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The Gurugram government brings in Yuzvendra Chahal to increase voter turnout.

By Kajal Sharma - 08 May 2024 03:45 PM
The district government in Gurugram has adopted a novel strategy to promote voter turnout as the May 25 Lok Sabha elections approach.The district government in Gurugram has adopted a novel strategy to promote voter turnout as the May 25 Lok Sabha elections approach. The government has enlisted prominent musicians MD Desi Rockstar and Naveen Punia, as well as cricket player Yuzvendra Chahal of India, as brand ambassadors in an attempt to draw in voters, especially the younger generation.The district administration had already recruited singer Naveen Punia and "desi rockstar" MD as brand ambassadors to win over Gurugram voters before requesting Chahal's backing. It is expected of these well-known musicians to use their platform to interact with the public and use their work to inspire them to exercise their right to democracy.The government has introduced a first-of-its-kind app, “Voter In Queue,” to assist voters in ascertaining their exact place in the polling line and the approximate duration till their turn to cast a ballot.
The Election Commission of India (ECI) has cleared the app for trial usage, and Gurgaon Deputy Commissioner Nishant Kumar Yadav revealed that on May 25, voters can monitor the lines at 367 polling booths in Gurgaon, 250 booths in Pataudi, and 455 booths in Badshahpur.In order to obtain an OTP and establish a direct communication channel with the booth level officer (BLO), voters can utilize the app to provide their location, voting booth, and voter ID. Every 30 to 60 minutes, the BLO will update the app with the number of individuals in line to cast their ballots.Voting centers have been established in Gurgaon's common spaces of high-rise buildings in an effort to make voting even easier. A Voters' Park has also been opened at Vikas Sadan by Haryana Chief Secretary TVSN Prasad. Additionally, officials have made sure that announcements from DC Yadav and the District Election Officer be aired in all of the city's multiplexes.With the Lok Sabha elections in Gurugram fast approaching, the district administration is trying to persuade people to use their democratic right to vote by including the younger generation through creative techniques and celebrity partnerships.