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Travel boom in India: A record number of Indians will be traveling the world in 2024

Travel boom in India: A record number of Indians will be traveling the world in 2024

The Mastercard research emphasizes how rising middle-class travel is driving the expansion of global tourism. A record number of Indians are traveling abroad at the same time as India is growing in popularity as a travel destination.An unparalleled increase in the number of Indian tourists experiencing international places has been observed in 2024, a year of great significance for the travel industry in India. Data from the most recent report on travel trends (2024) by the Mastercard Economics Institute, "Travel Trends 2024: Breaking Boundaries," indicates that India's expanding middle class, along with more routes available and a larger traveler base, has helped the country reach new heights in international tourism.A decade ago, it would have taken a full year to reach the astounding 97 million passengers that Indian airports welcomed in the first quarter of 2024. This increase is a result of India's strong economic growth and increased per capita disposable income, which are fueling the country's residents' strong desire to travel abroad.India's domestic travel industry has experienced a notable surge, with passenger volume up 21% from 2019 levels. Furthermore, there has been a notable surge in foreign travel from India, with a 4% rise in passenger traffic as of March 2024.In March 2024, Chennai accomplished a noteworthy milestone when total passenger traffic surpassed pre-pandemic levels. This was a critical turning point in the tourism industry's ongoing recovery. Over the previous year, Bengaluru has continuously kept its domestic passenger traffic numbers above that of 2019. This resilience is partially explained by the city's service industries seeing a renaissance and the progressive return of employees to their offices.  

Published 06 Jun 2024 11:36 AM

OnePlus Open 2 with Snapdragon 8 Gen 4 SoC is expected to launch in Q1 2025.

OnePlus Open 2 with Snapdragon 8 Gen 4 SoC is expected to launch in Q1 2025.

The company's first folding smartphone, the OnePlus Open, debuted last year with triple back cameras bearing the Hasselblad name and a high-resolution cover display (Read our Review). There are already rumors that a foldable's replacement is in the works. Thanks to a tipster, we now know some additional information regarding the impending foldable. The OnePlus Open 2, which may be a repackaged Oppo Find N5, is rumored to operate on the unreleased Snapdragon 8 Gen 4 SoC.A well-known Weibo tipster named Digital Chat Station (whose username is translated from Chinese) stated that the OnePlus Open 2 is expected to launch in 2025's first quarter. It is rumored to be powered by Qualcomm's upcoming Snapdragon 8 Gen 4 SoC. In October of this year, Qualcomm is anticipated to introduce the chipset.The anticipated OnePlus Open replacement is expected to include a slim design, a high-resolution cover screen, an updated hinge to minimize weight, and a "ultra-flat" inside screen. It is probably going to be slim, and it might keep the OnePlus Open's periscope camera. It is very likely to launch as the Oppo Find N5, rebranded. The Find N3 was rebranded as the predecessor.In October 2023, the OnePlus Open made its debut in India, retailing for Rs. 1,39,999 for the 16GB RAM + 512GB storage model alone. It sports a 6.31-inch (1,116x2,484 pixels) 2K LTPO 3.0 Super Fluid AMOLED cover screen and a 7.82-inch (2,268x2,440 pixels) 2K Flexi-fluid LTPO 3.0 AMOLED inner display. It is powered by a Snapdragon 8 Gen 2 SoC and has 16GB of LPDDR5x RAM.The Hasselblad-branded triple rear camera arrangement on the OnePlus Open is powered by a 48-megapixel primary camera. Its two front cameras include a 32-megapixel secondary camera and a 20-megapixel primary selfie camera. The 4,800mAh battery within the foldable allows for 67W SuperVOOC charging.    

Published 06 Jun 2024 11:26 AM

Advertisers may design advertising more easily with Metas latest generative AI features.

Advertisers may design advertising more easily with Metas latest generative AI features.

On May 8, Facebook's parent company Meta expanded its paid verification program and revealed new generative AI-based advertising tools to help businesses grow.The massive social networking site has given advertisers access to full-image and text production tools to enable them produce ads more quickly and develop a variety of ad versions that will boost ad performance.With text overlay capabilities, businesses can now develop whole image variations based on the original advertising creative. The prior features of enlarging photos to better fit numerous surfaces and creating new backgrounds surrounding product photographs—first presented in October 2023—are now enhanced.According to the company, the picture expansion feature—which enables companies to modify creative assets to match various aspect ratios on various surfaces—will now be accessible on Reels and Feed on Facebook and Instagram. As a result, advertisers are able to create ads for various formats in a more efficient manner.For example, a coffee company promoting a cup of coffee can utilize this functionality to generate additional background variations, such as ones that represent a lovely farm, and can even modify the coffee cup to give more imaginative designs. According to Meta, in the upcoming months, advertisers will also be able to specify their preferred images through text prompts.Additionally, businesses will be able to add text overlay to AI-generated photos, giving them the choice of twelve of the most well-liked font typefaces.Marketers will be able to produce headline variations for their ads in addition to the main text thanks to the new text generating capabilities. By stressing the major selling points based on their past campaigns and the language inputs from businesses, Meta said the company is currently testing the generated text's ability to replicate the voice and tone of the brands.According to the firm, new functionalities will soon be developed using Meta's most recent large language model, Llama 3, which will enhance ad performance and yield suggestions of a higher caliber.By the end of the year, Meta hopes to have these generative AI features available globally, having begun to roll them out to marketers.The Advantage+ creative function, which automatically optimizes the images and videos to versions that the brand's audience is more likely to interact with, will make these features available in the company's Ads Manager."By bringing all of the generative AI features together in one place, businesses will be able to see the benefits of automation and generative AI at the same time" according to the business.  

Published 04 Jun 2024 10:36 PM

Nykaa Q4 Results: Net profit soars 187% YoY; GMV growth in the beauty industry reaches its greatest level in six quarters; five salient features

Nykaa Q4 Results: Net profit soars 187% YoY; GMV growth in the beauty industry reaches its greatest level in six quarters; five salient features

Results for the January-March quarter of fiscal 2023–24 (Q4FY24) were released by Nykaa's parent company, FSN E-Commerce Ventures, on Wednesday, May 22. The results showed a massive four-fold increase in the quarterly net profit attributable to shareholders, with a preference for customer retention over steep discounts. In the fourth quarter of FY24, the net profit increased by 187% to ₹6.9 crore from ₹2.4 crore during the same period the previous year. The company headed by Falguni Nayar had a 28% increase in operating revenue in the March quarter, totaling ₹1,668 crore, as opposed to ₹1,302 crore during the same period the previous year. The inclination of wealthy customers for high-end cosmetics and fragrances from names like Dior, Bobbi Brown, and Estee Lauder drove the sales.  

Published 04 Jun 2024 10:34 PM

Advertising/Media

Advertising/Media

Advertising and Media are the essential verticals in any country and both goes parallely while deciding any strategy for promotions. Advertising has been segregrated between Online & Offline advertising which has further wings under them whereas the Media is also categorize in Offline which is Traditional Media like TV, Newspaper, Magazine and its Online Media form which is through digital platforms like Websites, Social Media, Video Channels and others.

At the 2023 EFFIE India Awards, Mondelez India and McCann Worldgroup India triumph greatly.

At the 2023 EFFIE India Awards, Mondelez India and McCann Worldgroup India triumph greatly.

With the Celebrity Cricket League serving as the Associate Sponsor, Craving Digital as the Imagination Partner, Diageo India as the Celebration Partner, and Heineken Silver Beer as the Beverage Sponsor, the Advertising Club sponsored the most recent edition of the highly anticipated "EFFIE India AWARDS 2023." McCann Worldgroup India won the EFFIE India Agency of the Year award, while Mondelez India was judged the EFFIE India Client of the Year. Enormous earned the coveted Grand EFFIE for Jaquar's "Unimaginable Brand Extensions" campaign."I am extremely delighted and proud of McCann winning the Agency of the Year at the Effie India 2023 Awards," stated Prasoon Joshi, CEO of McCann World Group India and Chairman-APAC, in response to the significant victory. With ideas and thinking at the center of our operations, McCann India is an organization that drives the growth of both our clients' businesses and our own in the rapidly changing global market where our industry faces tremendous challenges in defining the approach to the future. This culture of believing in creative greatness propelled by robust customer insights is what makes it effective. This is the trademark of McCann India, bolstered by a strong culture of creative and strategic leadership at McCann Global.The breadth and diversity of our business portfolio is impressive; among the many companies we have won honors for are Ujjivan Small Finance Bank, Nestle India, MasterCard, Reckitt, Dabur, Hero, and many more."The awards were presented at a lavish celebration held at Taj Lands' End in Mumbai. They recognized the significance of achievement achieved by agencies and clients whose work redefined the parameters of marketing and advertising communication efficacy. Reaching a new high, EFFIE India received 1276 entries this year—the most in its 23-year history—from 79 agencies, marking a significant milestone.The Advertising Club's president, Rana Barua, remarked during the event: "The EFFIEs are a monument to the strength of compelling narrative and business acumen in our field. My sincere appreciation to the advertising community for their steadfast support in transforming these awards into a celebration of originality and potency. We congratulate all of the winners for creating advertisements that fascinate and influence our audiences in a meaningful way. Our industry's future is still being shaped by your inventiveness. Cheers to another year of pushing the envelope and spurring creativity in the advertising industry. "EFFIE India continues to showcase its unwavering commitment to celebrating excellence in advertising, honoring both exceptional work and the talented individuals behind it," stated Mitrajit Bhattacharya, Chairperson of EFFIE India, while explaining the awards. I would like to express my appreciation to the distinguished judges who gave of their time and knowledge to evaluate an incredible 1276 entries, creating a new record. Their dedication is genuinely admirable. Our sincere gratitude also extends to our sponsors, the whole Ad Club managing committee, EFFIE New York, the EFFIE committee, and The Ad Club secretariat for their unceasing efforts in transforming it into a thunderous celebration of ingenuity and inventiveness in the advertising sector.""In yet another magnificent year of the EFFIE India Awards, what stands out is how agencies and brands continue to put in their hard work," said Pradeep Dwivedi, Co-Chairperson, EFFIE India. Their careful contributions to concept development, faultless execution, and brand-building expertise are genuinely admirable. The EFFIEs have contributed, and will continue to contribute, a great deal of understanding to the idea of advertising honors. Many thanks to all of the participants and winners.EFFIE is widely acknowledged as a strong testament to an agency's capacity for brand development. It continuously stands for the pinnacle of advertising efficacy, praising and recognizing a campaign for its creative strategy, well-executed execution, and powerful messaging.  

In Bigg Boss 17 Munawar Faruqui teases Vicky Jain, claiming that Ankita Lokhande is the only reason he made it through the program.

In Bigg Boss 17 Munawar Faruqui teases Vicky Jain, claiming that Ankita Lokhande is the only reason he made it through the program.

The 17th season of Bigg Boss will end on January 28. The competitors are working hard to keep the audience engaged before the big show. Ankita Lokhande, Abhishek Kumar, and Munawar Faruqui will be seen ridiculing other candidates in front of the studio audience on the next episode of the show. While Abhishek will be making fun of his ex-girlfriend Isha Malviya, Munawar will poke fun at Vicky Jain's appearance on the show due to Ankita.In a teaser released by Colors, Munawar goes back to tell Vicky that, in one of their arguments, individuals just like him work at his house. The stand-up comedian responded by saying, "He himself is here only because of his wife." He also subtly poked fun of Vicky's "celebrity" position during his performance. Munawar was still making fun of Vicky, but Ankita was clearly angry. However, the comic was warmly applauded by the crowd.When Abhishek Kumar went center stage, he compared himself to Munawar, saying that they had both gotten into arguments about ex-girlfriends while living together. Additionally, he informed Isha that while she may or may not have shattered TV sets—as she had claimed on Bigg Boss 17—he had unquestionably damaged her "guroor" (ego).Popular TV personality Ankita Lokhande performed her act by reading it off of paper. She ridiculed the arguments she had with Vicky Jain on the show and said that viewers could easily discover four or five Bigg Boss episodes if they watched the CCTV footage of her and Vicky's home because they also fight a lot in real life. Vicky was giggling uncontrollably, but her performance did not seem to impress the crowd.Vicky, Ankita, Isha, and Ayesha Khan are the current Bigg Boss house eviction nominees.Bigg Boss 17's next episode will feature a roasting session. In a teaser trailer for the show, the participants alternated between making fun of each other in front of the viewer. Munawar targeted Vicky Jain as soon as he took the position. Ankita Lokhande seems displeased with Munawar's jokes, as evidenced by her lack of smiles. (Read more: Mrunal Thakur supports Ankita Lokhande ahead of Bigg Boss 17's "The Strongest" grand finale.)Munawar could be heard saying, "Jhagre mein Vicky bhai ne bola tha tere jaise 200 mere yaha pe kaam pe hain," in the teaser that the station posted on Instagram. However, in the course of our disagreement, Vicky informed me that there are 200 people who work for him who are just like me. However, to my knowledge, there is only one person present who is here as a result of his wife). While the other competitors appeared surprised by the roast, the audience applauded Munawar. Ankita became displeased and did not take the joke well.Munawar continued after this. "Ankita always bolti he ki TV unka maayka hai," he said, taking another jab at Ankita and Vicky. Ah, jyada der nahi ruk gaya idhar (Ankita's constant comparison of TV to her in-laws' house). Do you not feel that the son-in-law has been here a little too long? Ankita was not observed grinning like the other people, as she did not take this joke well.  

Bollywood celebs Vicky Kaushal and Katrina Kaif, Ranbir Kapoor and Alia Bhatt, and others fly to Ayodhya for the dedication of the Ram Mandir.

Bollywood celebs Vicky Kaushal and Katrina Kaif, Ranbir Kapoor and Alia Bhatt, and others fly to Ayodhya for the dedication of the Ram Mandir.

Monday morning saw the arrival of a number of B-town celebrities who were invited to the sacred consecration ceremony at the Ram Mandir in Ayodhya. As they arrived in the temple city, Madhuri Dixit, her husband Shriram Nene, Katrina Kaif, Ranbir Kapoor, Alia Bhatt, and Vicky Kaushal were spotted posing together. At the airport in Ayodhya, they were greeted warmly and given crimson shawls and roses.A social media video showed Alia and Ranbir navigating through heavy security to get to the automobile outside the Ayodhya airport. Madhuri, Vicky, and Katrina were also taken. Vicky and Ranbir opted for off-white ethnic Indian ensembles, but for this particular occasion, the actresses wore sarees. During the occasion, Abhishek Bachchan was also sighted at the shrine.Actress Kangana Ranaut visited Ayodhya on Sunday and participated in a temple cleaning campaign there. "Ayodhya is decked out like a wedding. Numerous locations are hosting yagya and bhajans. We seem to have arrived to "Dev Lok"...Regarding individuals who choose not to attend, we are unable to comment.She told news agency ANI, "It feels so fantastic to be in Ayodhya right now.On Sunday, Anupam Kher also arrived in Ayodhya. "I have reached Ayodhya with all the Ram devotees," he added, sharing a video of himself aboard the aircraft. In the plane, there was an air of deep commitment. We are fortunate. We live in a fortunate nation! "Jai Shri Ram!"Randeep Hooda and Lin Laishram, who just got married, were also photographed outside the Mumbai airport before taking a flight to Ayodhya. The actor chanted "Jai Shri Ram" alongside the press.Consecration of the Ayodhya Ram Temple: Bollywood stars are in Ayodhya for the great Ram Lalla Pran Pratishtha ceremony at the recently built temple. Bollywood stars are at the temple town of Ayodhya for the major consecration event of the Ram Mandir. At the Ayodhya airport, actors Madhuri Dixit, Katrina Kaif, Ranbir Kapoor, Alia Bhatt, and Vicky Kaushal were greeted with red shawls and roses after posing together. See also: Ranbir Kapoor dons a dhoti-kurta for the consecration of the Ayodhya Ram Mandir, while Alia Bhatt dazzles in a sareeCelebrity couples Vicky Kaushal-Katrina Kaif, Ranbir Kapoor-Alia Bhatt, and star Madhuri Dixit with husband Shriram Nene were spotted posing in traditional attire with actor Ayushmann Khurrana and filmmakers Rohit Shetty and Rajkumar Hirani.Another video showed Alia and Ranbir navigating heavy security to get to a waiting car outside the airport in Ayodhya. Madhuri, Vicky, and Katrina were also observed. Alia wore a blue saree, Katrina and Madhuri Dixit opted for golden and yellow sarees, and Vicky and Ranbir sported off-white ethnic Indian ensembles. Online, numerous footage of the celebrities at the temple have appeared. In a video, the celebrities were sat next to each other as bhajans were playing. Businessman Akash Ambani and his wife Shloka Ambani were seated close to Ranbir and Alia.  

Mohammed Shami, an injured player, will travel to London; it will take him an additional month to return

Mohammed Shami, an injured player, will travel to London; it will take him an additional month to return

Mohammed Shami, the injured pacer, is reportedly allowed to go to London. Shami hasn't played since the World Cup in 2023.Mohammed Shami, the fast bowler for India, is convalescing from an ankle injury he fought through to lead his team's bowling assault during the ICC World Cup. He is expected to see a specialist in London. The great pacer has stayed out of action following India's 2023 One Day International (ODI) World Cup runners-up finish. Shami was the top wicket-taker of the ICC competition at the end of the 2023 World Cup. Pacer Shami, who hasn't played since November, was hoping to make a return during the Test series against England.Shami stated that his recuperation is proceeding according to plan, and the National Cricket Academy's (NCA) medical staff was pleased with the 2023 World Cup hero's development. After missing the South Africa series, Shami resumed his training sessions with the intention of rejoining the Indian team for the England series. Shami, however, was not selected for the five-match Test series because he was unable to recuperate in time. Cricbuzz reported that they have information that Shami can travel to London in the near future. The head of NCA's sports science section, Nitin Patel, is probably going to be with the senior pacer. The report states that Shami and Patel collaborated at NCA to treat the pacer's ankle problem. Premier batter Suryakumar Yadav had a groin operation in Germany earlier.According to the report, Rishabh Pant may soon be sent to London by the Board of Control for Cricket in India (BCCI). Pant, a batsman and wicketkeeper, wants to return to the Indian Premier League (IPL) in 2024. It will take Prithvi Shaw, an Indian opener, at least another month to make a comeback to competitive cricket. His comeback is contingent upon passing more difficult agility routines and acceleration tests.Before being cleared to return to competitive cricket, the Indian opener would need to play in a few matches. At NCA, Shaw is also receiving treatment. It is also the Mumbai Cricket Association's (MCA) hope that Shaw makes himself available for the Ranji Trophy knockout stages. Shaw may also aim for an IPL comeback. Delhi Capitals (DC) have already decided to hold onto the Indian opener for the 2024 IPL. Shaw's knee injury from the previous year kept him out of the domestic season for the most part. During Northamptonshire's one-day championship match against Durham, the Indian opener hurt his knee.  

Young athletes are invited by IOC President Bach to enjoy their YOG experience at Gangwon 2024.

Young athletes are invited by IOC President Bach to enjoy their YOG experience at Gangwon 2024.

The Winter Youth Olympic Games (YOG) Gangwon 2024 kicked off in style today with an outstanding Opening Ceremony that included a variety of K-pop artists and cultural entertainers. Athletes and other YOG stakeholders were present at the sold-out Gangneung Oval, which seated 4,500 spectators, and the fully reserved PyeongChang Dome, which accommodated 4,300 people.The ceremony's theme was "The Universe," which echoed the Gangwon 2024 motto of "Grow Together, Shine Forever." Moved performances narrated the tale of Woori, a young heroine who aspires to be the brightest star in her own universe and enjoy winter sports on an ice planet.International Olympic Committee (IOC) President Thomas Bach urged the 1,802 athletes from 78 National Olympic Committees (NOCs) that will be competing in these Games to savor their Olympic experience. He remarked, "Dear young athletes, this is your moment." "At the Olympic Winter Games PyeongChang 2018, you are following in the footsteps of sporting icons who made Olympic history."IOC President Bach extends an invitation to young athletes to relish their YOG experience in Gangwon 2024, saying, "This is your moment. " The Winter Youth Olympic Games (YOG) Gangwon 2024 kicked off in style today with an outstanding Opening Ceremony that included a variety of K-pop artists and cultural entertainers.The Winter Youth Olympic Games (YOG) Gangwon 2024 kicked off in style today with an outstanding Opening Ceremony that included a variety of K-pop artists and cultural entertainers. Athletes and other YOG stakeholders were present at the sold-out Gangneung Oval, which seated 4,500 spectators, and the fully reserved PyeongChang Dome, which accommodated 4,300 people.The ceremony's theme was "The Universe," which echoed the Gangwon 2024 motto of "Grow Together, Shine Forever." Moved performances narrated the tale of Woori, a young heroine who aspires to be the brightest star in her own universe and enjoy winter sports on an ice planet.President Bach also praised the Republic of Korea for its hospitality, emphasizing once more the connections between PyeongChang 2018 and Gangwon 2024. Let's all give thanks to our fantastic Korean hosts. "I express my gratitude to Korea for providing this new wave of young athletes with the opportunity to pursue their Olympic dreams," he added. "This truly is an Olympic legacy. ""Dear volunteers, this is also your time to shine," he said. Korea, thank you! We all will embody the Olympic motto—Faster, Higher, Stronger—Together—as competitors, IOC members, volunteers, members of the organizing committee, officials, and spectators. "It is now with great honor that I extend an invitation to His Excellency Yoon Suk-yeol, the President of the Republic of Korea, to officially open these Winter Youth Olympic Games, Gangwon 2024."Building on PyeongChang 2018's Olympic Winter Games legacy are the Winter Youth Olympic Games. At these YOG, seven of the nine competition locations were also in use six years prior.  

Through to the Malaysia Open final, Satwik-Chirag

Through to the Malaysia Open final, Satwik-Chirag

The BWF Malaysia Open 2024 men's doubles semi-finals saw India's top duo of Satwiksairaj Rankireddy and Chirag Shetty defeat South Korea's Kang Min-hyuk and Seo Seung-jae in the morning session. The Indian men's football team lost its opening game of the AFC Asian Cup 2023 against Australia later in the evening. The national women's hockey team then played the United States in their first-ever FIH Olympic Qualifiers game in Ranchi, which they lost 1-0. With only a few days until the start of the Africa Cup of Nations, the U-19 Cricket World Cup, and other major events, the build-up to January and the remaining high-profile events of the year will continue.With the Premier League, the Spanish Super Cup, The Best FIFA Football Awards, and other European leagues, there will be a ton of football activity over the next four days! The match between Real Madrid and FC Barcelona, which is scheduled for Monday at 12:30 am IST in the Saudi Arabian Super Cup, is the most important of all. A day later, Lionel Messi will compete for the 2023 FIFA Men's Football Award Best FIFA Men's Football Award against Erling Haaland and Kylian Mbappe.Troy Johnson and Nick Kelly's outstanding collaboration in the Dream11 Super Smash quickly became the buzz of the cricket community; some even dubbed it the greatest catch ever made in the history of the game. Together, the two got rid of Will Young from the field. Johnson did acrobatics to receive the ball at the boundary and sent it back to Kelly, who was watching him carefully. In Ranchi, the Indian women's hockey team lost to the US team in the opening game of the FIH Olympic Qualifiers. Abigail Tanner's goal in the 16th minute helped the 24th-ranked USA defeat the sixth-ranked India 1-0. To compete at the Paris Olympics later this year, India must first advance out of its group and then place among the top three in the competition.In a fiercely contested match in West London, Chelsea defeated rivals Fulham, giving Mauricio Pochettino enough to celebrate. Cole Palmer gave Chelsea a goal just before halftime, turning his fifth penalty of the year into his ninth goal. They then managed to win their fourth straight game at home despite hitting the crossbar twice in the second half and fending off a late Fulham assault.India fought hard the entire game, but two goals in the second half was enough to lead Australia to the three points. In the second half, Australia dominated India in terms of ball share and usage thanks to goals from Jackson Irvine and Jordan Bos, the substitute.Despite Australia had 12 corners in the first half, the score was 0-0 at that point. When Sunil Chhetri's header was misdirected and went left of the goalpost, he had an opportunity. Boyle had the finest opportunity for Australia, but he fired his shot over the bar. Although Australia dominated, India's defense was equally excellent.  

Ayushmann Khurrana: ‘I have managed to circle myself with family and friends who insulate me from the world of glitz and glamour’

Ayushmann Khurrana: ‘I have managed to circle myself with family and friends who insulate me from the world of glitz and glamour’

It feels like there is never enough written about Ayushmann Khurrana to fully capture all of his many skills. In addition to being a fashion icon, he is a really gifted actor, singer, poet, and fitness enthusiast. The list goes on and on. As a result, we had a tonne of questions for him to answer when we finally had a chance to speak with him. But we did, and the nicest thing is that the actor from Bala answered all of our questions with happiness and patience! Ayushmann Khurrana, who was recently introduced by Bulgari as a "friend of the brand," spoke up about everything, including his path into social media, fashion, and workouts. He also revealed one personal detail that he feels few people are aware of. View the trimmed extracts below: How would you characterise your career graph, which includes winning a reality show and multiple acting awards? My career has been quite the ride, going from winning a reality programme to winning multiple acting prizes. From Vicky Donor to Shubh Mangal Saavdhan, every production has been a fresh chapter that has allowed me to connect with viewers and explore various aspects of drama. I believe that I've taken on difficult parts to push the limits of Indian cinema; the films and songs are not just significant achievements, but also mirror the teamwork that goes into giving viewers extraordinary cinematic experiences. I'm appreciative of the love and support and am looking forward to the next chapters. The works of legendary actors like Salman Khan, Aamir Khan, Anil Kapoor, Shah Rukh Khan, Amitabh Bachchan, and Rajesh Khanna captivated me as a child. My dream was to become a big-screen hero too. I am therefore really fortunate to have carved out a niche for myself and to be living my dream right now. As an entertainer, providing a common viewing experience for the community has always been my top goal. I've always selected my films with the intention of seeing them in theatres.  

Ladakh's Culture Shines During J&K's Mamani Food Festival

Ladakh's Culture Shines During J&K's Mamani Food Festival

CHICKAN KARGIL LADAKH | MUSIC | SEASONAL | EXPO AND EXHIBITIONS | ART & CULTURE | MUSIC One of the most anticipated celebrations in Kargil Ladakh is the Mamani Festival, also known as the Ethnic Food Festival. People cook traditional foods on this day, such as Hrtsrap Khur Yeast Bread Markhur, Thukpa Popot Grain Soup, Puri Poli Pane Cakes of Buck Wheat Curd, Suggoo Kash or Pachae, and Skinn Kabchey. This festival has the potential to draw a lot of tourists to Kargil in the near future.Actions The Ethnic Food Festival, or Mamani Festival 1. Food Expo Booths 2. Customized Archery 3. Hockey on Ice4. Cultural Events5.The present study aims to give a comprehensive picture of Mamani, the sole ethnic food festival of Ladakh, India. A total of 40 people, selected at random, were involved in the interviews and discussions after receiving their prior consent. The annual Mamani festival promotes the preparation and consumption of traditional Ladakhi foods. It indicates the end of the harsher part of the winter season and is also considered a tribune for showcasing the communal and social harmony of the region. This festival will boost winter tourism in Ladakh. It will also be a helpful tool in the introduction of local foods at Anganwadi centres and schools. In light of modernization, this time-tradition that has started to fade needs to be revived on priority.LADAKH, a trans-Himalayan union territory of India since the ancient period has an extraordinary relationship with nature. The natives enjoy every season of the year with great zeal and enthusiasm. Ladakh is known for its harsh winters with average temperatures ranging between –20°C and –30°C. To cope with this period, several festivals are being celebrated in its twin districts, i.e. Leh and Kargil. Another reason for celebrating festivals in the winter is due to the people becoming free from all farming activities as farming is only possible during the summer season. One such festival is Mamani, an ethnic food festival that is celebrated by both Muslim and Buddhist communities in Ladakh. It is currently celebrated in majority of the blocks of Kargil district and Skurbuchan block of Leh district. It is also celebrated in Kargil and Leh cities by the inhabitants of these areas. Currently it is also celebrated in Bilargo, Brolmo and Skilma villages of Baltistan (a region in Pakistan Occupied Kashmir). The festival is not associated with either Buddhism or Islam, the two prominent religions of Ladakh, but is still practiced as a tradition.  

Jayaram the actor whom Malayalam cinema betrayed many times but was saved by other film industries

Jayaram the actor whom Malayalam cinema betrayed many times but was saved by other film industries

An impressive filmography that includes multiple blockbusters, a debut film (Aparan) that is still regarded as one of the best mystery thrillers in Malayalam, multiple films that have been seen by countless viewers over the years, and a master at handling slapstick, situational, and physical comedy with perfect timing and outstanding dialogue delivery. However, Jayaram sticks out as one of the few Malayalam superstars who experienced a serious setback in their career. Jayaram became one of those performers that one could not bet against after pulling off a string of box office disasters in the last ten years, all of which were critically and popularally derided. After appearing in about ten to fifteen films a year, most of which were successful, Jayaram reached a low point in 2020, 2021, and 2023 when he had no Malayalam releases and simply one movie, Makal (starring Sathyan Anthikad), in 2022. Two years later, Jayaram has returned to the Malayalam film industry, this time in the guise of Abraham Ozler, a crime thriller directed by Midhun Manuel Thomas. Jayaram has experienced a significant metamorphosis and accepted a role that is rarely offered to him in the industry. The actress could have her first successful role in six years with Ozler, following Ramesh Pisharody's Panchavarnathatha. Nevertheless, Jayaram achieved success in other languages, especially in the South, and demonstrated his skill while appearing in notable hits, despite suffering a string of failures in Malayalam film. More specifically, while Malayalam cinema tried to cast him in clichéd parts, other sectors saw Jayaram's potential and skillfully used it to their advantage, giving him consecutive hits even while he struggled at home.However, Jayaram sticks out as one of the few Malayalam superstars who experienced a serious setback in their career. After a string of financially disastrous films in the past ten years, all of which were critically and popularly derided, Jayaram established himself as one of those actors you could never really bank on.With the help of Rajasenan's 1993 film Meleparambil Aanveedu, he rose to prominence in the Malayalam cinema industry. The movie played in theaters for more than 200 days and was a financial success. He and Shobana had a good on-screen chemistry in the movies Dhwani, Meleparambil Aanveedu, and Innale.  

Mrunal Thakur, Nanis Hi Nanna will be released on OTT on this date.

Mrunal Thakur, Nanis Hi Nanna will be released on OTT on this date.

Hi Nanna OTT Release: On December 7, 2023, the movie was released in theaters all across the world. In addition to Nani and Mrunal Thakur, Kiara Khanna and Angad Bedi play significant parts in Hi Nanna.Hello Nanna, OTT Launch: The Mrunal Thakur and Nani film "Hi Nanna," which did well at the box office, is soon to be available on streaming services. On January 4, the movie is expected to debut on Netflix. Netflix India sent an update on Instagram, saying, "Love is in the air, and with it, our excitement [?]Accompany @nameisnani and @mrunalthakur on their romantic journey through Hi Nanna.Hello Nanna, Telugu, Tamil, Malayalam, Kannada, and Hindi are available for streaming on Netflix as ofJanuary 4. #HiNannaOnNetflix.Nani portrays the sensitive character of a single father in Hi Nanna, one of the most anticipated Telugu films of the year. Shouruv, a debutante, directed this film, which was released a while back and garnered favorable reviews."Excitement and love are in the air." 'Hi Nanna', available on Netflix in Telugu, Tamil, Malayalam, Kannada, and Hindi, follows @NameisNani and #MrunalThakur on their quest for love. It premieres on January 4. "#HiNannaOnNetflix," check out Netflix India's post on the microblogging platform X.Mumbai: On January 4, Netflix will launch the romantic drama "Hi Nanna," starring actors Nani and Mrunal Thakur. The streamer made the announcement on Saturday. The Telugu film, which was directed by Shouryuv, received favorable reviews when it opened in theaters on December 7."Excitement and love are in the air." 'Hi Nanna', available on Netflix in Telugu, Tamil, Malayalam, Kannada, and Hindi, follows @NameisNani and #MrunalThakur on their quest for love. It premieres on January 4. "#HiNannaOnNetflix," check out Netflix India's post on the microblogging platform X.The plot of "Hi Nanna" revolved around a devoted father named Viraj (played by Nani) and his six-year-old daughter Mahi (Kiara Khanna). When Yashna (Thakur), a mystery woman, meets them and shows empathy for their background, their lives change forever.  

Vivek Oberoi confesses that he met Rohit Shetty only because of Ajay.

Vivek Oberoi confesses that he met Rohit Shetty only because of Ajay.

Vivek Oberoi talked candidly about his close relationship with Rohit Shetty and how Ajay Devgn was instrumental in forging it. According to Vivek, who spoke with Bollywood Bubble about their parallel start in the film industry, they have a great deal of respect and affection for one another. Their professional careers began concurrently. Then, with loving memories of their initial encounter, Vivek revealed that Ajay was the sole reason it took place. It was during the filming of Company that Rohit had given Vivek a call. "This young man is an excellent actor; come take a look at him," Ajay had remarked. Rohit was doing Zameen and Vivek was doing Company. Ajay Devgn, who has been to them both like a big brother, was the one thing they had in common. He praised Ajay and noted that they had worked on five films together, calling him one of the most kind, caring, and compassionate people. "So, Ajay Devgn doesn't talk much about those gestures he has." However, it is our responsibility to talk about it and praise him to others. I've known Rohit bhai since then, so. We've been friends for a long time, and he's always been quite supportive of my humanitarian work, particularly that which benefits law enforcement. And for that, Rohit bhai is always available,"Vivekremarked. The actor went on to say that he was asked to portray the role of Vikram Bakshi from the moment he first penned it, and that was when Rohit called him for the Indian Police Force and told him that he had been writing this script for three years.Then, with loving memories of their initial encounter, Vivek revealed that Ajay was the sole reason it took place. It was during the filming of Company that Rohit had given Vivek a call. "This young man is an excellent actor; come take a look at him," Ajay had remarked.Recently, Vivek Oberoi talked candidly about his close relationship with Rohit Shetty and how Ajay Devgn was instrumental in forging it. According to Vivek, who spoke with Bollywood Bubble about their parallel start in the film industry, they have a great deal of respect and affection for one another.Their professional careers began concurrently. Rohit was doing Zameen and Vivek was doing Company. Ajay Devgn, who has been to them both like a big brother, was the one thing they had in common. He praised Ajay and noted that they had worked on five movies together, calling him one of the most kind, caring, and compassionate people.Then, with loving memories of their initial encounter, Vivek revealed that Ajay was the sole reason it took place. It was during the filming of Company that Rohit had given Vivek a call. "This boy is a very good actor, come and have a look at him," Ajay had remarked at the time."So, those motions that Ajay Devgn makes...He doesn't talk about it too much. However, it is our responsibility to talk about it and praise him to others. I've known Rohit bhai since then, so. We've been friends for a long time, and he's always been quite supportive of my humanitarian work, particularly that which benefits law enforcement. And Vivek said, "Rohit bhai is always there for that."  

Repurchase Right Notification for 0.00% Convertible Senior Notes due 2028 Announced by MakeMyTrip Limited

Repurchase Right Notification for 0.00% Convertible Senior Notes due 2028 Announced by MakeMyTrip Limited

January 18, 2024, Gurgaon, India—(BUSINESS WIRE)—Leading Indian travel service provider MakeMyTrip Limited ("MakeMyTrip" or the "Company") (NASDAQ: MMYT) announced today that it has sent out a Repurchase Right Notice ("Repurchase Right Notice") to holders (each, the "Holder") of its 0.00% Convertible Senior Notes due 2028 (CUSIP No. 56087F AB0) (the "Notes").If the notes are not repurchased, redeemed, or converted before then, they will mature on February 15, 2028. In accordance with the provisions of the February 9, 2021, Indenture (the "Indenture") between the Company and The Bank of New York Mellon, trustee, regarding the Notes, each Holder may demand that the Company repurchase the Notes on February 15, 2024, and February 15, 2026 (roughly three and five years after the Notes were first issued, respectively) (the "Repurchase Right"). The Notes' issuer, the Company, is required to purchase all of the Notes at par on the Repurchase Date (as specified in the Indenture), which falls on February 15, 2024, provided that the Notes are properly tendered by theThe Company filed a Tender Offer Statement on Schedule TO in accordance with the regulations set forth by the United States Securities and Exchange Commission (the "SEC"). There is currently no advice or recommendation from the Company, its board of directors, or its staff to any Holder regarding whether or not to exercise their Repurchase Right.Under the terms of the acquire Right, each Note Holder may demand that the Company acquire all of their Notes, or any portion of their Notes that is an integral multiple of the US$1,000 principal amount, on February 15, 2024.According to the terms and conditions of the Indenture and the Notes, the buyback price for such Notes will be 100% of the principal amount of the Notes to be repurchased. There is no interest due on the Notes as of this date, nor does the Company anticipate any interest to be due on the Repurchase Date. As of January 12, 2024, the total principal amount of the Notes outstanding was US$230,000,000.00. Should the Repurchase Right be exercised and all outstanding Notes be turned in for purchase, a total cash purchase price of US$230,000,000.00 will be paid.  

Aman Raj and Honey Baisoya lead Indians at the Asian Tour Q-School.

Aman Raj and Honey Baisoya lead Indians at the Asian Tour Q-School.

After firing back two consecutive cards of 69, Honey Baisoya ended the second round Final Stage of the Asian Tour's Qualifying School tied for eighth place. The Delhi player is one of 16 Indians vying for a 2024 spot on the Asian Tour.Aman Raj ended with 68 and was tied-31st at 2-under for the two rounds. Raj had made four birdies between the fifth and seventh holes, capping an incredible start on the back nine with a run of seven birdies.Sunhit Bishnoi (73-69), Khalin Joshi (73-70), Gaurav Singh (71-72) and Yashas Chandra (73-70) were among the other Indians at T-34, T-45.Saptak Talwar (72–74) at T–99, Arjun Prasad (69–78) and Pukhraj Singh Gill (69–78) at T–120, Kartik Sharma (72–72) and Rahil Gangjee (73–71) at T–63.T-138 was Manu Gandas (72–76). Divyanshu Bajaj, Akshay Sharma, Harshjeet Sethie, and Sachin Baisoya lagged behind and were not included in the final cut.Jeunghun Wang of Korea took the lead after the second round, continuing his cool, collected comeback to the top of the game. He led on 10-under-par after shooting a four-under-par 68 at Springfield Royal Country Club, one stroke ahead of Taichi Nabetani of Japan, who posted an eight-under-par 63 at Lake View Resort and Golf Club.Hua Hin, Thailand, January 17: After the second round Final Stage of the Asian Tour's Qualifying School, Honey Baisoya tied for eighth place with a score of 69-69. The Delhi player is one of 16 Indians vying for a 2024 spot on the Asian Tour. Aman Raj ended with 68 and was tied-31st at 2-under for the two rounds. Raj had made four birdies between the fifth and seventh holes, capping an incredible start on the back nine with a run of seven birdies. Jeunghun Wang of Korea took the lead after the second round, continuing his cool, collected comeback to the top of the game. At Springfield Royal Country Club, he scored a four-under-par 68 to take the lead on 10-under par, one stroke ahead of Taichi of Japan.Sunhit Bishnoi (73-69) at T-34, Khalin Joshi (73-70), Gaurav Singh (71-72) and Yashas Chandra (73-70) at T-45, Kartik Sharma (72-72) and Rahil Gangjee (73-71) at T-63, Saptak Talwar (72-74) at T-99, Arjun Prasad (69-78) and Pukhraj Singh Gill (69-78) at T-120, and Manu Gandas (72-76) at T-138 are the other Indians in the field. Divyanshu Bajaj, Akshay Sharma, Harshjeet Sethie, and Sachin Baisoya lagged behind and missed the first cut.Following 72 holes of play in the final round, the top-140 players (and ties) advanced to rounds three and four, followed by the top-70 players (and ties).  

Amateur Nishna improves to fourth place with bogey-free 64 cards

Amateur Nishna improves to fourth place with bogey-free 64 cards

On Wednesday, amateur Nishna Patel shot an incredible 6-under 64 to tie for fourth place in this leg of the Hero Women's Pro Golf Tour.At the Bombay Presidency Golf Club, Hitaashee Bakshi (70) was leading at 3-under 137 after 36 holes, while Nishna, who had a dismal first round of 77, is at 1-over.After a first round 67, Hitaashee, who is attempting to win for the first time since 2022, shot even par 70 to stay at 3-under 137. She had two bogeys and two birdies.Hitaashee led Amandeep Drall (68-71) by two strokes, and Ridhima Dilawari (68-72) finished third at even par 130.Nishna was the player of the day; she had made one birdie on the third hole out of her first ten holes, and then she birdied eight more. She concluded with yet another birdie on the 18th after making back-to-back gains on the 11th and 12th. In an attempt to win back-to-back, Nishna, who prevailed in the first leg in Pune last week, will have to compete against Hitaashee, Amandeep, and Ridhima. Sneha Singh (68–73), the 2023 Hero Order of Merit winner, and Khushi Khanijau (71–70) tied for fourth place with Nishna.Vani Kapoor (76–69) and Neha Tripathi (71–74), two seasoned players, were tied for tenth place.Mumbai, Jan. 17 (IANS): At the Bombay Presidency Golf Club, amateur Nishna Patel played an incredible 6-under 64, including five birdies on the back nine, to push her way into contention in the second leg of the Women's Pro Golf Tour.Mumbai, Jan. 17, (IANS): At the Bombay Presidency Golf Club, amateur Nishna Patel played an incredible 6-under 64, including five birdies on the back nine, to push her way into contention in the second leg of the Women's Pro Golf Tour. After 36 holes at the Bombay Presidency Golf Club, Hitaashee Bakshi (70) was leading at 3-under 137. Nishna, who had a poor first round of 77, is currently 1-over and tied fourth. After a first round 67, Hitaashee, who is attempting to win for the first time since 2022, shot even par 70 to stay at 3-under 137. She had two bogeys and two birdies.Amandeep Drall (68–71) was trailed by two strokes by Hitaashee, and Ridhima Dilawari (68–72) finished third at even par 130. Nishna Patel, an amateur, had the best day. She made one birdie on her first ten holes and then lit up the next eight. She concluded with yet another birdie on the 18th after making back-to-back gains on the 11th and 12th. In an attempt to win back-to-back, Nishna, who prevailed in the first leg in Pune last week, will have to compete against Hitaashee, Amandeep, and Ridhima. 2023 Hero Order of Merit winners Sneha Singh (68–73) and Khushi Khanijau (71–70) tied for fourth place with Nishna. Vidhatri Urs (69–74), amateur Rhea Jha (72–70), and All India champion  

Sobhita Dhulipala to be the face of Bhima Jewels’ Diamond Range

Sobhita Dhulipala to be the face of Bhima Jewels’ Diamond Range

Bhima Jewels and actress Sobhita Dhulipala have collaborated thanks to the assistance of mSixandPartners. In the "Made to Celebrate You" campaign, Sobhita talks about her professional achievements while exhibiting the diamond selection at Bhima Jewels. The purpose of the advertisement is to honour powerful women from a variety of backgrounds and to inspire them to practise self-love. Abhishek Bindumadhav, Managing Director of Bhima Jewels, made the following statement on this occasion: "We're happy that our dependable partner mSix&Partners started this strategic collaboration with Actor Ms. Sobhita, who will now represent Bhima Jewels as our Brand Ambassador. Sobhita embodies qualities that are consistent with our brand; her grace, elegance, and adaptable style fit in perfectly with our dedication to high standards, fine craftsmanship, and classic beauty. We would like to start our collaboration with Ms. Sobhita with a new television commercial that defies convention. Although diamonds are typically thought of as gifts for ladies, our newest campaign, "Made to Celebrate You," challenges this perception. By focusing on diamonds instead, it honours strong women from a variety of backgrounds. This inspirational message emphasises the idea that people nowadays celebrate their successes and engage in self-love. Sobhita is the perfect example of this enthusiasm; she has a vibrant personality. She is the ideal representation of the women our company seeks to honor—a celebration of uniqueness, achievement, and the innate strength that characterises. "We are thrilled to have facilitated this partnership between Sobhita Dhulipala and Bhima Jewels which has culminated into this impressive-looking, thoughtful campaign," stated Subhamay Mukhopadhyay, Managing Partner, mSix&Partners India, in response to the partnership. Sobhita's gracious demeanour perfectly personifies the brand principles of Bhima Jewels, making her an ideal choice for this collaboration. In addition to making sure we leverage the greatest technological resources for our clients, mSix&Partners provides a comprehensive viewpoint that advances the goals of the brand."  

Paisabazaar releases Aawaaz, a new brand film.

Paisabazaar releases Aawaaz, a new brand film.

In keeping with its "Paison Se Badhkar" brand ethos, Paisabazaar has announced the release of its new brand film, "Aawaaz." In the film 'Awaaz,' RJ Naved leads a group of vision impaired kids on an adventurous car journey through the picturesque and winding roads of Munnar, narrating to them the breathtaking vistas through his voice. The movie emphasises Paisabazaar's "Paison Se Badhkar" attitude, highlighting the company's commitment to supporting its customers financially and doing its tiny part to assist them achieve their goals. The movie will be enhanced on every digital platform. Chief Marketing Officer of Paisabazaar Sachin Vashistha made the following statement about the movie: "At Paisabazaar, we firmly believe that customers are the reason we exist and hence, the brand's relationship with them is more than just a business deal. Speaking with millions of customers over the years has provided us with a wealth of knowledge on how loans may transform lives and support the achievement of dreams and objectives. Using our signature emotive storytelling, Awaaz skillfully and quietly conveys our brand philosophy. "I wasn't playing a character; I was Naved," stated RJ Naved. Being free to express myself honestly was freeing. I was able to establish a connection with individuals through this movie that extends beyond a predetermined part. I have the chance to be a part of something really unique thanks to Paisabazaar. This is more than simply a movie; it's a portrayal of the human spirit, victories, and hardships encountered in real life. I have no doubt that the story will move the audience as much as it did me and that it will stay with them forever." In the movie Aawaaz, RJ Naved takes a group of vision impaired kids on an exhilarating car journey through the picturesque and winding roads of Munnar, narrating to them the breathtaking sights.The movie emphasizes Paisabazaar's "Paison Se Badhkar" attitude, highlighting the company's commitment to supporting its customers financially and doing its tiny part to assist them achieve their goals. The movie will be enhanced on every digital platform.    

Choosing frames with Lenskart is made enjoyable by Karan Johar and Kiara Advani.

Choosing frames with Lenskart is made enjoyable by Karan Johar and Kiara Advani.

The new Lenskart ads with Karan and Kiara are entertaining when it comes to choosing glasses! [OR] Lenskart releases its newest advertising campaign, "Glasses Badlo Vibe Badlo," which stars Kiara Advani and Karan Johar. The eyeglasses company Lenskart has started running advertisements with Kiara Advani and Karan Johar."The clever strategy used in the ad campaigns expertly combines comedy and Lenskart's wide range of products into their story, turning the choosing procedure into a joyful investigation of chic frames to suit every style and preference. The slogan "Glasses badlo, Vibe badlo" becomes the main idea, capturing the notion that getting new glasses isn't simply a way to update your appearance but also a way to change your entire style. The core theme of the TVC's messaging is that Lenskart encourages people to create a collection that fits a range of emotions and situations," the business said in a statement. In one of the ads, Kiara is introduced to Karan Johar's exclusive line of eyewear at a Lenskart store. This sparks a playful conversation in which Kiara not only puts the spectacles on but also lets her inner KJO loose with humour, pouts and the quintessential 'Koffee with Karan' atmosphere. In the other ad campaign, professional eyewear is explored by Karan and Kiara in a lighthearted manner. With his businesslike demeanour, stylish glasses, and lighthearted banter with Kiara, Karan presents an endearing and fun take on eyewear design for a broad spectrum of viewers. "We are thrilled to have Karan and Kiara as the faces of the new ad campaigns solidifying their relationship with the brand once again," says Lenskart co-founder Ramneek Khurana in response to the same. These commercial campaigns have taken on a whole new meaning because to their distinct chemistry and comedic timing. With these advertisements, we hope to convey our personalities frame by frame, amass a collection of eyewear that reflects the range of our emotions, and make the selection process entertaining.  

Consumers consume more than five hours of online entertainment on their TVs

Consumers consume more than five hours of online entertainment on their TVs

The main benefits of streaming on TV include enhanced sound and visual quality, a wide selection of material from OTT providers, and the ease of viewing on a large screen.Customers are increasingly choosing to stream their favorite TV episodes and movies on television, according to a study. In contrast to other available options like smartphones, tablets, and laptops, 78% of respondents preferred streaming online content on their TVs through streaming sticks, smart TVs, and set-top boxes, according to a NielsenIQ study on TV streaming trends commissioned by Amazon in December 2023.Compared to fewer than three hours during the week, nearly 66% of respondents streamed for five hours a day on the weekends. Furthermore, 74% of them watched the same with family, particularly their spouse and kids, and 97% of them preferred to stream internet entertainment on TV during dinnertime. The study found that respondents most frequently viewed items in the comedy genre. In order of preference, sports, thrillers, romances, horror, foreign TV series, and news came in close succession.TV streaming is preferred since it's more comfortable and offers a better watching experience. People are streaming on TV due to improved video and audio quality, ease of access to a wide range of material from OTT providers and internet sources, and availability of an active broadband connection at home. This inclination is also influenced by ergonomic benefits. Watching TV may also help you keep a good posture, which can reduce the aches and pains that come with occasionally holding your phone while watching video.For Indian audiences, speed is important. Lag-free streaming (39%) and a large selection of OTT Apps (24%) were the most requested characteristics by respondents when it came to TV streaming. The ability to stream internet material and live TV shows from DTH channels on a single screen, as well as the availability of voice assistants for content search and smart home appliance control, were additional preferences.Since its inception, online video streaming has advanced significantly, as have consumer streaming habits. Our inclination to watch media on the television, the largest screen in our homes, hasn't changed. Your favorite TV series, films, sports, and more are easily accessible on Fire TV, according to Parag Gupta, Director and Country Manager, Amazon Devices India. With Alexa's universal voice search, finding content on your old, non-smart TV is made easier. Users can also get more out of their current smart TV by using the Fire TV stick, which offers a faster streaming experience and access to over 12,000 apps from a variety of genres.   

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