StartUps
The founder of Organic Harvest introduces the multi-brand venture RASA Group.
By Kajal Sharma - 04 Dec 2025 05:53 PM
Former D2C brand Organic HarvestOrganic Harvest Datalabs_in-article-icon founder Rahul Agarwal has introduced his new multi-brand company, RASA Group. At the moment, RASA Group runs six verticals:Avani Infratech is a high-end, sustainable real estate and commercial infrastructure developer in Goa and Delhi-NCR. Agarwal told Inc42 that it began approximately four and a half years ago and is currently operating at INR 100 Cr ARR. Sarvagun: It specialises in providing ayurvedic therapies that are supported by evidence. RASA Group operates a boutique hospital in Vasant Kunj under this vertical, and it intends to grow throughout Delhi-NCR and beyond. AdventX is a Jim Corbett adventure vertical that now provides mild adventure activities for all ages, including paragliding and hot air ballooning. In Mahabaleshwar, a second site is under development. Friday Night Cars: It imports luxury American vehicles, changes their left-hand drive to right-hand drive, and then sells them to Indian HNIs.Jee Bhar Ke is a food and beverage vertical with four locations, rapid commerce, and a central kitchen.
NexGen Drycleaners: Using a hub-and-spoke architecture, it seeks to organise the historically unstructured dry cleaning industry so that clients can track clothing and manage orders via the app for a more efficient experience.Each of these verticals was added at a different time. Sarvagun is the newest vertical introduced by the RASA Group, whereas Avani Infratech is the oldest. "I've been working on this informally for the past four years, and each brand began at a different moment. However, all of the brands were recently consolidated under one roof, according to Agarwal. Avani Infratech, Jee Bhar Ke, and NexGen Drycleaners are currently the main emphasis since they can be quickly scaled up, Agarwal said, adding that all the verticals are commercially functioning.