The goal of Swarajs advertisement with MS Dhoni is to demonstrate how simple and effective it is to use the Target 630 for farming tasks.

Mumbai: A campaign is presented by Swaraj Tractors, a well-known name in the local tractor market and a division of the Mahindra Group. MS Dhoni, a brand ambassador and customer, stars in it.The advertisement aims to convey how simple and effective it is to use the Swaraj Target 630 for horticulture, inter-row cultivation, puddling, and other farming tasks because of its sophisticated features and strong engine.When Dhoni visits a friend's property in the ad, he comes across the Swaraj Target 630. Dhoni drives the tractor through vineyards, paddy farms, horticultural areas, and sugarcane fields.

This demonstrates the Swaraj Target's multi-utility capability.This is Dhoni's second appearance in a Swaraj commercial. The first advertisement highlighted Swaraj's dedication to provide top-notch, cutting-edge machinery. The new one improves upon the old one. The objective is to strengthen Swaraj's standing as a reliable brand among farmers.FCB Interface for Swaraj produced the new TVC, which will be accessible starting on May 10, 2024, in a number of regional languages, including Hindi, Gujarati, Marathi, Bhojpuri, Tamil, Telugu, Kannada, Bengali, and Punjabi.