral on social media.In a video released by RCB, Kohli advised Vaibhav to stay focused on hard work and self-belief rather than outside opinions. He told the youngster that his success had come through dedication and confidence and urged him to keep aiming higher. The highlight of the conversation was Kohli's special line, "Ek Bihari, sab pe bhari", praising the Bihar-born batter for his remarkable performances throughout IPL 2026. .Vaibhav emerged as one of the biggest stars of the tournament, earning widespread admiration for his fearless batting and maturity at such a young age. His performances attracted praise from former cricketers and fans alike, with many viewing him as one of Indian cricket's brightest future prospects.The interaction between Kohli and Vaibhav was widely appreciated by cricket fans, who saw it as a passing-of-the-torch moment between one of India's greatest batters and a rising teenage talent. Kohli's message of humility, hard work, and self-belief has since been shared extensively across social media platforms.
Published 04 Jun 2026 05:53 PM
Virat Kohli changes once more incorporating elements of Abhishek and Sooryavanshi into his game
The cameras showed Kohli putting his arm over Sooryavanshi's shoulder and conversing with him for several minutes. Although the topic of the talk is unknown, rest assured that Sooryavanshi returned home much wealthier than he would have if he had only received a few honors. Less than a day has passed since Sooryavanshi was recommended for Test cricket by none other than the great Sachin Tendulkar. He had also complimented his batting style earlier.It is important to note that earlier in the 2026 IPL season, Kohli signed Sooryavanshi's cap and gave him an autograph after the left-handed hitter destroyed the RCB bowlers all over the field during the match at the Barsapara Stadium in Guwahati.Sooryavanshi won five awards when the IPL 2026 concluded. The 15-year-old was named Super Striker, Super Sixes of the Season, Orange Cap, Emerging Player of the Season, and Most Valuable Player. Sooryavanshi broke Chris Gayle's record for the most maximums in a single IPL season with 72 sixes during the 19th T20 competition. In the competition, he also became the fastest Indian to reach 1000 runs. In addition, he became the youngest player in the tournament to hit 1000 runs, surpassing Rishabh Pant.Sooryavanshi acknowledged that he would need to improve his fitness going forward if he wanted to have a lengthy career after receiving so many honors. "I need to improve my fitness if I want to avoid getting hurt. Everyone is really encouraging. In an interview with Ravi Shastri, Sooryavanshi stated, "Everyone supports me, including the senior players and support staff. It's a good atmosphere." Master Blaster Sachin Tendulkar has praised Sooryavanshi as well. According to the renowned Indian hitter, the young player possesses all the necessary skills to participate in the game's longest format.In relation to Sooryavanshi, the next tri-series in Sri Lanka will include him. The left-hander will play for India A against Afghanistan A and Sri Lanka A.In relation to Sooryavanshi, the next tri-series in Sri Lanka will include him. The left-hander will play for India A against Afghanistan A and Sri Lanka A.
Published 02 Jun 2026 10:57 PM
For the first time in an IPL season Indian hitters outpace foreign batters
IPL 2026 had the highest batting strike rate of any season at 156.34. For the first time in an IPL season, Indian hitters (157.10) scored more runs than foreign batters (154.71). 237.30 strike rate, 776 runs, and 72 sixes In an IPL season, Vaibhav Sooryavanshi became just the second hitter to score the most runs, hit the most sixes, and have the greatest strike rate (minimum 50 balls faced). Like Sooryavanshi, Chris Gayle was named Most Valuable Player in 2011.In the previous nine seasons, none of the highest run-scorers were among the top 15 strike rates in that season. The difference between Sooryavanshi's IPL 2026 run total and the next highest total for a batsman with a strike rate of 235 or more in any IPL season (Romario Shepherd's 70 runs in 2025) is 706 runs. IPL 2026 saw 65 totals of 200 or more, the highest in a T20 competition and 13 more than the previous record of 52 in IPL 2025. Individual teams also set new records in IPL 2026: Sunrisers Hyderabad (SRH), Punjab Kings (PBKS), Royal Challengers Bengaluru (RCB), and Rajasthan Royals (RR) all scored nine runs of 200 or more, the most in a Twenty20 competition.In terms of bowling, PBKS and RR gave up 200-plus totals nine times, which is also the most in a Twenty20 competition. IPL 2026 saw the highest number of sixes struck in a season, 1426, up 10.2% from the previous record of 1294 sixes in 2025. Thanks to 72 sixes from Sooryavanshi, who established the individual record for most sixes in a T20 competition, RR struck 181 sixes, the most of any team in a T20 event.
Published 01 Jun 2026 09:34 PM
Ramakrishna Ghoshs injury has been replaced by Macneil Noronha.
Macneil Noronha, an all-rounder from Karnataka who recently won the MA Chidambaram Trophy at the Naman awards for being the highest run-getter in the 2024/25 Colonel CK Nayudu Trophy, will join Chennai Super Kings (CSK) for INR 30 lakh as a replacement for Ramakrishna Ghosh, who injured his right foot during their game against Mumbai Indians on May 3rd and is out for the season. He will not play this season.Macneil Noronha will take Ghosh's place at CSK for INR 30 lakh.Noronha, a Karnataka all-rounder, has won the MA Chidambaram Trophy at the Naman Awards for scoring the most runs in the Colonel CK Nayudu Trophy for 2024–2025. Noronha was called up by the Karnataka team for the Syed Mushtaq Ali Trophy after an outstanding season, and he played in three games for his state.For the remainder of the 2026 Indian Premier League season, the Chennai Super Kings have selected Karnataka all-rounder Macneil Noronha to replace injured uncapped player Ramakrishna Ghosh.He was called up to Karnataka's Syed Mushtaq Ali Trophy squad as a result of his domestic achievements, and he played in three games. Noronha made an impressive 34 off 21 deliveries in his most recent match against Tripura in December 2025. He also contributed a wicket. The move comes after Ghosh was sidelined for the rest of the season due to a right foot injury he sustained during Chennai's match against Mumbai Indians on May 3. Ghosh had just made his eagerly anticipated IPL debut in that match, contributing to Chennai's decisive eight-wicket victory. Introduced into the attack in a high-pressure match, the young player returned figures of 1 for 24 from his three overs, taking the crucial wicket of Suryakumar Yadav, who had looked dangerous after reaching 21 off just 12 balls. In that match, Ghosh made his eagerly anticipated IPL debut and contributed to Chennai's convincing eight-wicket victory. The youthful player, who was brought into the attack in a high-stress match, recorded figures of 1 for 24 from his three overs, taking the crucial wicket of Suryakumar Yadav, who had appeared dangerous after reaching 21 off only 12 balls.Chennai will be hoping that Noronha will offer valuable depth as they continue to strive for a play-off position in spite of the setback.
Published 13 May 2026 05:46 PM
Why Rahul Gandhi confronted the PM about the paper leak
today news that Why Rahul Gandhi took the paper leak fight to PM’s doorstep Why Rahul Gandhi took the paper leak fight to PM’s doorstep The Indian Express Why Rahul Gandhi took the paper leak fight to PM’s doorstep Today India's Rahul, Priyanka Gandhi protest outside Modi's house Reuters India's Rahul, Priyanka Gandhi protest outside Modi's house Today Rahul Gandhi asks PM Modi to apologise to students over protest crackdown The Economic Times Rahul Gandhi asks PM Modi to apologise to students over protest crackdown Today On July 21, 2026, Congress leader and Leader of the Opposition Rahul Gandhi led a protest towards Prime Minister Narendra Modi's residence in New Delhi over the ongoing examination paper leak issue and the police action against student protesters. The Congress said the Prime Minister should directly answer students' concerns instead of remaining silent on the issue. During the protest, Rahul Gandhi and several other opposition leaders were detained by the police. Rahul Gandhi took the paper leak issue to the Prime Minister's doorstep because he argued that the controversy is not just about one examination but about the future of millions of students and job seekers across the country. He accused the central government of failing to stop repeated exam paper leaks and demanded accountability from the highest level of government. According to Congress, the Prime Minister should take responsibility for ensuring a fair and transparent examination system. The protest also came after clashes between police and student demonstrators demanding action against paper leaks and reforms in the examination system. Rahul Gandhi criticized the police action on students and asked Prime Minister Modi to apologize for the handling of the protests. Congress leaders said they would continue raising the issue both inside and outside Parliament until their demands are addressed. The government has maintained that steps are being taken to strengthen the examination system and investigate paper leak cases. However, the opposition argues that stronger action and greater accountability are needed to restore students' confidence in competitive examinations. The issue has become a major political debate, with both the government and the opposition presenting different views on how the problem should be handled.
Published 21 Jul 2026 09:57 PM
Why a political dispute has been sparked by Punjabs reversal on a new rural jobs initiative
The Punjab government has come under political criticism after it decided to implement the Centre’s Viksit Bharat–Guarantee for Rozgar and Ajeevika Mission (Gramin) (VB-G RAM G) scheme, despite previously opposing it in the Punjab Assembly. Earlier, the Aam Aadmi Party (AAP) government had argued that the new rural employment programme would weaken the existing rural job guarantee system and place a greater financial burden on the state. The controversy began because the government’s latest notification appears to reverse its earlier position. Opposition parties, including the Congress, Shiromani Akali Dal (SAD), and BJP, have questioned why the government changed its stand. They allege that the decision contradicts the Assembly’s earlier resolution and have demanded an explanation for the sudden policy shift. The Punjab government has defended its decision, saying the matter is linked to the Centre and rural development funding. Rural Development Minister Tarunpreet Singh Sond has accused opposition parties of using the issue for political purposes rather than focusing on the welfare of rural workers. The government has maintained that its priority is to ensure employment opportunities and continued development in villages. The issue has also led to protests by some workers' groups and has become a major political debate in the state. Opposition leaders say the government should clearly explain why it opposed the scheme earlier but is now implementing it. With both the ruling party and the opposition defending their positions, the rural jobs scheme has become an important political issue in Punjab.
Published 20 Jul 2026 06:59 PM
Congress MP Imran Masood irritates an ally by saying, SP cannot tolerate Muslim leaders.
Congress MP Imran Masood has sparked political controversy after alleging that the Samajwadi Party (SP) "cannot tolerate Muslim leaders." His remarks came during an ongoing war of words with SP leaders and have created visible friction between the two parties, which have previously cooperated under the INDIA bloc. According to reports, this is the first time since the INDIA alliance was formed in 2023 that a senior Congress leader has publicly accused SP of sidelining Muslim leadership. Masood's comments were made while responding to criticism from SP leader Udayveer Singh. He claimed that SP has a history of not allowing strong Muslim leaders to emerge and said the party is uncomfortable with Muslim politicians who speak independently and keep their promises. He also referred to past Muslim leaders associated with SP to support his argument. The remarks have reportedly upset several SP leaders, who fear the controversy could damage the party's image among Muslim voters ahead of the 2027 Uttar Pradesh Assembly elections. Some leaders are also unhappy that the Congress has publicly backed Masood instead of distancing itself from his statements. Political observers believe the exchange reflects growing tensions between Congress and SP over leadership and seat-sharing as preparations for future elections begin. While neither party has officially announced any change in alliance strategy, the public disagreement has raised questions about the strength of opposition unity in Uttar Pradesh.
Published 16 Jul 2026 06:01 PM
Any anti-sacrilege law must have strict safeguards to prevent its weaponization, said Akal Takht Jathedar.
The debate over Punjab's anti-sacrilege law has intensified after Giani Kuldeep Singh Gargajj, the Jathedar of the Akal Takht, said that any law dealing with sacrilege must include strong safeguards to prevent its misuse. In an interview published on Tuesday, he clarified that the Akal Takht is not opposed to legislation aimed at preventing sacrilege but wants a law that protects innocent people from being falsely implicated.According to Gargajj, past experiences with laws such as those related to sedition and anti-terror provisions have shown that legal measures can sometimes be misused. He argued that sacrilege is an extremely sensitive issue in Punjab and that any new law should clearly distinguish between deliberate acts of desecration and cases of administrative negligence. He warned that harsh penalties for unintentional lapses could lead to injustice.The Jathedar also suggested that the law should go beyond punishing the individual who physically commits an act of sacrilege. He said that if investigations reveal links to organisations, sects, or deras that allegedly encourage or plan such acts, their leadership should also face legal action. In his view, targeting only the immediate accused would leave the real conspirators untouched and weaken the effectiveness of the legislation. Another point of concern raised by the Akal Takht relates to the wording of the proposed law. Religious authorities have objected to certain definitions and terminology, arguing that they do not accurately reflect Sikh religious beliefs and traditions. They have urged the Punjab government to revise these provisions after consulting Sikh institutions before implementing the law.The issue has also led to growing tensions between the Akal Takht and the Aam Aadmi Party-led Punjab government. Recently, the Akal Takht issued a warning to the government over what it described as defamatory campaigns against Sikh institutions and continued to press for amendments to the anti-sacrilege legislation.The Punjab government, on the other hand, has maintained that the objective of the law is to provide stronger legal protection against incidents of sacrilege. It has also expanded the list of protected religious terms and symbols used during investigations. The debate is expected to continue as both the government and Sikh religious authorities seek a balance between safeguarding religious sentiments and ensuring that the law cannot be misused for political or personal purposes.
Published 07 Jul 2026 05:25 PM
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To promote transparency and exchange brand experts, the CCPA guidelines
vignesh Shivan, the spouse of Tamil filmmaker and actress Nayanthara, has released the first review of Merry Christmas, escalating anticipation for the movie.The rules will cover all forms of advertising, regardless of form, format, or medium, and will be applicable to all coaching centers, both physical and online.Thirteen coaching institutes received notices from the body for their deceptive advertisements, and nine of them were penalized.The guidelines, according to Nisha Sampath, founder of Bright Angles Consulting, encourage responsible brand building, which will ultimately help the sector."Coaching institutes hold great power and influence and operate as a parallel economy within the education sector. This industry speaks with parents and students who are lower on the social scale but still want to move up the ladder more and more. Additionally, they are becoming more prevalent in smaller towns. Therefore, it's critical that these new customers are not duped, she continued.However, how will these guidelines benefit both consumers and the education sector? "These guidelines will help reduce the miscommunication of schemes and false claims by defaulters," says Amit Relan, co-founder and CEO of mFilterIt. In order to safeguard their brand integrity and prioritize authenticity, advertisers will need to prioritize transparency and accuracy, which will promote an equitable educational environment.He goes on to say that when advertising their coaching institutes, advertisers should be open and honest about their intentions. The strict guidelines will require coaching centers to verify their claims, reveal student outcomes, and refrain from using misleading practices.As a remedy, Goyal believes that since they bear equal responsibility, advertising agencies ought to conduct due diligence before taking on a client. "There is no place for morally or ethically sound guidelines when everything is business." The industry associations only publicly identify and shame defaulters on their website, which is essentially of no consequence. To shout that the advertisement was deceptive, they had to print and announce it in bold in the newspaper, he added.
Published 24 Jan 2024 03:05 PM
Maxkleens Sankranti advertisement expresses gratitude to housekeepers
When a joyful and celebratory season approaches, we frequently want to make the most of the occasion by keeping our homes tidy and prepared for the holidays. Every holiday season, our house helpers—the everyday heroes who keep so many houses tidy and lovely—scrub, dust, and disinfect our homes down to the last detail. Maxkleen Safai has created a campaign in honor of these unsung heroes to show appreciation for them throughout this holiday season.A promotion by Wipro Consumer Care's floor cleaning products Maxkleen was launched in Hyderabad with the goal of giving everyday house helpers' homes a thorough cleaning in preparation for Sankranti, the festival of lights. Sankranti, also known as Makara Sankranti in Andhra Pradesh and Telangana, is a national holiday celebrated by making elaborate sweets, deep cleaning, and home décor. It is also known as the festival of harvest. People set bonfires with unwanted and old objects during this time, signifying the letting go of the old to make room for the new.Maxkleen collaborated on the "Safai campaign" with a cleaning services team and the non-governmental organization Ashray Akruti, which aims to better the lives of underprivileged groups in society and those with disabilities. With the assistance of Maxkleen and the cleaning services team, Ashray Akruti reached out to the house helpers, determined what cleaning needs they had, and used the ground-breaking Maxkleen product to leave their houses smelling wonderful and with large smiles on their faces. As they stepped into their clean, fresh, and aromatic houses, we observed their faces filled with tears, excitement, and deep appreciation. With the recent debut of its ground-breaking product, Maxkleen Power Squeeze, the company started the "Safai campaign."With Maxkleen Power Squeeze, an industry first, "one squeeze" of the product—also known as "one pichuk"—is sufficient to clean a floor with one bucket of water.For our "everyday heroes," this project offered a joyful fresh start, enabling them to celebrate Sankranti with their loved ones. "We wanted to create a positive impact in the lives of these 'unsung heroes' who not only make our lives more comfortable but whose contributions are often overlooked," said Ushasis Saha, GM of Business Development at Wipro Consumer Care and Lighting. We wanted to spread the same happiness that they do every day to their families on Sankranti by making this modest gift. Maxkleen Power Squeeze's unique "pichuk" design makes floor cleaning simple, inexpensive, and convenient. This made it possible for us to swiftly and conveniently clean a number of houses, leaving a trail of smiles and fragrant, shining floors in our wake.
Published 24 Jan 2024 03:03 PM
Dasos releases a TVC with Naga Chaitanya in it.
The latest Television Commercial (TVC) from Dasos Cabinets, an interiors firm that specializes in kitchen cabinets, wardrobes, and TV units, features actor Naga Chaitanya. Created by PAD, the campaign's central idea is 'It's Your Right to Know,' which questions accepted beliefs and behaviors in the fixed furniture industry."Taking on the market's most common problems, PAD has created an engaging story for Dasos Cabinets that emphasizes how consumers frequently overlook and grow accustomed to the subtleties of furniture design, quality, and other factors, frequently responding with the phrase "You know na bro." With Dasos Cabinets, "It's Your Right to Know," and the idea that "You know na bro" no longer applies when thinking about Kitchen Cabinets, Wardrobes, and TV units, the firm said in a press release. The TVC starring Naga Chaitanya establishes a strong communication approach."I am thrilled to unveil the 'It's Your Right to Know' campaign for Dasos Cabinets, which reflects our unwavering commitment to providing transparency, quality, and customization in the fixed furniture industry," said Manoj Kashyap, Director of Dasos Cabinets, in remarks marking the campaign's launch. Naga Chaitanya was the ideal choice to deliver our message because of his captivating demeanor and dedication to perfection. His affiliation with Dasos Cabinets enhances our reputation and highlights our commitment to providing clients with the information and confidence they need to make wise furniture decisions. ""When crafting the narrative for Dasos Cabinets' TVC, we wanted to address the common issues customers face in the fixed furniture and challenge the status quo," stated Vivek Reddy, co-founder and creative director of PAD. The idea of 'It's Your Right to Know' has become a potent message, imploring people to never sacrifice quality. We choose this theme in order to make Dasos Cabinets stand out as a company that respects the needs and rights of its consumers, as well as to connect with their experiences and offer a new viewpoint to this sector."
Published 24 Jan 2024 03:02 PM
Neetu Kapoor and Ranbir Kapoor team together for Lays
Lay's has unveiled a witty and relatable campaign, "Isey Kehte Hain Pyaar". The advertisement, which stars Neetu Kapoor and brand ambassador Ranbir Kapoor, depicts a comical conflict between flavor and devotion as Lay's enticing taste tests the tenacity of enduring relationships.The ad creatively explores the lighthearted conflict that arises as the mother-son team competes to win the ultimate prize—a bag of Lay's chips. No one voluntarily gives up their Lay's due to the irresistible attraction of the brand's distinctive flavor, which tests even the strongest relationships.In a competition for their favorite Lay's, Ranbir Kapoor pairs up with his real-life mother, Neetu Kapoor. In the first scene of the movie, Ranbir plays the ideal son, helping Neetu with housework all day long. Nevertheless, as Neetu looks for her missing Lay's—a pack that was first given to Ranbir—the lighthearted narrative unfolds. The story takes a hilarious turn when Ranbir, who had up until then been a loyal kid, smiles cheekily and removes the hidden Lay's pack from behind the sofa cushions. He proudly celebrates the enduring passion for Lay's as he closes the mischievous prank with a satisfied bite. This endearing mischief establishes the tone for a slew of delightful movies that are still to come.Saumya Rathor, Category Lead - Potato Chips, PepsiCo India, exuded excitement at the campaign's debut, saying, "We all know that love doesn't always conquer all, especially when there's a bag of Lay's involved." Everybody has been there: looking down a bag of Lay's and debating whether to share or enjoy a delectable moment of alone. Our newest commercial, which features the masterful portrayal of this behavior by Ranbir Kapoor and Neetu Kapoor, highlights how love for Lay's can even test the strongest bonds. This movie is just the start of an epic food fight between them that promises suspense, humor, and surprising turns. Get ready. In this thrilling series, you'll be on the edge of your seat as love, loyalty, and a bag of Lay's await the ultimate test. Thus, remain .The campaign was a pleasure to work on. The film does a fantastic job of capturing the lighthearted moments between love and Lay's. The enjoyable exchanges between Lay's, myself, and Ranbir are only the beginning of an exciting series. The endearing Neetu Kapoor said, "While Ranbir took the first win, there's more excitement ahead—let's consider it 1-0 for now but stay tuned for what's next." PepsiCo India, Director Vivek Kakkad, and Leo Burnett worked closely together to create the advertisement. Lay's 'Isey Kehte Hain Pyaar' campaign will engross consumers in a pleasant world with a 360-degree strategy that will incorporate many elements and a full rollout across multiple platforms, including digital, television, print, and social media.
Published 24 Jan 2024 03:01 PM
Vibrants Comedy festival Full Golmal is presented by Bangla Cinema.
December brought the year to a glittering close with Christmas and New Year celebrations. Seasonal advertisements were also a result of the celebrations. Between December 16 and December 31, there were a few thoughtful commercials from brands that made us feel festive and cheery. These five advertisements feature five distinct brands that stand out from the crowd. The sequence in which they have been listed is alphabetical.A whole generation's worth of Bollywood nostalgia was stoked by Shah Rukh Khan and Amitabh Bachchan's references to two of their classic films, Baazigar and Don for Everest Pav Bhaji Masala. R. Balki directed the movie. The company capitalized on the equation that the two shared by bringing together two of Bollywood's most recognisable actors. The humorous ad highlights their sassy conversation.The underlying message of the redBus Christmas advertisement is that Christmas is for everyone. Homecoming is a yearly project by redBus as part of #EveryonesChristmas. It depicts a grandfather demonstrating to his melancholy granddaughter how Christmas unites India's diverse ethnicities.Swiggy's Christmas commercial was a fantastic parody of The Office. Santa Claus gives a brief introduction to "The art of delivery joy" to the wide-eyed Swiggy staff, who both confuse and amuse him. We laughed a little at the advertisement's playful allusion to Zomato, Swiggy's main rival.Kennedy & Wieden India made us smile with this brilliant commercial for the brand Whistle, which is for cosmetic dentistry. The concept originated from the observation that people who are self-conscious about their teeth find it difficult to engage in conversation. The main character is a young man who, fearing that someone would notice his teeth, tries to avoid conversing in public at all costs. One intriguing detail of the advertisement is that the "Morchang," a little instrument that is ironically played with teeth, was used to produce the background tune.The Zomato Christmas advertisement made me feel warm and fuzzy. The commercial pays tribute to the company's delivery executives, who are resolved not to allow a belated Santa Claus ruin the holiday spirit.
Published 24 Jan 2024 03:00 PM
Zomato releases touching commercials in honor of Indias harvest festival.
Zomato, an Indian food ordering and delivery company, has released a series of advertisement films honoring Pongal, Sankranti, Makar Sankranti/Uttarayana, and Lohri, paying homage to the diverse fabric of India's harvest festivals. Zomato's most recent advertisements aptly capture the essence of festivals, which herald a bountiful harvest and the beginning of good times.Zomato's commercial films encapsulate the essence of these harvest celebrations by highlighting the value of customs, ties to family, and the changing face of culture. In addition to highlighting the relationship between a grandma and her teenage granddaughter who returns home to celebrate Pongal with her family, the commercial masterfully captures the love and bond shared between the generations.Their endearing bond is depicted in the movie with a peculiar twist—they push each other to do new things. Perhaps for the first time, the granddaughter enjoys a traditional Pongal dish and other festival customs, while her grandma also welcomes the unfamiliar. She tries a few Gen-Z fads taught by her granddaughter, finally enjoying a bite of a food she hasn't tried at the end. The film gently emphasizes how technology blends in with long-standing customs. The grandma finds a variety of Pongal meals on Zomato and learns about the platform's importance in bridging generations and conserving culture.In a different story, Zomato's Lohri film depicts the festive celebration of the festival in a Punjabi home, which is especially meaningful because they are welcoming a new family member. The story centers on a 7-year-old child who naively records the holiday preparations in the family. When he finds his younger brother Tingu beside a Zomato delivery partner who has brought unique Lohri treats to the home, his excitement levels rise. As Tingu, the family's pet dog, celebrates his first Lohri in the home, the plot surprise is revealed.
Published 24 Jan 2024 03:00 PM
Microsoft announces Copilot Pro AI Assistant, available to consumers and small businesses for $20 per month.
In an attempt to boost the number of paying users for the new services, Microsoft is making the corporate version of its artificial intelligence assistant available to smaller businesses and opening it up to consumers. The Redmond, Washington-based software behemoth, Microsoft, announced in a statement that it is now offering a $20 per month (approximately Rs. 1,659) consumer version of Copilot that gives users access to OpenAI's most recent ChatGPT technology and image-creation features. Copilot can be used by customers who have an Office cloud subscription to help with data summaries, question answering, and content creation in Word, Outlook, Excel, and PowerPoint.The enterprise service will no longer require 300 subscriptions, as the company that has been offering a comparable product to large businesses for $30 (approximately Rs. 2,489) per user, will no longer offer this minimum.
Published 16 Jan 2024 05:31 PM
Avalanches Leave 1,000 Tourists Stranded in a Remote China Village
Following avalanches in China's northwest Xinjiang region, about 1,000 tourists are still stuck in a secluded vacation village. Evacuation is complicated by unstable weather and meters-high snow, according to a state TV report on Tuesday. For a number of days, avalanches have blocked road access to Hemu village, a picturesque location close to the borders of Kazakhstan, Russia, and Mongolia, where the tourists were stranded. The village is in the Altay Prefecture of Xinjiang, where there has been constant snowfall for the past ten days in some places, according to the report. Chinese state media outlets reported over the weekend that the heavy snowfall caused dozens of avalanches along long stretches of highways in the Altay mountains leading to the Kanas scenic area. Some tourists were rescued by helicopter.According to CCTV, the snowfall caused by the avalanches was as high as seven meters in certain areas and higher than snow removal machinery in many others. The 50-kilometer (31-mile) section of buried road is being cleared, and work began a week ago.
Published 16 Jan 2024 04:11 PM
EaseMyTrip refutes the claim that
CEO of EaseMyTrip Nishant Pitti addressed allegations on Tuesday that the standoff between the two nations was "instigated" by the travel aggregator's decision to halt flight reservations to the Maldives following criticism of Prime Minister Narendra Modi by three Maldivian ministers. In a lengthy post on X, Mr. Pitti emphasized the island nation's "pro-China" stance under President Mohamed Muizzu, who has demanded that Indian military assets stationed in the Maldives leave and called for Beijing to send more tourists, saying it is "only fair they earn money from Chinese tourist now". Additionally, he attacked those who were "seeing it (his company's decision) politically."
Published 17 Jan 2024 06:35 PM
Georgia From Uzbekistan Put These 7 Lesser-Traveled Nations On Your 2024 Travel Schedule
"Travel enthusiasts are already organizing their next trips as the new year approaches. Create a travel schedule for the year at the beginning of the new year to make it simple to schedule your vacation time and make reservations, avoiding last-minute stress and outrageous costs. In 2024, these unconventional nations will likely be of interest to you as they provide a unique blend of natural beauty, cultural diversity, and immersive experiences. So this year, create memories at these unusual locations rather than the typical tourist spots. "
Published 16 Jan 2024 12:49 AM
SPiCE India Gaming Event, Goa 2024
SPiCE India Gaming Event, Goa 2024 is happening from 27 - 29 Feb, 2024 at GOA MARRIOTT RESORT & SPA, INDIA. SPiCE India is going to happen from February 27 to 29, 2024, the renowned SPiCE India will have its Fifth Edition at the Goa Marriott Resort & Spa in India. This event promises to bring together key players in the gaming business from the Indian subcontinent and beyond. The event will center on important topics that are hot topics in the local gaming business. including the Indian government's present position on regulations. In the event that the market is regulated, what might occur? How long is it anticipated that legalization will take? We are excited to exchange and talk about the potential and problems facing the sector, as well as the lessons we have learned from other nations. We have designed our agenda with the most recent demands of the industry in mind. As they address important themes to keep you informed, local and worldwide professionals offer the most recent insights that can help you position and grow your business. AGENDA PREVIEW FOR 2024 DAY 1-27 FEBRUARY 2024 12:30–17:15 Affiliate Day of the SPiCE India Conference 17:30 SP'iCE' Breaker Pre-Event Party Day 2: 09.00 – 17:00 SPiCE India Conference & Expo - February 28, 2024 19:30 The SPiCE After Party and the SPiCE India Eventus Awards DAY 3:-February 29, 2024 09:00–17:00 SPiCE India Conference & Expo 17:30 Networking Refreshments 19:00 - Above $150 USD Purchase-in Poker Competition
Published 13 Jan 2024 01:11 PM
How to Revolutionize Your Company Using Facebook Advertising.
Facebook provides advertisers with a range of ad formats to select from when promoting content on the network. Depending on the target demographics and campaign goals, choosing the appropriate ad format can assist increase engagement and conversions. An overview of the primary Facebook ad formats that will be accessible to marketers in 2024 is given in this article. Popular choices including carousels, collections, slideshows, narratives, and more are covered. Facebook has a large user base and precise targeting capabilities, so having a high-level grasp of the formats can assist guide efficient ad tactics.Facebook Ads Content Guidelines Facebook has tight guidelines that all ads, regardless of format, have to abide by. These rules are essential for legal and successful Facebook advertisements. The primary goals of the standards are to stop misleading, improper, or damaging advertising experiences. Important prerequisites consist of: Advertisements are not allowed to make unfounded claims or to be deceptive. Advertisements have to be appropriate for the audience's age and geography. Images, videos, and other content must have the appropriate rights to be utilized. Political advertisements, regulated sectors, and product rules need to be adhered to. Certain restrictions forbid statements about one's bad self-perception, vulgarity, nudity, and COVID-19 disinformation. Ads concerning cryptocurrencies, dating, gaming, alcohol, and other topics are likewise subject to restrictions.
Published 24 Jan 2024 02:59 PM