Top Trending Advertising/Media News & Highlights

In a High Court case, Adman Sandeep Goyal wants the government to control surrogate advertisements.

In a High Court case, Adman Sandeep Goyal wants the government to control surrogate advertisements.

In order to stop surrogate advertising, Sandeep Goyal has petitioned the Punjab and Haryana High Court for a government-led oversight agency. He contends that deceptive advertising of things that are prohibited, such as alcohol and tobacco, cannot be addressed by the self-regulation that is in place at the moment. By acknowledging the issue and sending letters to the appropriate authorities, the court has signaled the start of an important legal discussion over advertising control.The nation is experiencing a health catastrophe as a result of young people developing early alcohol and tobacco addictions. According to the petition, "it is argued that the commercials, which feature well-known celebrities to promote their product, not only encourage the use of alcohol and tobacco but also validate their use through the glamorous representation of these products. "The petition highlights how ineffectual the present self-regulatory frameworks—such as the Advertising Standards Council of India's (ASCI)—are at preventing deceptive advertising. Goyal demands a stronger regulatory framework run by the government to monitor advertising material.Goyal argues that current redressal procedures are not quick to offset the immediate effects of these advertisements, which continue to reach sizable audiences before any kind of regulation is implemented. Additionally, he cites Supreme Court and high court rulings advocating for more stringent regulatory monitoring in the advertising industry.  

Published 31 May 2025 07:43 PM

Neelam Kothari Soni, Masaba Gupta, Ratna Pathak Shah, and Rohan Joshi are also featured in the movie.

Neelam Kothari Soni, Masaba Gupta, Ratna Pathak Shah, and Rohan Joshi are also featured in the movie.

Neelam Kothari Soni, Masaba Gupta, Ratna Pathak Shah, and Rohan Joshi are also featured in the movie. For the impending End of Reason Sale (EORS), Myntra has released their newest ad, which features a gorgeous cast and a humorous twist.The story, which is set in a stylized living room, centers on a fictitious intervention that Johar's friends conduct, during which they first chastise him for using coupons to purchase. As each of them is ultimately influenced by the sale's offerings, the scenario swiftly becomes comical. With EORS scheduled to begin on May 31, the movie centers on Myntra's claims of the "Lowest Price Guaranteed" and cashback incentives."With each edition of EORS, our goal is not just to deliver unmatched value but to redefine how India experiences fashion," stated Kejal Parekh, Associate Director, Marketing, Myntra, while describing the intentions of the campaign. By bringing together well-known individuals in an entertaining and unusual atmosphere that reflects how our customers interact with fashion today, we wanted to achieve something genuinely novel for the 22nd edition.  

Published 27 May 2025 08:55 PM

Day 3 of Goafest 2025 ignites discussions on bravery, inventiveness, and the storytelling potential of AI.

Day 3 of Goafest 2025 ignites discussions on bravery, inventiveness, and the storytelling potential of AI.

As the curtains opened on Day 3 of Goafest 2025, the atmosphere was electric, promising another day of creativity, innovation, inspiration, and information exchange. Under the theme IGNITE HUNGAMA, Mahindra Auto & Mahindra Electric Origin SUVs, in collaboration with Bingo!, kicked off the day with an incredible performance by Indian playback artist Javed Ali.Youri Guerassimov, Chief Creative Officer and CEO of Marcel France, gave a keynote talk on "Creativity That Dares to Disrupt" to the audience following the riveting performance. YouTube used the theme IGNITE BRAVERY to deliver the keynote.Using daring initiatives such as Volvo's safety innovation and Nike's Colin Kaepernick ad, he demonstrated how businesses stand out when they exhibit boldness, whether it be strategic, activist, or designers. Real effect frequently comes from simplicity and intent, as demonstrated by Marcel's "Inglorious Fruits and Vegetables," which turned an in-store concept into a movement, and McDonald's simple billboard. Guerassimov came to the conclusion that bravery is an attitude rather than a financial plan. "Being a little uncomfortable" in advertising is frequently a sign that you are headed in the correct direction. He asserted that remorse endures much longer than fear.  

Published 23 May 2025 08:10 PM

It’s a winning habit: Ajay Gupte on Wavemaker’s Abby victory, TV’s resilience, embracing evolution

It’s a winning habit: Ajay Gupte on Wavemaker’s Abby victory, TV’s resilience, embracing evolution

Adgully had an open discussion with Ajay Gupte, CEO – South Asia at Wavemaker, at the center of Goafest 2024, where celebration, creativity, and innovation come together. Gupte was cheerful and thoughtful after the agency's significant victory at the Media ABBYs. He discussed the changing media landscape, the function of forums like Goafest, and why ChatGPT and other technologies foster creativity rather than stifle it.Gupte was clearly overjoyed when Wavemaker won its second Media ABBY this year. "We can't wait for our second Media ABBY. He said, "I'm really proud of all my Wavemakers who have worked so hard to make this happen. I'm very, very happy for them." This is simply amazing; it's a winning habit, and I'm honored to be a part of it.Gupte highlighted the value of Goafest as a platform for fostering up-and-coming talent and stimulating innovative ideas. "Goafest is all about inspiring creativity, critical thinking, and the will to accomplish excellent work. "This place has a lot of inspiring work that encourages people to start thinking differently and innovating," he said. "Creativity is truly ignited by forums such as this. I'm very happy that this is taking place. Gupte's perspective is surprisingly upbeat given how AI and programs like ChatGPT are becoming essential to discussions in a variety of industries. "To be honest, I don't think ChatGPT is stifling creativity. With each new technical development, our creativity grows. It improves our ability to think," he stated. "Today's youth are aided by technology and tools that enable them to perform even greater tasks. I hope that will be evident the following year.Gupte provided a pragmatic viewpoint on the seeming gap between conventional and non-traditional media. "Neither traditional media nor non-traditional media exist. He clarified, "It's about traditional or non-traditional planners." "Every medium has a function, particularly in a nation like ours. Understanding each medium's strengths and how they complement one another to produce outcomes is key. Although the medium itself is never traditional, its users occasionally are.  

Published 22 May 2025 04:20 PM

Advertising/Media

Advertising/Media

Advertising and Media are the essential verticals in any country and both goes parallely while deciding any strategy for promotions. Advertising has been segregrated between Online & Offline advertising which has further wings under them whereas the Media is also categorize in Offline which is Traditional Media like TV, Newspaper, Magazine and its Online Media form which is through digital platforms like Websites, Social Media, Video Channels and others.

Is Bobby Deol, the birthday boy, able to rule over companies this year?

Is Bobby Deol, the birthday boy, able to rule over companies this year?

We are living through a Bobby Deol comeback. We consulted experts on his 55th birthday to see if his growing fame would allow him to add some brands to his collection this year.The foot-tapping song "Jamal kudu" was drowned out by a chorus of whistles and hoots when Bobby Deol made an appearance in the Sandeep Reddy Vanga film Animal, which was running a little over two hours.Despite having no dialogue in the movie, Bobby, who played the silent adversary Abrar Haque, managed to steal the show—even from Ranbir Kapoor, the leading man, if we may say so. The actor is still popular today, as seen by the large number of fan-made edits and Instagram reels.The Bobby Deol comeback is now complete with Animal, although it took 28 years to develop following his unremarkable 1995 feature Barsat premiere.Years ago, the story was very different. Bobby's career appeared to plateau in the early 2010s following a string of ups and downs, and it required a scandal to catapult him back into the public eye.He was given the sarcastic moniker "Lord Bobby" and a tribe of mock followers known as Boobians after a DJing disaster in 2015 that somehow worked in his favor. "Well, I'm really appreciative of that title. People used to be unaware of me, but after hearing my songs, they started creating memes based on them. He once said to a media outlet, "Those memes eventually became so popular that people started thinking about Bobby Deol."Memes helped Bobby stay current and garnered enough attention for him to land a part in MX Player's Ashram, for which he received a lot of praise.Today is Bobby's 55th birthday. We questioned experts on his birthday about whether his growing fame would allow him to add some brands to his portfolio this year. Appropriate for endorsements? Bobby has only a few unremarkable companies to his credit and his endorsement career is nothing to write home about thus far. Considering his three decades in the profession, it's particularly startling. After searching the internet, we were able to locate a few uncommon advertisements featuring Bobby Deol.However, Brand Bobby seems to be in terrific shape and has some advantages considering his recent surge in popularity. "He is an amazing figure because he overcame all obstacles to make a successful comeback. He had a little part and minimal screen time, and he didn't even have any conversation, but he made the most of it. "During the process, he served as a reminder that a single, well-utilized opportunity can truly mean the difference between hardship and prosperity," says Nisha Sampath, a brand strategist and the creator of Bright Angles Consulting LLP. According to Pooja Choudhury, Senior Copywriter (Entertainment), White Rivers Media, "he's a celeb who is in sync with the times." "He's open to opportunities and willing to try new things in his responsibilities. He's a highly malleable artist who can have a big impact on the audience in his own unique way because of all these qualities, she continues. Given these advantages, businesses would want to work with him, Sampath added, especially while his most recent songs are still fresh in fans' minds. "But long-term collaborations will depend on his ability to continue his comeback journey and continue delivering memorable performances," she stated.with only one tap!" claimed Choudhury. Sampath notices motorbikes, SUVs, and designer labels in his  

Lumen Supports Runway to Carry Out Change

Lumen Supports Runway to Carry Out Change

                Lumen Technologies, Inc. (NYSE: LUMN) (hereinafter referred to as "Lumen" or the "Company") announced today that it has reached a revised and restated transaction support agreement ("TSA") with a broader set of creditors. These creditors now account for more than $12.5 billion of the Company and its subsidiaries' outstanding debt and commitments, as well as more than 70% of the total amount of Lumen and Level 3 debt that is maturing through 2027.Compared to the agreement originally announced on October 31, 2023, a far bigger group of creditors covering a greater portion of Lumen's capital structure supports the updated TSA announced today. Among other things, the TSA will give the Company access to a new revolving credit facility with an estimated value of $1 billion, extend debt maturities to largely 2029 and beyond, and offer $1.325 billion in new long-term debt financing. Lumen anticipates fulfilling the few remaining closing conditions in order to finalize the transactions that the TSA has in mind by the first quarter of 2024. The wide support shown by stakeholders and creditors for Lumen's growth strategy and turnaround plan is evident across the company's capital structure."This deal gives the company a significant window of opportunity to meet its capital structure and financial objectives, marking another encouraging development in the Lumen turnaround story. When the TSA transactions are finalized, Lumen will have a great deal of flexibility as we carry out our transformational plan to disrupt the telecom industry, stated Lumen's president and chief executive officer, Kate Johnson.In conjunction with the completion of such transactions, Lumen intends to make certain term loan transactions available to all holders. In accordance with Section 4(a)(2) of the Securities Act of 1933, as amended (the "Securities Act"), the transactions pertaining to certain notes of the Company and Level 3 will be carried out through private negotiation. In connection with the completion of such transactions, the Company does not intend to make such transactions available to all holders. After the TSA transactions are completed, Lumen may evaluate possible follow-on transactions with debt that is not participating. The Company's Current Report on Form 8-K, which was submitted to the SEC today, and the investor relations page of Lumen, located at https://ir.lumen.com, both contain more information. The Company's financial advisor was Guggenheim Securities, LLC, and its legal advisor was Wachtell, Lipton, Rosen & Katz.Concerning Lumen Technologies Worlds are connected via Lumen. By swiftly, securely, and easily connecting people, data, and applications, we are sparking growth. At Lumen, we leverage the strength of our network in all we do. Our capabilities span across metro connectivity, long-haul data transfer, edge cloud, security, and managed services to fulfill the demands of our clients both now and in the future.  

By2029, the media, advertising, and entertainment vertical will represent a $17.9 billion opportunity.

By2029, the media, advertising, and entertainment vertical will represent a $17.9 billion opportunity.

ResearchAndMarkets.com now offers the "Generative AI Market by Technology, Component, Application, Industry Vertical, and Region 2024-2029" report.The expected effects of the generative AI industry are evaluated in this research across multiple domains, such as ChatGPT in software, general-purpose platforms, IoT systems, and embedded consumer products. In addition to discussing the potential applications and use cases in several business verticals, the research also examines the underlying relationship between generative AI and AGI, ASI, and strong AI, as well as the influence of enabling technologies like 5G, business 4.0, MEC, self-driven networks, and others.A few of the report's findings: Through 2029, North America will dominate the worldwide generative AI market. Through 2029, the top industry vertical for generative AI will be healthcare. Through 2029, API-enabled solutions will have the fastest rate of growth (CAGR of 47%). By 2029, generative AI services will have grown to a $2.5 billion market at a 43.9% CAGR. By 2029, the media, advertising, and entertainment sector will represent a $17.9 billion potential.Artificial intelligence that can create unique and novel data or content, including literature, music, or graphics, is known as generative AI. Generative AI use algorithms to produce new data that did not previously exist, in contrast to other forms of AI that are intended to identify and categorize existing data. In order to accomplish this, the data is analyzed for patterns and relationships, and new content is created in response to those patterns.New models and architectures are being developed to enhance the diversity and quality of generated content as a result of the rapid advancement of technology. The use of technologies like GANs, transformers, and VAEs made it possible to create generative models that are more intricate and lifelike. To guarantee the moral and equitable use of technology, there were still issues to be resolved in areas like bias and data privacy.The growing requirement for automation and the expanding use of generative AI across a range of industries are driving the industry. Large datasets and the development of deep learning algorithms have also contributed to the market's expansion.  

A Thai court dismisses a politician; the partys future is yet unknown.

A Thai court dismisses a politician; the partys future is yet unknown.

Despite avoiding disqualification from politics, a political leader in Thailand who guided his party to an unexpected electoral victory amid concerns of upending the nation's strong conservative establishment is still in doubt about his own and his party's political future.   On Wednesday, Pita Limjaroenrat, 43, was found not guilty of violating election laws by running for office while owning stock in a media company, the now-defunct broadcaster iTV, according to a case dismissed by Thailand's Constitutional Court.Parliamentarians are not permitted to own stock in media companies under Thai law. Pita was granted a majority decision by eight of the nine judges on the panel, stating that he had not broken the constitution because iTV had not been in operation since 2007, prior to his application for the party-list candidacy. This decision is one of two much awaited rulings against Pita and the progressive Move Forward Party that may lead to the dissolution of Thailand's most successful party in the most recent election, as well as the imposition of bans and criminal charges against its leaders.   Pita told reporters outside the courtroom following Wednesday's verdict that he will keep working for the people and that he hopes to return to his parliamentary duties "as soon as possible." I'll be there whenever I'm permitted entry," he declared.   Cheering "PM Pita," a reference to his candidacy for prime minister, supporters outside the court declared that justice had been served. While some carried signs that said, "We will always support the party," others made fun of the Election Commission for bringing the matter before the judge. Bangkok resident Supravee Sansuk, 63, said she is once again confident in the Thai legal system as a result of the outcome.   "I was concerned that the decision would go the other way. I was therefore ecstatic to hear the good news. Pita was innocent from the start, and the court shouldn't have been notified of this case,

The 40-year-old mans body is maintained by this 93-year-old man. Understand His Secret

The 40-year-old mans body is maintained by this 93-year-old man. Understand His Secret

The ninety-three-year-old Irishman Richard Morgan is changing the definition of aging gracefully. He only started rowing in his 70s, but since then, he has won four indoor rowing championships and continues to astound scientists with his youthful body and heart. Because of his incredible journey toward fitness, Mr. Morgan is the focus of a ground-breaking study on healthy aging. His 80% muscle mass and heart function, which are similar to those of a forty-year-old, have researchers stumped. This ageless oarsman is an inspiration to us all, proving that it's never too late to embrace an active lifestyle and reap the rewards of physical fitness.   The analysis looked at his diet, training regimen, and general health and was published in the Journal of Applied Physiology last month.The physiological, performance, dietary, and training characteristics of Mr. Morgan were evaluated in this study. Bioelectrical impedance was used to determine body composition. Heart rate, respiration, oxygen uptake, and carbon dioxide production were monitored both during a rest period and a 2,000-meter time trial on a rowing ergometer.   The former baker told the Irish Examiner that he had never played sports before he began regular exercise at the age of 73.   Regarding his workout regimen, Morgan told the Washington Post, "I started from nowhere." A few days later he "suddenly realized there was a lot of pleasure in doing this."According to the research, maintaining a regular fitness regimen can help prevent the effects of aging, even though it won't turn back time.   The four main components of Mr. Morgan's fitness regimen are weight training, varied training, consistency, and a high-protein diet.    

Australias Glenn Maxwell was hospitalized

Australias Glenn Maxwell was hospitalized

"Although Glenn Maxwell is an essential component of Australia's white-ball team, head coach Andrew McDonald stated that he needs to ""hold up his end of the bargain"" in light of his ""less than ideal"" Adelaide incident. Maxwell was admitted to the Adelaide hospital last week after becoming intoxicated and passing out at a ""Six and Out"" concert, which featured former Australian pacer Brett Lee. He wasn't kept in the hospital for long and was discharged soon after and is now back in training.  I spoke with Glenn and we had a nice conversation about the incident yesterday. Moving forward, it needs to be taken into account that he takes care of himself,"" McDonald was cited as telling the Sydney Evening News. ""We've given him the opportunity to rest and rehab in that period of time and I suppose the lessons for him around that would be to take up his end of the bargain in that space and take care of himself."" Maxwell was rested for next month's three-match ODI series against the West Indies at home and he took the opportunity to attend a golf event in Adelaide before the incident took place."Glenn Maxwell should play cricket for Australia for the next three to four years, in our opinion. Is he going to be able to attend the 2027 World Cup in South Africa? Who knows? However, he's an important member of our white-ball teams," McDonald remarked.   "We're a much better team when he plays, and because of the terrible injury he sustained, some management measures will be implemented around him.   But for as long as possible, we want Glenn Maxwell to play for Australia. We're going to have to do our end, and Glenn is no doubt going to have to hold up his end of the bargain." This is not Maxwell's first experience.Maxwell was sidelined for months by this for the Australian team. In a bizarre accident that occurred in November of last year, he also suffered bruises and head injuries after falling from the back of a golf cart.   "From his and our perspectives, it's not ideal that the night ended the way it did, given all the information he's provided and the fact that he's had a few drinks. It's a sincere error," McDonald remarked.   "Of course, he needs to examine what he's doing on his end and determine whether it's the appropriate course of action at that particular moment. Fortunately, it doesn't cause any harm. He is now well." Maxwell has not yet participated in a limited-overs cricket match for Australia since his team's November return from India.Following his performance as the third-highest run scorer for Australia in the record-tying sixth edition of the ODI World Cup in India, Maxwell took part in a three-match T20I series in India and then played in the Big Bash League.   He ended as the Stars' second-highest run scorer, and starting on February 9, the West Indies T20Is are expected to see him maintain his impressive form.

‘January 22 will be etched in our memories’: PM Modi after inaugurating Ram Mandir in Ayodhya

‘January 22 will be etched in our memories’: PM Modi after inaugurating Ram Mandir in Ayodhya

Speaking on the Ram Temple ‘Pran Pratishtha’, Prime Minister Narendra Modi on Tuesday said that it will be etched in our memories for years to come. In a post on X, Modi wrote, “What we saw in Ayodhya yesterday, 22nd January, will be etched in our memories for years to come."Earlier on Monday, Prime Minister Narendra Modi led the ceremony, unveiling the Ram Lalla idol during the hour-long rituals.  During his address to the dignitaries at the Pran Pratishtha ceremony, Prime Minister Modi emphasized that the unveiling of the Ram Lalla idol signifies not only a moment of victory following a protracted struggle but also one of humility. This is not just a moment of celebration for us all but also one to reflect the coming of age of the Indian society. This occasion is as much about triumph as it is about humility. The world is replete with instances of countries that faced a lot of difficulties resolving historic wrongs and injustices. However, the way we untied the knots and resolved all outstanding issues gives us hope that our future is going to be more beautiful and fulfilling than our past," PM Modi said. The Shri Ram Janmbhoomi Mandir, constructed in the traditional Nagara style, boasts dimensions of 380 feet in length (east-west), 250 feet in width, and 161 feet in height. It is supported by a total of 392 pillars and 44 doors. The pillars and walls of the temple are adorned with intricately sculpted depictions of Hindu deities, Gods, and Goddesses. Within the main sanctum sanctorum on the ground floor, the idol of Shri Ramlalla, representing the childhood form of Bhagwan Shri Ram, has been reverently placed. As the whole nation is celebrating the Pran Pratishtha ceremony held at Ram temple in Ayodhya, several politicians, leaders, and celebrities extended their wishes to the people. Referring to the consecration ceremony, Assam CM Himanta Biswa Sarma said, “500 years of slavery have ended today. India has shown that anything is possible in this country. I have full faith that Ram Rajya has begun now." He also showered praises for PM Modi. However, on being asked about Congress leader Rahul Gandhi's remarks in the Nagaon attacks, Himanta Biswa Sarma sidelined the question by referring to the Wayanad MP as ‘Ravan’.  

The Mega Ayodhya Ram Temple Inauguration

The Mega Ayodhya Ram Temple Inauguration

Ayodhya: Prime Minister Narendra Modi presided over the consecration ceremony of the Ram Lalla idol at the recently constructed temple on Monday, drawing in about 9,500 invitees, including 4,000 saints, a galactic cast of businessmen, actors, and celebrities. Special black granite from Karnataka was used to make the 51-inch Ram Lalla idol. HS Venkatesh, Director of the National Institute of Rock Mechanics (NIRM) in Bengaluru, attested to the stone's 2.5 billion-year age. There are 44 doors and 392 pillars supporting the Nagara-style temple. The pillars and walls of the temple showcase intricately sculpted depictions of Hindu deities, Gods, and Goddesses.The ornate temple was constructed at an estimated cost of ₹ 1,800 crore, which the project's supporters claim was funded by public donations. Approximately 2,500 musicians entertained the throngs of pilgrims around the temple on over 100 stages. Among the other Indian film celebrities who attended the ceremony were Amitabh Bachchan, Abhishek Bachchan, Rajinikanth, Chiranjeevi, Ram Charan, Alia Bhatt, Ranbir Kapoor, Vicky Kaushal, Katrina Kaif, Rohit Shetty, and Rajkumar Hirani. The Ayodhya airport, which was constructed in an unprecedented 20 months ahead of schedule for the major temple ceremony, saw the arrival of over 100 charter aircraft. They were stationed at airports in Gorakhpur, Prayagraj, and Lucknow. Around 20,000 packets of 'mahaprasad' were prepared to distribute among the invitees and devotees. The packets, say reports, contained gur ki revdi, ghee  

 North Indias hard weather and fog causing havoc

North Indias hard weather and fog causing havoc

Veteran BCCI administrator Ratnakar Shetty says the board need to follow the advice of the technical committee headed by Sunil Gavaskar from ten years ago and refrain from holding any First-Class matches in the northern region of the nation between December 15 and January 15.The current Ranji Trophy included two matches at Jammu's Hostel Ground. Due to low visibility, only 107.3 overs were bowled in eight days. On the first three days of the second round match between Delhi and Jammu & Kashmir, only two overs could be played.There are other parts of the country suffering from the visibility-impairing fog besides Jammu & Kashmir. There were just 42 potential overs in the Haryana vs Rajasthan first-round match at Lahli. Merely 159.3 overs were bowled in the first round encounter between Chandigarh and Railways at the Sector 16 Cricket Stadium in Chandigarh, while only 26 overs could be played in the third round match between Gujarat and Chandigarh.The Ranji Trophy has been interrupted by the winter fog in northern India once more, leaving coaches and players to wonder why the matches are being played in low visibility and frequently damp outfield conditions.There have been overs and even days without a ball being bowled in matches over the first several rounds of the Ranji season, including the current third round in Delhi, Meerut, Chandigarh, Jammu, Lahli, Kanpur, and Mullanpur. The BCCI has been unable to come up with a workable solution for this long-standing issue.Teams have once again provided the Indian board with a list of potential fixes in case the crucial points are missed before the schedule is finalized for the upcoming campaign. Sunil Joshi, the head coach of Uttar Pradesh and a former spinner for India, believes that home games for the respective teams should be played later in the tournament and that north India should be left off of the schedule during the dead of winter."Look, in big tournaments like the Ranji Trophy, teams suffer losses if the matches are not completed," Joshi stated to ESPNcricinfo. "My recommendation is that, in situations where there is a lot of fog (or smog, in certain cases), north Indian teams should play their home matches in February, when the fog usually clears off. You'll be able to observe how many games during the previous two rounds were impacted by poor visibility or fog."In the most recent round, three matches—Uttar Pradesh vs. Bihar in Meerut, Punjab vs. Tripura in Mohali, and Chandigarh vs. Gujarat in Chandigarh—saw not a single ball bowled on the opening day, and Services vs. Jharkhand in Delhi, at the Palam stadium near the airport, began more than an hour late. Similar to this, during the first two rounds, there were time losses in the following matches: Uttar Pradesh vs. Bengal in Kanpur; Railways vs. Punjab in Mullanpur; Jammu & Kashmir vs. Delhi in Jammu; Chandigarh vs. Railways in Chandigarh; Jammu & Kashmir vs. Himachal Pradesh in Jammu; and Services vs. Rajasthan in Delhi. Late arrivals also had an impact on matches in Patna and other eastern Indian cities.Two of these matches, J&K against Delhi and Haryana vs Rajasthan, resulted in no innings being finished. Evidently, there were points lost or not won, which will affect the teams' ability to advance to the following round. The Rajasthan coach, Anshu Jain, stated, "It would have been better if our matches in north India were held after January." In their debut match, played in Rohtak, Haryana, there were only 42 overs played. In their second match, they played 277.1 overs in Delhi against Services. This has already impacted two of our matches. Everyone is aware that fog exists in northern India during this season of the year. This would not have been an issue if we had been playing at our home  field in Jaipur, where the players would have had more opportunities to spend time on the field rather than in the pavilion. "I'm not advocating that the Ranji Trophy begin in October. That time, it was really hot, so this will make Even though the weather is constantly changing, it's widely accepted that it clears up towards the end of January, which makes it simpler to finish 90 overs a day in north India. "The Ranji Trophy cannot be held earlier as the [T20] Syed Mushtaq Ali Trophy and [one-day] Vijay Hazare Trophy are now held earlier due to the IPL auctions," Rajat Paliwal, the captain of the Services, stated. "Yes, it is preferable if the matches take place in south or west India throughout the first three rounds. We lost every day by 15 to 20 overs in our most recent encounter. Jammu saw very few overs being played, while the Delhi match (Arun Jaitley Stadium) was also impacted." Since it's India's premier first-class tournament and winning the Ranji Trophy is still highly regarded despite the IPL and other events, the other teams' concerns are still genuine. Whether a solution exists or not, nobody enjoys losing points that could be earned through lawful means.  

Fashion behemoth H&M removes an advertisement following allegations that it sexualized minors

Fashion behemoth H&M removes an advertisement following allegations that it sexualized minors

Swedish company issues an apology after an internet criticism to an Australian commercial campaign.The Swedish retail behemoth H&M has removed an ad for school uniforms following accusations that it sexualized young girls."Make those heads turn in H&M's Back to School fashion" was the slogan of an Australian ad campaign that showed two young girls wearing school uniforms.A representative for H&M stated on Monday, "We have removed this ad." "We sincerely apologize for any offense this has caused, and we are investigating how we present campaigns in the future."Following accusations on social media that the clothing line was sexualizing young girls, the decision was made. Melinda Tankard Reist, an Australian author well-known for her anti-pornography campaigns, stated in a post on X that "the little girls’ parents generally prefer heads don’t 'turn' when others see their daughters walking to school, on a bus, or in class. ""Why would you want to support the notion that young females should flaunt their appearance, physical attributes, and sense of style? Could you perhaps speak with your marketing staff and come up with something that doesn't highlight the difficulties pre-pubescent girls already have in thriving in a society that elevates "lookism" as a desirable quality?This outcry is the most recent in a string of disputes concerning the advertising tactics of fashion labels. A commercial that featured a model standing among debris and mannequins covered in shrouds was pulled by Zara last month due to criticism on social media from people who felt it was insensitive to the victims of the Gaza War.The high-end fashion brand Balenciaga, located in Paris, issued an apology last year for advertisements that showed kids clutching teddy bears dressed like slaves and a copy of a Supreme Court ruling upholding the prohibition on child pornography.  

The FMCG sector in India is more robust than it is globally.

The FMCG sector in India is more robust than it is globally.

According to Sudhir Sitapati, FMCG is the biggest advertiser in India by a wide margin, and advertising is essential to the FMCG sector.According to Sudhir Sitapati, CEO and MD of Godrej Consumer Products, the FMCG business in India is stronger than it is globally, and advertising is the driving force behind this."The FMCG business depends heavily on advertising, and it continues to be the biggest spender on advertising in India. In my opinion, the FMCG industry in India is stronger than it is globally, with advertising playing a major role in this. the top 5 FMCG firms on the list. Speaking at the recently held Subhas Ghosal memorial lecture, Sitapati stated, "Their EBITDA is on average 20–25 percent compared with their global peers at 15-20 percent, and they list at 60X P/E multiples vs. 20X for their global peers."Sitapati thinks that if businesses identify a trend that would propel their share values over the next 12 to 36 months, they will be willing to pay advertising firms, as FMCG is the industry in India that spends the most on advertising.Sitapati made the argument that people in charge of profit and loss, not those in charge of advertising budgets, are the true clients of advertising companies."Even though it meant sacrificing profitability, the first thing I did when I joined GCPL two years ago was drastically raise advertising spending. Two realizations influenced my personal views on advertising. As the brand manager for Surf Excel, I saw that our sales rates increased a few weeks after a measure dubbed "Proven ad recall" on our Milward Brown brand tracker increased. Put differently, a customer only needed to be able to tell the ad's tale on the spot to beg for further purchases. This idea, in my opinion, should "be famous before you get persuasive." Be renowned for what you sell, don't try to sell," he said."It is better to whisper to many than to shout to a few" has been his second advertising philosophy, and it has to do with the media.brand encroachment He went on to say that penetration, not consumption, is what spurs growth, saying, "My favorite brand in India is Santoor from Wipro. It has bravely kept to large-scale wall murals in order to reach extremely light TV viewers in rural India, all while adhering to its big notion of "Mistaken Identity" for years. Fame > persuasion because salience, not equity attributes, drives penetration, and salience is fueled by having your brand mentally accessible to as many individuals as possible. Regarding media, reach—rather than impact—is what counts, he stated.For a marketing and advertising agency, Sudhir said, building a database is essential because customers want to see figures.  

Meta Allows EU Users to Access Instagram, Facebook, Messenger Separately to Comply With Regulations

Meta Allows EU Users to Access Instagram, Facebook, Messenger Separately to Comply With Regulations

"Users in the European Union, European Economic Area, and Switzerland will be able to disable information sharing across all of Facebook parent company Meta's apps. Residents in these areas will therefore be able to use Facebook and Instagram independently, even if they are linked on the network. In the meanwhile, Meta is going to alter the way messaging functions on its Marketplace platform and enable users to create a Messenger account that is separate from their Facebook account.  Users in the EU, EEA, and Switzerland who have already linked their Facebook and Instagram accounts can keep using them or unlink them ""so that their information is no longer used across accounts,"" according to a detailed post from the company outlining the changes being made to comply with regulations — the EU's Digital Markets Act (DMA) — that Meta and other businesses must comply with.  A month after cross-app chats between Instagram and Messenger were disabled, Meta made its announcement. Three years after CEO Mark Zuckerberg declared that Meta would enable cross-platform chat, the company restricted messaging to individual platforms. In December, it also enabled support for Messenger's end-to-end encrypted (E2EE) chats.  "

Paytm Credit Card on UPI enables effortless daily transactions like payments on grocery stores, chai shops

Paytm Credit Card on UPI enables effortless daily transactions like payments on grocery stores, chai shops

With just a smartphone, users can easily make UPI payments via credit cards on the Paytm app, powered by Paytm Payments Bank. The convenience of digital transactions have become a fundamental aspect of our daily lives in today’s fast paced world. One such transformative force in the digital payment landscape is the integration of UPI payments through credit cards on the Paytm app. Making small payments of ₹10 to ₹100 bucks through credit at your nearby Kirana stores or a local chai shop or even a chat shop has evolved into the ultimate and convenient payment method for users. This groundbreaking feature offers users the convenience of utilizing credit for routine payments, eliminating the need to rely solely on savings accounts and carrying the card everywhere. With just a smartphone, users can easily make UPI payments via credit cards on the Paytm app, powered by Paytm Payments Bank.   Users simply need to link their Rupay Credit Card to UPI through a straightforward process with quick and easy steps. The Credit Card on UPI feature allows users to scan merchant QR codes, allowing them to earn reward points with every transaction.With millions of merchants now accepting payments via credit cards on UPI, this can have a significant impact on the payment landscape.   This integration of RuPay Credit Cards on UPI not only expands credit card usage for customers but also supports merchants in the credit ecosystem through assets like QR codes. The increasing acceptance of RuPay credit cards on UPI contributes to financial inclusion, benefiting merchants and businesses across India.  Paytm Payments Bank remains at the forefront of innovation, driving the adoption of UPI payments with credit cards, and envisions a future where this technology reshapes the dynamics of the payment ecosystem in India.  

Samsung teases the Galaxy Ring, its newest fitness device

Samsung teases the Galaxy Ring, its newest fitness device

At the recently concluded Galaxy Unpacked event, Samsung unveiled the name and design of the Galaxy Ring, an upcoming smart ring that might offer features similar to the Galaxy Watch. Here's everything we know so far about the new device After months of speculations and rumours, Samsung has officially confirmed the existence of the Galaxy Ring. Teased at the very end of the recently concluded Galaxy Unpacked event, Samsung said that the smart ring is a “powerful and accessible” health and wellness device.At the event, Samsung only revealed the name and design of the upcoming wearable. However, chances are that Samsung will follow in the footsteps of other smart rings and offer fitness tracking features like heart rate monitoring, blood oxygen level, sleep tracking and step counter. According to Dr Matthew Wiggins, a clinical research scientist at Samsung Research, the Samsung Health app will soon get features like monitoring potential sleep apnea symptoms using sleep tracking algorithms, maintaining heart rate alerts in sleep and some changes to blood oxygen powered by Galaxy AI. He also teased a Fitbit-like feature called ‘My Vitality Score’, which tracks users track their physical readiness and mental preparedness based on their heart rate data, activity and sleep. A future update to the app will also remind users about medications they need to take and warn them about potential interactions with foods and other medications they might be on, hinting that the Galaxy Ring will also get these features apart from the standard fitness tracking functionalities the company offers with its smartwatch.Samsung said that the Galaxy Ring will be “coming soon”, but did not reveal information about the price and launch date. But if we take a look at some of the most popular smart rings available in the market like the Oura Ring 3, the Galaxy Ring might likely cost somewhere around $300.  

New CNN head says network needs to recapture ‘swagger and innovation’

New CNN head says network needs to recapture ‘swagger and innovation’

We’re committed to keeping our quality reporting open. By registering and providing us with insight into your preferences, you’re helping us to engage with you more deeply, and that allows us to keep our journalism free for all. You’ll always be able to control your own.  CNN’s new chief executive says the company needs to recapture the “swagger and innovation” of its early days – and that, he says, increasingly means embracing a future outside of television. Mark Thompson, appointed CNN’s chief executive last fall after stints at the New York Times and the BBC, outlined a strategy to his staff on Wednesday that included a corporate restructuring but few external specifics on how that transformation will take place.Once a “scrappy outsider”, CNN has been slow to respond to the reality of its primary television business shrinking, Thompson said in his memo.“There’s currently too little innovation and risk-taking,” Thompson said in the memo. “Like so many other news players with a broadcast heritage, CNN’s linear services and even its website can sometimes have an old-fashioned and unadventurous feel as if the world has changed and they haven’t.” CNN needs to follow the audience, and smartphones are where most people under 40 first turn for news, he said.To change the thinking, Thompson said the current national, international and digital teams need to be combined into one unit, under the leadership of Virginia Moseley as executive editor. Mike McCarthy will become CNN’s managing editor.Atlanta-based CNN is also hiring Alex MacCallum, currently chief revenue officer at the Washington Post, as an executive in charge of digital projects and services.That’s where Thompson, known for establishing the digital subscription service that transformed the Times as a business the past decade, will look for sustained revenue at CNN. It’s not clear whether this will mean a paid subscription service or other products. In the past, CNN hasn’t always “gone the extra mile to squeeze every bit of value from the outstanding news and other intellectual property we create”, he wrote. “No longer.” He said the CNN.com website needs “drastic modernization. .The network also needs multiple digital projects to complement the CNN Max streaming service, he said.With cord-cutting, the audience for cable television in the US has fallen by one-fifth in the past two years, he said. CNN’s full-day ratings averaged 479,000 in 2023, down 15% from a year earlier. Fox News Channel’s 1.22 million was down 18% and MSNBC’s 780,000 was up 6%, according to the Nielsen company. Thompson said CNN’s television personalities must find multi-platform audiences, and praised Anderson Cooper’s All There Is podcast about grief.  

Google to remove 17 underutilised features from Assistant: Here is the complete list

Google to remove 17 underutilised features from Assistant: Here is the complete list

Google announced that it will remove 17 skills from Google Assistant starting January 26. In a recent blog post, the company said that these were some of the most underutilised features and that users would get a notification about skills that would not be available after a certain date. Here’s the full list of commands which will soon stop working on Google Assistant. The company is also making some changes to the Google app, with the microphone icon now triggering search results. While you can continue using the ‘Hey Google’ or ‘Ok Google’ keywords to trigger the digital assistant, the microphone icon in the Google app search bar will no longer be able to complete actions like turning off the light or sending messages. The change affects the microphone icon in the Pixel Search bar as well, which will now trigger voice search instead of Assistant. Google says that it is doing so to offer an improved user experience and that these skills weren’t used much in the first place. But this might also be a glimpse of what’s about to come. The company is also reportedly rebranding Google Assistant to ‘Assistant with Bard’, but a new report suggests it might rename the product to just ‘Bard.’ With Samsung rumoured to offer on-device generative AI features on the upcoming Galaxy S24 series and Microsoft Copilot directly competing with Bard, it looks like Google’s recent move may be a part of a bigger restructuring plan we might not know about. Ability to play and control audiobooks on Google Play Books.Settings or using media alarms, music alarms and radio alarms on Google Assistant-enabled devices.Managing cookbooks, transferring recipes from one device to another, playing instructional recipe videos and showing step-by-step recipes.Managing stopwatch on Smart Displays and Speakers.Using voice to call a device or broadcast messages on Family Group.Ability to send email, video or audio message using voice.Rescheduling events in Google Calendar with voice.Using the app launcher to read and send messages, make calls and control media in Google Assistant driving mode.Ability to schedule or hear previously scheduled Family Bell announcements.Asking Google Assistant to meditate with Calm.Control activities with voice on Fitbit Sense and Versa 3.Viewing sleep summary on Google Smart Displays.Calls made from Smart Displays and speakers will no longer show caller ID unless it’s made on Google Duo.Smart Displays will no longer show the ambient ‘Commute to Work’ time.Checking personal itineraries using voice.Using voice to perform actions like making payments, making reservations or posting to social media.Asking for information about contacts.  

India leads the world in average yearly PM2.5 levels and dominates the worldwide indoor air pollution chart.

India leads the world in average yearly PM2.5 levels and dominates the worldwide indoor air pollution chart.

Dyson just published the results of the Global Connected Air Quality Data project by analysing indoor air quality information collected using over 2.5 million Dyson air purifiers via the MyDyson app, where, India recorded the highest average annual PM2.5 levels when compared to countries like China, Turkey, UAE, and South Korea. The study reports that, in all the countries, the monthly average indoor PM2.5 levels exceed the WHO long-term exposure guidance for at least six months in a year with winter being the most polluted season in all geographies. In India, the levels exceed the WHO guidance every month of the year. The study also highlights that Delhi is amongst the most affected cities when compared to Beijing, Shanghai, Shenzhen, and Busan. The report also highlighted that, in Delhi, the air inside the home was 15 per cent more polluted than outside air. The study focuses on two different types of pollutants — particulate matter (PM) 2.5 and Volatile organic compounds (VOCs), where, PM 2.5 particles will be as small as 2.5 microns in diameter, which will be invisible to the naked eye and can be inhaled. These particles are usually generated by wood burners, gas cooking, heating, pet dander, ash, and dust. In cities like Delhi, the indoor air gets 48 per cent dirtier in winter, especially during nighttime. The study highlights the need for an effective air purifier to remove a wide range of pollutants from the air, which includes technologies like HEPA filtration.Transform your home entertainment with the finest TVs from top brands, available at remarkable prices at the Amazon Sale today. Explore the captivating visuals of Redmi, the cinematic brilliance of Sony, and the cutting-edge innovation from Hisense, Samsung, LG, VU, and more. Don't miss out on these exclusive Amazon offers that bring these premium TVs within reach. Upgrade your home entertainment setup today, and seize the opportunity to enjoy the best prices on top-notch TVs.Unveil an immersive home entertainment experience with the Redmi (32) F Series, priced at just Rs 10,999 at the Amazon Sale. This HD Ready TV offers a 60Hz refresh rate, 178-degree viewing angle, and a metal bezel-less screen for captivating visuals. Its connectivity features include Dual Band Wi-Fi, 2 HDMI ports, 2 USB ports, Bluetooth 5.0, and more. With 20 Watts Output, Dolby Audio, and DTS Virtual: X, you can enjoy a powerful audio experience. This smart TV integrates Fire TV, supports popular apps, and features a voice remote with Alexa. Overall, this is one of the best deals at the Amazon Sale.Experience the brilliance of Sony TVs with jaw-dropping discounts – enjoy a minimum of 45% off during the Amazon Sale 2024. Click on the link below to explore and grab some of the best-selling TVs and upgrade your home entertainment without breaking the bank.  

Apple gets a brand new office in Bengaluru, Galaxy S24 series launch

Apple gets a brand new office in Bengaluru, Galaxy S24 series launch

Tech News Today (January 17, 2024): Apple gets a brand new office in Bengaluru, and Samsung is gearing up for the launch of the Galaxy S24 series of smartphones with AI features. Tech News Today in India: Apple’s 2nd office in Bengaluru is located at Minsk Square near the M Chinnaswamy cricket stadium, and Samsung’s Galaxy Unpacked 2024 will be hosted today, where, the company will announce the Galaxy S24 series of smartphones. Apple opens a brand new, and a second office space in Bengaluru, located at Minsk Square near to the M Chinnaswamy cricket stadium. The new office space can accommodate up to 1,200 employees and the company also has offices in other Indian cities such as Hyderabad, Mumbai, and Gurugram. Xiaomi's new 360 Home Security Camera 2k is now on sale. Priced at Rs 3,299 the security camera offers up to 2K resolution videos with 360 panorama view. The camera is also capable of detecting humans using AI, and it also supports two-way audio for easy conversations. Google partners with NCPI to take UPI to the global state. According to the latest announcement, this new collaboration will soon enable people to pay using UPI outside India. However, right now, there is no information on which countries will benefit from this development. Motorola's latest budget 5G smartphone with a vegan leather back panel -- G34 is finally going on sale for a starting price of Rs 10,999 with a Rs 1,000 exchange bonus. The smartphone is powered by the Snapdragon 695 SoC, and it comes with 4/8 GB RAM and 128 GB of internal storage. The smartphone will be available exclusively on Flipkart and motorola.in.Designed to accommodate up to 1,200 employees, the 15-floor office boasts dedicated lab spaces, collaborative areas, wellness zones, and Caffe Macs. The Caffe Macs is a food and beverage service for Apple employees.Utilizing locally sourced materials such as stone, wood, and fabric in walls and flooring, the interior incorporates a touch of Bengaluru's essence. The office also incorporates numerous local plants, contributing to a green and eco-friendly ambiance.Apple emphasizes its commitment to sustainability, stating that the new office operates on 100 percent renewable energy and aspires to achieve a LEED (Leadership in Energy and Environmental Design) Platinum rating, the highest level of LEED certification for green buildings.Apple has maintained carbon neutrality for its corporate operations since 2020 and powered all its facilities with 100 percent renewable energy since 2018.  

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