The increasing prevalence of beauty burnout

Are you feeling weary of your skincare routine, as if it has become more of a chore than a treat? It’s possible that you’re going through beauty burnout. Here’s how to reset it and enjoy it once more.Do you not sense that the pursuit of perfection has become unending, having begun as merely fundamental self-care? Most of us started with the fundamental CTM routine: cleansing, toning, and moisturizing. However, as time went on, the beauty industry's unending influx of new products and trends led us to adopt complex rituals involving 8 to 10 steps.Rather than being refreshing, this unending routine has turned into a source of fatigue. What used to be a pleasure in skincare has turned into pressure, and skipping a step now feels like a failure.For many beauty enthusiasts, a calming ritual at the end of the day has turned into just another chore on an already lengthy to-do list, often performed with a sigh or, even worse, a cringe.The outcome? An epidemic of beauty burnout. Indeed, it is authentic. According to Dr. Shireen Furtado, a senior consultant in medical and cosmetic dermatology at Aster CMI Hospital in Bengaluru, in an interview with India Today, beauty burnout occurs when individuals begin to feel fatigued, stressed, or inundated by their beauty and skincare regimens.

 "Due to the constant emergence of numerous products, treatments, and trends, many people experience pressure to stay abreast of everything." What starts out as self-care can gradually transform into a burdensome responsibility. Rather than feeling relaxed, individuals might experience guilt if they skip a step or fail to purchase the latest item. She adds, "This unrelenting pursuit of beauty can rob self-care of its joy, turning it into a source of stress.What is the reason for it occurring? Dr. Furtado states that beauty burnout is occurring due to individuals attempting to accomplish excessive amounts for the sake of self-care and beauty. With the daily promotion of countless skincare products, makeup trends, and wellness rituals, individuals often feel pressured to adhere to all of them. The doctor believes that social media exacerbates this pressure by showcasing influencers with 'perfect' routines and impeccable results, leading to unrealistic expectations. Many individuals pursue the notion of perfection instead of finding satisfaction in a simple routine. The cosmetics sector promotes the idea of buying and doing more, which can come across as costly and draining. Such ongoing exertion transforms what should be a leisurely pastime into something laborious.