Get away from the heatwave The hottest new travel trend is called coolcation.

Heatwaves that swept throughout Europe in the summer of 2023 saw temperatures rise to 40 degrees in some Mediterranean countries, including Greece, Italy, and Spain.Due of the world's highest temperatures ever recorded in 2024, a lot of travelers are searching for places to vacation that will be cooler. The following search volume spikes have been observed for "cool" places, according to Google Trends.Coolcation destinations are becoming more and more popular, according to Dave Mills, Chief Commercial Director of Iglu Cruise: "People are looking for cooler travel destinations for various reasons." First of all, a lot of people find it uncomfortable to travel in the intense heat due to the record temperatures that have been recorded globally in recent years. For people who have trouble in hot weather, a colder location is far more tolerable.

Heatwaves that swept throughout Europe in the summer of 2023 saw temperatures rise to 40 degrees in some Mediterranean countries, including Greece, Italy, and Spain.Due of the world's highest temperatures ever recorded in 2024, a lot of travelers are searching for places to vacation that will be cooler. The following search volume spikes have been observed for "cool" places, according to Google Trends.